Why did they make this??? - Zeiss ZX1 Android Camera

ShortCircuit ·ShortCircuit ·2021-05-05 · 2,762 words · ~13 min read
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0:00 - It is six grand US. (man groaning)
0:05 So many of you may have never heard of the lens manufacturers Zeiss,
0:10 or if you're into cameras, you will have known them for their legendary lenses.
0:14 But today we're talking about the ZX1,
0:17 which is Zeiss's new digital camera. Now Zeiss has made many film cameras in the past,
0:22 but this is their first digital camera. And it's a weird one because it also runs Android.
0:28 It's not the first camera that's ever run Android, and you can't install anything you want,
0:32 but it has a full Adobe Lightroom CC mobile on it,
0:36 and built-in Instagram and other ways to share things. Their slogan on the side of the box is,
0:41 shoot, edit, share. Right off the bat the packaging is really nice.
0:46 It feels very soft. It is exactly what a premium product should be,
0:49 which I would expect from Zeiss because they've been doing this for a long time,
0:53 at least with their lenses. Wow, this is a metal lens hood. That's nice.
0:58 You don't really see that very often, but we'll get to the price in a second,
1:02 this makes sense. Oh, this is kind of a funky way to do,
1:06 an instruction manual quick start guide.
1:09 It's like a little accordion (chuckles). So we'll look at the camera more in a second,
1:13 but let's see what's in the rest of the box. But before that,
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1:37 So I noticed right off the bat, that this camera already has pre-installed anchors,
1:42 where the straps would go. And so that makes me think that, "wow,
1:47 "it comes with a Peak Design camera strap, which is really cool.
1:50 If you don't know Peak Design, they make a lot of really cool camera strap,
1:53 a bit bags, camera accessories in general. But their strap is where they started.
1:58 And it's got this really cool locking mechanism,
2:01 where you just slide in the anchor, and you can put the strap on really easily.
2:04 And if you want to take it off, you just press it and you take it off.
2:07 So that this might be one of the only cameras
2:11 where you will use the strap it comes with,
2:14 because it's a strap that people actually buy. The strap is worth like $80, I think,
2:19 or something like that. Oh, and then it's even a little kit for an extra anchor,
2:23 and then a little tripod adapter with an Allen key. That's a very nice touch,
2:27 they clearly partnered with Peak Design, Type-C charger.
2:31 And you have a Type-C cable. What's this?
2:35 Oh, and you got a little Type-C to USB 3 adapter,
2:40 and its own little tiny Velcro pouch. This is the cutest poach I've ever seen.
2:46 Who does this? So let's take a look at the camera itself.
2:50 It's an interesting shape.
2:54 52 millimeter front filter adapter.
2:58 And a fixed 35 mm f/2 lens.
3:02 So, 35 mm is a good portrait
3:06 or wide angle, like medium wide angle, like landscape,
3:11 focal range. And this is a full frame sensor. It's 37.4 megapixels.
3:15 So this lens is pretty wide and pretty versatile, and it's a lens choice that I think a lot of people use
3:20 a lot of the time. 35 mil is one of my favorite focal lengths. It is fixed though.
3:24 So you have no option of taking this camera's lens off
3:27 and putting something else on. Zeiss designed this from the ground up.
3:32 They designed the camera body. This is their 35 millimeter Distagon lens which,
3:38 they are legendarily good at making, and the sensor as well.
3:41 Like the entire camera was designed in-house.
3:45 And the grip, feels
3:49 not bad. I have this weird spacing in between where my fingers bend,
3:53 which I think would get uncomfortable. So depending on your hand size,
3:57 it's a very like minimalist design, like the camera objectively looks nice.
4:05 And I think that Zeiss was definitely going for something that was very minimalist,
4:08 but had physical dials. You have physical dials on the lens.
4:14 Aperture dial. You have your shutter speed dial,
4:18 and your ISO dial, which is really nice. Any camera that can integrate physical dials
4:23 for each exposure setting, I am personally a huge fan of.
4:26 The touch display is 720P, and it's supposed to be as responsive
4:29 as your typical smartphone display. In theory, that's kind of what this entire thing is.
4:34 So on the touchscreen, they've made this like slidable control here,
4:38 where you can have your thumb and navigate the different settings in the camera
4:42 while not obstructing your live view if you're using live view. Or you could even do it through the EVF.
4:48 So when you look through the EVF,
4:51 you can touch the touchscreen, and still navigate the menu through the EVF,
4:56 even though the touchscreen actually goes off. So you see here.
4:59 And so when I'm touching the screen here, if you were able to see what's happening in the EVF,
5:03 you can still navigate the screen. Which is really cool.
5:06 And of course when you're trying to change it here, it's relatively responsive.
5:10 Oh, there's a little light. Okay. So not quite as good as
5:16 the best smartphones, but I would say this is one of the best touchscreens
5:20 on a camera that I've used, in a while. Oh, and the shutter is really quiet.
5:25 Can you guys hear that?
5:28 That is not loud at all. That's actually a pretty impressive. It's a leaf shutter in this camera.
5:34 The benefits to this, I guess, are things like it being quieter.
5:38 And it's just a completely different way to make your camera... Not that many cameras have a leaf shutter,
5:42 famously the Fuji X100 series has a leaf shutter as well.
5:46 But the biggest downside for me of a leaf shutter without getting too far into the technical details,
5:50 is that the shutter speeds are much more limited.
5:53 The highest shutter speed that you can use on this camera,
5:57 is one over 2000. And for a leaf shutter that's on the higher end,
6:01 but that's just the physical limitation of the way that the blades in front of the sensor
6:05 are designed, where you can't do a faster shutter speed than that.
6:09 So if you're shooting really, really fast action,
6:12 or you're trying to get a shot of like, a bird diving into water or something,
6:17 this is probably not the camera for you,
6:20 but for those of you who are okay with one over 2000 or lower,
6:23 then this camera would be a high performer in many other situations.
6:28 Man, this camera is so weird because normally,
6:31 you'd see like a bunch of dials and buttons and stuff like AF Lock or Record,
6:36 and all of that is done through the touchscreen. The only button you see is this one,
6:40 which can only... It's a custom button, but it can only be set to four different things.
6:44 Maybe they'll change that in a future firmware update, 'cause this is running Android.
6:48 So they have the ability to do a firmware update where they would add functionality to a button like this,
6:52 but for now, it only has four things available.
6:56 And then you have the little focus magnifier for the EVF.
6:59 There's a Type-C port on the left here. And then when we open the battery door,
7:04 there's a battery, but what's missing?
7:08 The SD card slot. So typically the SD card slot in the camera is,
7:11 right next to the battery. But in this camera, there is no SD card slot,
7:15 because it has a built-in 512 gig SSD.
7:19 Which is cool, but, I mean, you're stuck with 512 gigs.
7:24 That's probably enough, 'cause you'll probably just offload your photos,
7:28 and then share them, or like they want you to,
7:32 edit them on this camera and then share them from this.
7:36 Zeiss has designed a swiping system.
7:39 So this is how you get to your settings, where you can set raw JPEG.
7:43 That's cool. And then there's also video. So this (mumbles) can shoot 4K up to 30fps,
7:49 and 60fps up to full HD. Which is not amazing by today's standard.
7:55 So from gallery view, here's a photo of my cat,
7:58 you can get to the Android view, which gives you Instagram
8:01 and Lightroom built into the camera. Now, unfortunately, as far as I can tell,
8:06 the only Android apps that you can install on this camera are Instagram and Lightroom.
8:10 Which is great if you're a heavy Instagram user, but if you want to upload something like Twitter, Facebook,
8:16 or Snapchat, like, some other social media of any kind,
8:19 you should be able to install it and use it on this camera,
8:24 but there is no... When I go to the settings, there's no Play Store.
8:28 All you get is manual support tutorial, Instagram, and Lightroom.
8:31 You can connect Dropbox and Anes,
8:35 at home to this. So you can wirelessly transfer your photos from this camera
8:39 to ANES or Dropbox, and then access them that way.
8:42 But that seems like a sort of roundabout way to do this.
8:48 Why don't we try this camera, and take a couple photos of Colton,
8:53 and see what it's like from a professional user's perspective
8:57 and a amateur user's perspective. - Oh my gosh, and it's running like Android 9 or something.
9:03 - It's a little bit dated on the Android side. Maybe there's an over the air update sometime.
9:07 - It's probably not Android 9 I'm so... Or it might be. It might be Android 8.
9:10 This looks like Oreo or something. - [Lee] You can use the touchscreen
9:14 to navigate the settings on with the display off.
9:17 So you can touch the glass display right now, navigate stuff.
9:21 - Interesting. I don't like it at all.
9:24 (Lee laughs) Get out of here.
9:27 All right, Madison, like I said, scream.
9:31 (Madison screams) (man in cap laughs) - As someone who doesn't use cameras like this
9:36 most of the time, what did you think of this brief experience?
9:41 - Well, I guess I'm not the perfect example for that. Am I? Because I have used like DSLRs and stuff,
9:47 and I like kind of the tactile clickiness. I like having it feel
9:51 sort of like it's a professional thing. - So would you that this is two minimalist?
9:56 - You know what? It does make sense if the market for this
9:59 is the same people who buy like, - It's like obvious.
10:03 - The most expensive Tesla or like,
10:06 the iMac Pro 5K when they have absolutely no need for it.
10:11 - How much would you pay for this? - Oh, I'd probably pay
10:18 3000, 3,500. - 3500? - Yeah.
10:21 - It is six grand US. (man in cap groans)
10:27 So I'm gonna give this to somebody who's used cameras a lot and is a photo enthusiast.
10:31 We have Andy here. - Hello. The grip, like,
10:36 if you see this part, I'm still using my finger tip to grab the grip,
10:41 instead of have my whole hand on the grip.
10:44 There's like a gap, you see that? - [Lee] Yeah. - So I'm not a big fan of the grip.
10:49 I'm changing the ISO here. Unlike the other,
10:52 mirrorless camera, or you change the ISO the exposure on screen also, change.
10:58 But this thing, only if you have pressed the shutter.
11:03 - [Lee] Oh, you don't get a preview live? - [Andy] You don't get a preview live.
11:06 That's very strange. And then you can actually navigate the touchscreen
11:09 when you are looking through the EVF. So if you put your thumb here.
11:13 - Oh, it's got the little like circle type of thing. - [Andy] There's a little mouse thing.
11:17 Right now if I'm using my finger on the screen, I'm definitely like heating my face--
11:21 - Your face. - [Andy] Which is not great. Okay.
11:25 - Would you edit your photos on the camera? - Oh, that's tough.
11:29 'Cause editing a photo on a small screen, feels kinda a bit weird.
11:33 Especially when you shoot a lot of photo, and then you want to add it a batch of photo,
11:39 that's kind of, dumb. So how much would you pay for this camera?
11:44 - I'll probably just pay like four grand, 'cause because this is a Zeiss,
11:48 and Zeiss-- - They know how to make lenses, and they used to make good film cameras.
11:52 - And they're like still hired higher tier,
11:56 compared to regular Sony, regular Sony lens cameras.
12:00 - This camera's $6,000 US.
12:03 - Oof, that's a little bit harsh. - Okay, so we're back from trying the camera out.
12:07 Let's see how easy this photo is to get into Lightroom.
12:10 I could even just hit the Share button, right?
12:14 Share.
12:17 - [Lee] Oh, you can go to Facebook. So you have Dropbox, Flickr and OneDrive.
12:25 Okay. I mean, personally, even as someone who loves taking photos and does it all the time,
12:28 I don't really share my photos on Flickr. So that's a little bit of an odd decision.
12:33 And so the Share button actually doesn't take you into Lightroom, but I think just swiping down here.
12:37 And now we're in Lightroom . Go to All Photos.
12:40 So bring in one of the photos into Lightroom,
12:44 it's loading, loading... It's a raw photo. So I understand why might a little bit to load.
12:48 See if we can adjust the white balance easily.
12:54 I'll give Adobe credit. Lightroom mobile,
12:57 is fairly powerful because it's essentially Lightroom in a much smaller,
13:05 phone factor. But I will say right off the bat
13:09 that these sliders are a little bit on the annoying side to adjust,
13:12 'cause they're not easy to do, in like one degree increments.
13:17 The sharpness is pretty good.
13:21 Like me looking at the back of this display,
13:24 it's only a 720P display, but the sharpness on the back of this display,
13:29 is pretty good. Of course it might be better or worse
13:34 when you actually look at it on a computer or on any sort of bigger display.
13:38 But most things like this will probably look good on your phone,
13:41 because it's such a small display. I don't know if Zeiss has a winner here.
13:46 I understand that they designed this camera from the ground up, which is probably why it costs $6,000.
13:51 It's not easy to engineer something in-house entirely.
13:55 So it's a good achievement, respect Zeiss, you guys know what you're doing,
13:59 but I don't see a lot of people buying this camera. Because for the amount of money this costs,
14:04 there's just so many other options that I think would be better for most people.
14:08 But if you are one of the people who would buy this camera, let me know in the comments down below.
14:13 I hope more cameras in the future integrate smart features like this.
14:17 Maybe even to edit your photos on your camera, if you need to.
14:20 But to edit on such a tiny display while holding a heavy-ish camera,
14:25 isn't the most ergonomic experience.
14:29 And so I think that most people will skip this.
14:32 But, good job Zeiss for making something really different.
14:36 This is a camera that no one's really done to this level of engineering before,
14:41 but it does feel quite gen one. Thank you to BNH for sending us the ZX1,
14:46 and thank you guys for watching. If you want to watch another camera video, we recently-ish did a video on the Sony FX6.
14:52 And we have a video coming up on the Leica, SL2-S.