1
00:00:00,030 --> 00:00:05,330
- It is six grand US. (man groaning)

2
00:00:05,330 --> 00:00:10,040
So many of you may have never heard of the lens manufacturers Zeiss,

3
00:00:10,040 --> 00:00:14,210
or if you're into cameras, you will have known them for their legendary lenses.

4
00:00:14,210 --> 00:00:17,260
But today we're talking about the ZX1,

5
00:00:17,260 --> 00:00:22,730
which is Zeiss's new digital camera. Now Zeiss has made many film cameras in the past,

6
00:00:22,730 --> 00:00:28,260
but this is their first digital camera. And it's a weird one because it also runs Android.

7
00:00:28,260 --> 00:00:32,710
It's not the first camera that's ever run Android, and you can't install anything you want,

8
00:00:32,710 --> 00:00:36,670
but it has a full Adobe Lightroom CC mobile on it,

9
00:00:36,670 --> 00:00:41,990
and built-in Instagram and other ways to share things. Their slogan on the side of the box is,

10
00:00:41,990 --> 00:00:46,300
shoot, edit, share. Right off the bat the packaging is really nice.

11
00:00:46,300 --> 00:00:49,670
It feels very soft. It is exactly what a premium product should be,

12
00:00:49,670 --> 00:00:53,350
which I would expect from Zeiss because they've been doing this for a long time,

13
00:00:53,350 --> 00:00:58,890
at least with their lenses. Wow, this is a metal lens hood. That's nice.

14
00:00:58,890 --> 00:01:02,310
You don't really see that very often, but we'll get to the price in a second,

15
00:01:02,310 --> 00:01:06,240
this makes sense. Oh, this is kind of a funky way to do,

16
00:01:06,240 --> 00:01:08,623
an instruction manual quick start guide.

17
00:01:09,790 --> 00:01:13,510
It's like a little accordion (chuckles). So we'll look at the camera more in a second,

18
00:01:13,510 --> 00:01:16,660
but let's see what's in the rest of the box. But before that,

19
00:01:16,660 --> 00:01:21,960
a word from our sponsor, PIA. PIA is a VPN that allows you to access services and websites

20
00:01:21,960 --> 00:01:25,320
as if you were in a different country, encrypts all of your internet traffic

21
00:01:25,320 --> 00:01:29,020
and uses a safe, protected IP, connect up to 10 devices at once,

22
00:01:29,020 --> 00:01:32,240
clients for Windows, Mac iOS, Android, iOS, and Linux,

23
00:01:32,240 --> 00:01:37,090
buy a one-year plan for $39.95 in the link in the video description.

24
00:01:37,090 --> 00:01:42,350
So I noticed right off the bat, that this camera already has pre-installed anchors,

25
00:01:42,350 --> 00:01:47,097
where the straps would go. And so that makes me think that, "wow,

26
00:01:47,097 --> 00:01:50,690
"it comes with a Peak Design camera strap, which is really cool.

27
00:01:50,690 --> 00:01:53,740
If you don't know Peak Design, they make a lot of really cool camera strap,

28
00:01:53,740 --> 00:01:58,060
a bit bags, camera accessories in general. But their strap is where they started.

29
00:01:58,060 --> 00:02:01,110
And it's got this really cool locking mechanism,

30
00:02:01,110 --> 00:02:04,190
where you just slide in the anchor, and you can put the strap on really easily.

31
00:02:04,190 --> 00:02:07,360
And if you want to take it off, you just press it and you take it off.

32
00:02:07,360 --> 00:02:11,540
So that this might be one of the only cameras

33
00:02:11,540 --> 00:02:14,800
where you will use the strap it comes with,

34
00:02:14,800 --> 00:02:19,650
because it's a strap that people actually buy. The strap is worth like $80, I think,

35
00:02:19,650 --> 00:02:23,790
or something like that. Oh, and then it's even a little kit for an extra anchor,

36
00:02:23,790 --> 00:02:27,810
and then a little tripod adapter with an Allen key. That's a very nice touch,

37
00:02:27,810 --> 00:02:30,823
they clearly partnered with Peak Design, Type-C charger.

38
00:02:31,800 --> 00:02:35,580
And you have a Type-C cable. What's this?

39
00:02:35,580 --> 00:02:40,580
Oh, and you got a little Type-C to USB 3 adapter,

40
00:02:40,690 --> 00:02:46,550
and its own little tiny Velcro pouch. This is the cutest poach I've ever seen.

41
00:02:46,550 --> 00:02:50,940
Who does this? So let's take a look at the camera itself.

42
00:02:50,940 --> 00:02:54,860
It's an interesting shape.

43
00:02:54,860 --> 00:02:58,780
52 millimeter front filter adapter.

44
00:02:58,780 --> 00:03:02,930
And a fixed 35 mm f/2 lens.

45
00:03:02,930 --> 00:03:06,420
So, 35 mm is a good portrait

46
00:03:06,420 --> 00:03:10,063
or wide angle, like medium wide angle, like landscape,

47
00:03:11,150 --> 00:03:15,950
focal range. And this is a full frame sensor. It's 37.4 megapixels.

48
00:03:15,950 --> 00:03:20,010
So this lens is pretty wide and pretty versatile, and it's a lens choice that I think a lot of people use

49
00:03:20,010 --> 00:03:24,180
a lot of the time. 35 mil is one of my favorite focal lengths. It is fixed though.

50
00:03:24,180 --> 00:03:27,610
So you have no option of taking this camera's lens off

51
00:03:27,610 --> 00:03:32,830
and putting something else on. Zeiss designed this from the ground up.

52
00:03:32,830 --> 00:03:38,040
They designed the camera body. This is their 35 millimeter Distagon lens which,

53
00:03:38,040 --> 00:03:41,930
they are legendarily good at making, and the sensor as well.

54
00:03:41,930 --> 00:03:45,640
Like the entire camera was designed in-house.

55
00:03:45,640 --> 00:03:48,150
And the grip, feels

56
00:03:49,150 --> 00:03:53,750
not bad. I have this weird spacing in between where my fingers bend,

57
00:03:53,750 --> 00:03:57,860
which I think would get uncomfortable. So depending on your hand size,

58
00:03:57,860 --> 00:04:05,200
it's a very like minimalist design, like the camera objectively looks nice.

59
00:04:05,200 --> 00:04:08,510
And I think that Zeiss was definitely going for something that was very minimalist,

60
00:04:08,510 --> 00:04:13,373
but had physical dials. You have physical dials on the lens.

61
00:04:14,290 --> 00:04:18,400
Aperture dial. You have your shutter speed dial,

62
00:04:18,400 --> 00:04:23,110
and your ISO dial, which is really nice. Any camera that can integrate physical dials

63
00:04:23,110 --> 00:04:26,690
for each exposure setting, I am personally a huge fan of.

64
00:04:26,690 --> 00:04:29,980
The touch display is 720P, and it's supposed to be as responsive

65
00:04:29,980 --> 00:04:34,970
as your typical smartphone display. In theory, that's kind of what this entire thing is.

66
00:04:34,970 --> 00:04:38,100
So on the touchscreen, they've made this like slidable control here,

67
00:04:38,100 --> 00:04:42,600
where you can have your thumb and navigate the different settings in the camera

68
00:04:42,600 --> 00:04:48,690
while not obstructing your live view if you're using live view. Or you could even do it through the EVF.

69
00:04:48,690 --> 00:04:51,780
So when you look through the EVF,

70
00:04:51,780 --> 00:04:56,150
you can touch the touchscreen, and still navigate the menu through the EVF,

71
00:04:56,150 --> 00:04:59,660
even though the touchscreen actually goes off. So you see here.

72
00:04:59,660 --> 00:05:03,890
And so when I'm touching the screen here, if you were able to see what's happening in the EVF,

73
00:05:03,890 --> 00:05:06,980
you can still navigate the screen. Which is really cool.

74
00:05:06,980 --> 00:05:10,880
And of course when you're trying to change it here, it's relatively responsive.

75
00:05:10,880 --> 00:05:16,020
Oh, there's a little light. Okay. So not quite as good as

76
00:05:16,020 --> 00:05:20,110
the best smartphones, but I would say this is one of the best touchscreens

77
00:05:20,110 --> 00:05:25,010
on a camera that I've used, in a while. Oh, and the shutter is really quiet.

78
00:05:25,010 --> 00:05:26,160
Can you guys hear that?

79
00:05:28,170 --> 00:05:34,020
That is not loud at all. That's actually a pretty impressive. It's a leaf shutter in this camera.

80
00:05:34,020 --> 00:05:38,200
The benefits to this, I guess, are things like it being quieter.

81
00:05:38,200 --> 00:05:42,280
And it's just a completely different way to make your camera... Not that many cameras have a leaf shutter,

82
00:05:42,280 --> 00:05:46,190
famously the Fuji X100 series has a leaf shutter as well.

83
00:05:46,190 --> 00:05:50,350
But the biggest downside for me of a leaf shutter without getting too far into the technical details,

84
00:05:50,350 --> 00:05:53,950
is that the shutter speeds are much more limited.

85
00:05:53,950 --> 00:05:57,250
The highest shutter speed that you can use on this camera,

86
00:05:57,250 --> 00:06:01,510
is one over 2000. And for a leaf shutter that's on the higher end,

87
00:06:01,510 --> 00:06:05,540
but that's just the physical limitation of the way that the blades in front of the sensor

88
00:06:05,540 --> 00:06:09,130
are designed, where you can't do a faster shutter speed than that.

89
00:06:09,130 --> 00:06:12,740
So if you're shooting really, really fast action,

90
00:06:12,740 --> 00:06:17,470
or you're trying to get a shot of like, a bird diving into water or something,

91
00:06:17,470 --> 00:06:20,490
this is probably not the camera for you,

92
00:06:20,490 --> 00:06:23,850
but for those of you who are okay with one over 2000 or lower,

93
00:06:23,850 --> 00:06:28,220
then this camera would be a high performer in many other situations.

94
00:06:28,220 --> 00:06:31,760
Man, this camera is so weird because normally,

95
00:06:31,760 --> 00:06:36,380
you'd see like a bunch of dials and buttons and stuff like AF Lock or Record,

96
00:06:36,380 --> 00:06:40,280
and all of that is done through the touchscreen. The only button you see is this one,

97
00:06:40,280 --> 00:06:44,470
which can only... It's a custom button, but it can only be set to four different things.

98
00:06:44,470 --> 00:06:48,620
Maybe they'll change that in a future firmware update, 'cause this is running Android.

99
00:06:48,620 --> 00:06:52,640
So they have the ability to do a firmware update where they would add functionality to a button like this,

100
00:06:52,640 --> 00:06:56,400
but for now, it only has four things available.

101
00:06:56,400 --> 00:06:59,740
And then you have the little focus magnifier for the EVF.

102
00:06:59,740 --> 00:07:04,270
There's a Type-C port on the left here. And then when we open the battery door,

103
00:07:04,270 --> 00:07:07,263
there's a battery, but what's missing?

104
00:07:08,140 --> 00:07:11,410
The SD card slot. So typically the SD card slot in the camera is,

105
00:07:11,410 --> 00:07:15,750
right next to the battery. But in this camera, there is no SD card slot,

106
00:07:15,750 --> 00:07:19,900
because it has a built-in 512 gig SSD.

107
00:07:19,900 --> 00:07:24,740
Which is cool, but, I mean, you're stuck with 512 gigs.

108
00:07:24,740 --> 00:07:28,500
That's probably enough, 'cause you'll probably just offload your photos,

109
00:07:28,500 --> 00:07:32,720
and then share them, or like they want you to,

110
00:07:32,720 --> 00:07:36,430
edit them on this camera and then share them from this.

111
00:07:36,430 --> 00:07:39,530
Zeiss has designed a swiping system.

112
00:07:39,530 --> 00:07:43,150
So this is how you get to your settings, where you can set raw JPEG.

113
00:07:43,150 --> 00:07:49,290
That's cool. And then there's also video. So this (mumbles) can shoot 4K up to 30fps,

114
00:07:49,290 --> 00:07:55,160
and 60fps up to full HD. Which is not amazing by today's standard.

115
00:07:55,160 --> 00:07:57,633
So from gallery view, here's a photo of my cat,

116
00:07:58,740 --> 00:08:01,820
you can get to the Android view, which gives you Instagram

117
00:08:01,820 --> 00:08:06,100
and Lightroom built into the camera. Now, unfortunately, as far as I can tell,

118
00:08:06,100 --> 00:08:10,690
the only Android apps that you can install on this camera are Instagram and Lightroom.

119
00:08:10,690 --> 00:08:16,480
Which is great if you're a heavy Instagram user, but if you want to upload something like Twitter, Facebook,

120
00:08:16,480 --> 00:08:19,900
or Snapchat, like, some other social media of any kind,

121
00:08:19,900 --> 00:08:24,120
you should be able to install it and use it on this camera,

122
00:08:24,120 --> 00:08:28,030
but there is no... When I go to the settings, there's no Play Store.

123
00:08:28,030 --> 00:08:31,910
All you get is manual support tutorial, Instagram, and Lightroom.

124
00:08:31,910 --> 00:08:34,343
You can connect Dropbox and Anes,

125
00:08:35,540 --> 00:08:39,460
at home to this. So you can wirelessly transfer your photos from this camera

126
00:08:39,460 --> 00:08:42,840
to ANES or Dropbox, and then access them that way.

127
00:08:42,840 --> 00:08:47,840
But that seems like a sort of roundabout way to do this.

128
00:08:48,010 --> 00:08:53,120
Why don't we try this camera, and take a couple photos of Colton,

129
00:08:53,120 --> 00:08:57,950
and see what it's like from a professional user's perspective

130
00:08:57,950 --> 00:09:03,030
and a amateur user's perspective. - Oh my gosh, and it's running like Android 9 or something.

131
00:09:03,030 --> 00:09:07,700
- It's a little bit dated on the Android side. Maybe there's an over the air update sometime.

132
00:09:07,700 --> 00:09:10,980
- It's probably not Android 9 I'm so... Or it might be. It might be Android 8.

133
00:09:10,980 --> 00:09:14,340
This looks like Oreo or something. - [Lee] You can use the touchscreen

134
00:09:14,340 --> 00:09:17,380
to navigate the settings on with the display off.

135
00:09:17,380 --> 00:09:21,420
So you can touch the glass display right now, navigate stuff.

136
00:09:21,420 --> 00:09:24,562
- Interesting. I don't like it at all.

137
00:09:24,562 --> 00:09:27,840
(Lee laughs) Get out of here.

138
00:09:27,840 --> 00:09:31,977
All right, Madison, like I said, scream.

139
00:09:31,977 --> 00:09:36,010
(Madison screams) (man in cap laughs) - As someone who doesn't use cameras like this

140
00:09:36,010 --> 00:09:41,550
most of the time, what did you think of this brief experience?

141
00:09:41,550 --> 00:09:47,710
- Well, I guess I'm not the perfect example for that. Am I? Because I have used like DSLRs and stuff,

142
00:09:47,710 --> 00:09:51,970
and I like kind of the tactile clickiness. I like having it feel

143
00:09:51,970 --> 00:09:55,713
sort of like it's a professional thing. - So would you that this is two minimalist?

144
00:09:56,590 --> 00:09:59,880
- You know what? It does make sense if the market for this

145
00:09:59,880 --> 00:10:03,230
is the same people who buy like, - It's like obvious.

146
00:10:03,230 --> 00:10:06,980
- The most expensive Tesla or like,

147
00:10:06,980 --> 00:10:11,670
the iMac Pro 5K when they have absolutely no need for it.

148
00:10:11,670 --> 00:10:16,150
- How much would you pay for this? - Oh, I'd probably pay

149
00:10:18,290 --> 00:10:21,680
3000, 3,500. - 3500? - Yeah.

150
00:10:21,680 --> 00:10:27,150
- It is six grand US. (man in cap groans)

151
00:10:27,150 --> 00:10:31,460
So I'm gonna give this to somebody who's used cameras a lot and is a photo enthusiast.

152
00:10:31,460 --> 00:10:36,000
We have Andy here. - Hello. The grip, like,

153
00:10:36,000 --> 00:10:41,670
if you see this part, I'm still using my finger tip to grab the grip,

154
00:10:41,670 --> 00:10:44,680
instead of have my whole hand on the grip.

155
00:10:44,680 --> 00:10:49,210
There's like a gap, you see that? - [Lee] Yeah. - So I'm not a big fan of the grip.

156
00:10:49,210 --> 00:10:52,910
I'm changing the ISO here. Unlike the other,

157
00:10:52,910 --> 00:10:58,820
mirrorless camera, or you change the ISO the exposure on screen also, change.

158
00:10:58,820 --> 00:11:03,250
But this thing, only if you have pressed the shutter.

159
00:11:03,250 --> 00:11:06,280
- [Lee] Oh, you don't get a preview live? - [Andy] You don't get a preview live.

160
00:11:06,280 --> 00:11:09,930
That's very strange. And then you can actually navigate the touchscreen

161
00:11:09,930 --> 00:11:13,450
when you are looking through the EVF. So if you put your thumb here.

162
00:11:13,450 --> 00:11:17,070
- Oh, it's got the little like circle type of thing. - [Andy] There's a little mouse thing.

163
00:11:17,070 --> 00:11:21,800
Right now if I'm using my finger on the screen, I'm definitely like heating my face--

164
00:11:21,800 --> 00:11:25,320
- Your face. - [Andy] Which is not great. Okay.

165
00:11:25,320 --> 00:11:29,113
- Would you edit your photos on the camera? - Oh, that's tough.

166
00:11:29,113 --> 00:11:33,570
'Cause editing a photo on a small screen, feels kinda a bit weird.

167
00:11:33,570 --> 00:11:39,070
Especially when you shoot a lot of photo, and then you want to add it a batch of photo,

168
00:11:39,070 --> 00:11:44,270
that's kind of, dumb. So how much would you pay for this camera?

169
00:11:44,270 --> 00:11:48,880
- I'll probably just pay like four grand, 'cause because this is a Zeiss,

170
00:11:48,880 --> 00:11:52,640
and Zeiss-- - They know how to make lenses, and they used to make good film cameras.

171
00:11:52,640 --> 00:11:56,000
- And they're like still hired higher tier,

172
00:11:56,000 --> 00:12:00,190
compared to regular Sony, regular Sony lens cameras.

173
00:12:00,190 --> 00:12:03,560
- This camera's $6,000 US.

174
00:12:03,560 --> 00:12:07,960
- Oof, that's a little bit harsh. - Okay, so we're back from trying the camera out.

175
00:12:07,960 --> 00:12:10,960
Let's see how easy this photo is to get into Lightroom.

176
00:12:10,960 --> 00:12:13,363
I could even just hit the Share button, right?

177
00:12:14,550 --> 00:12:15,533
Share.

178
00:12:17,890 --> 00:12:25,100
- [Lee] Oh, you can go to Facebook. So you have Dropbox, Flickr and OneDrive.

179
00:12:25,100 --> 00:12:28,940
Okay. I mean, personally, even as someone who loves taking photos and does it all the time,

180
00:12:28,940 --> 00:12:33,360
I don't really share my photos on Flickr. So that's a little bit of an odd decision.

181
00:12:33,360 --> 00:12:37,280
And so the Share button actually doesn't take you into Lightroom, but I think just swiping down here.

182
00:12:37,280 --> 00:12:40,350
And now we're in Lightroom . Go to All Photos.

183
00:12:40,350 --> 00:12:42,600
So bring in one of the photos into Lightroom,

184
00:12:44,110 --> 00:12:48,670
it's loading, loading... It's a raw photo. So I understand why might a little bit to load.

185
00:12:48,670 --> 00:12:52,443
See if we can adjust the white balance easily.

186
00:12:54,110 --> 00:12:57,003
I'll give Adobe credit. Lightroom mobile,

187
00:12:57,930 --> 00:13:05,580
is fairly powerful because it's essentially Lightroom in a much smaller,

188
00:13:05,590 --> 00:13:09,040
phone factor. But I will say right off the bat

189
00:13:09,040 --> 00:13:12,723
that these sliders are a little bit on the annoying side to adjust,

190
00:13:12,723 --> 00:13:16,553
'cause they're not easy to do, in like one degree increments.

191
00:13:17,610 --> 00:13:21,630
The sharpness is pretty good.

192
00:13:21,630 --> 00:13:24,920
Like me looking at the back of this display,

193
00:13:24,920 --> 00:13:29,290
it's only a 720P display, but the sharpness on the back of this display,

194
00:13:29,290 --> 00:13:34,450
is pretty good. Of course it might be better or worse

195
00:13:34,450 --> 00:13:38,380
when you actually look at it on a computer or on any sort of bigger display.

196
00:13:38,380 --> 00:13:41,653
But most things like this will probably look good on your phone,

197
00:13:41,653 --> 00:13:46,410
because it's such a small display. I don't know if Zeiss has a winner here.

198
00:13:46,410 --> 00:13:51,580
I understand that they designed this camera from the ground up, which is probably why it costs $6,000.

199
00:13:51,580 --> 00:13:55,650
It's not easy to engineer something in-house entirely.

200
00:13:55,650 --> 00:13:59,180
So it's a good achievement, respect Zeiss, you guys know what you're doing,

201
00:13:59,180 --> 00:14:04,850
but I don't see a lot of people buying this camera. Because for the amount of money this costs,

202
00:14:04,850 --> 00:14:08,900
there's just so many other options that I think would be better for most people.

203
00:14:08,900 --> 00:14:13,130
But if you are one of the people who would buy this camera, let me know in the comments down below.

204
00:14:13,130 --> 00:14:17,120
I hope more cameras in the future integrate smart features like this.

205
00:14:17,120 --> 00:14:20,863
Maybe even to edit your photos on your camera, if you need to.

206
00:14:20,863 --> 00:14:25,920
But to edit on such a tiny display while holding a heavy-ish camera,

207
00:14:25,920 --> 00:14:29,510
isn't the most ergonomic experience.

208
00:14:29,510 --> 00:14:32,760
And so I think that most people will skip this.

209
00:14:32,760 --> 00:14:36,210
But, good job Zeiss for making something really different.

210
00:14:36,210 --> 00:14:41,570
This is a camera that no one's really done to this level of engineering before,

211
00:14:41,570 --> 00:14:46,040
but it does feel quite gen one. Thank you to BNH for sending us the ZX1,

212
00:14:46,040 --> 00:14:52,860
and thank you guys for watching. If you want to watch another camera video, we recently-ish did a video on the Sony FX6.

213
00:14:52,860 --> 00:14:56,853
And we have a video coming up on the Leica, SL2-S.
