ADATA SP920 SSD & Some Thoughts on Rebranding Products

Linus Tech Tips ·Linus Tech Tips ·2014-05-07 · 1,033 words · ~5 min read
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0:06 the Jazz mini is a beautiful and compact aluminum stand for your smartphone that
0:10 even holds tablets up to 8 in Click now to learn more to begin with this is an
0:16 SSD update and discussion about the practice of rebranding products as much
0:21 as it is an overview of the adata sp920 SSD so let's get into why this product
0:27 exists if you're like me and you've been like amp about third generation
0:31 sandforce drives since they were shown off at computex 2013 by a data no less
0:36 then you'll be disappointed to know that despite ad's close relationship with
0:40 sanfor Force this isn't a sanfor force 3000 Series drive and we'll have to wait
0:45 a little bit longer for that but that doesn't mean it's a bad product it's not
0:49 the first time we've seen SSD manufacturers Source different
0:53 controller technology and nand to make
0:56 sure that their products stay competitive I mean heck even Intel has
0:59 done it so ad went shopping and the
1:02 sp920 actually ended up using mostly the same internal guts as the brand new
1:07 performance drive from crucial the m550
1:10 so at the core of the sp920 is a Marvel 9189 controller with a crucial design
1:15 firmware and either eight or 16 chips
1:19 soldered to the PCB that feature micron's state-of-the-art high density
1:22 20 NM 128 GB Nan flash also present is a
1:27 cluster of capacitors on the PCB that hand handle flushing data from the RAM
1:32 cache to the non-volatile man flash in the event of an unexpected power loss
1:36 this is a feature that is traditionally more common on Enterprise drives where
1:41 an unexpected power loss is actually much less likely to occur so it's great
1:45 to see it implemented on a consumer drive as well now the choice of m550
1:51 Hardware enables a data to deliver a great set of features at a very
1:55 competitive price point with solid performance you get trim and active
1:59 garbage ction you get AES 256-bit Hardware encryption with support for
2:04 Microsoft e Drive and I mean you get like smart and adaptive thermal
2:07 monitoring and protection all that good stuff but couldn't you just as easily
2:11 get all this by buying a crucial m550 directly why does this product exist
2:16 let's talk frankly about rebrands for a moment what's good and what's bad about
2:20 them first the good things one is when they offer some kind of a tangible value
2:24 ad like a longer warranty or better accessories number two is that it's easy
2:29 to find on this drive and evaluate its usefulness for your needs because you
2:33 can go and look at a review of one of the equivalent ones even if a site you
2:36 like hasn't reviewed this exact one number three is that more competition
2:41 does Drive aggressive pricing for consumers and number four is that you
2:46 get long-term support for the product that is in essence backed by a very
2:51 large company with a vested interest in keeping each and every customer happy I
2:56 mean an example of this is something like a laptop if like e machines uh
3:00 doesn't invest the R&D to keep giving you graphics card driver updates for
3:04 your budget desktop it's okay because ultimately it's an NVIDIA graphics card
3:09 and they're going to support it in the long term anyway but what about the bad
3:13 stuff when it causes confusion because there are so many options a customer
3:17 doesn't know what to buy I see that as potentially harmful but many others
3:22 would argue that more competition is always better so that ties into one of
3:25 the positive points number two is when a Rebrand ends up being slightly different
3:31 in a way that's not very well documented in this case ad data didn't do a
3:36 particularly good job of calling out that their 128 gig and 256 gig models
3:42 don't perform as well as the higher capacity ones or the crucial m550
3:48 equivalents at that capacity review sites have performance numbers for each
3:53 capacity broken down but adata site only
3:56 lists the one tbte drive this difference in performance is honestly something
4:00 that the average person wouldn't notice without benchmarking the drive and it's
4:04 due to the use of fewer higher density flash chips instead of more lower
4:10 density chips and it saves a bit of cost but also reduces the drive sequential
4:14 right and read speeds so I see it as something that should have been called
4:18 out very very clearly but the bottom line is should you buy the sp920 and the
4:25 conclusion comes down to this power loss protection and class leading encryption
4:29 support make this drive a super safe place to put your data and the sp920
4:34 while not the best performing drive on the market is extremely price
4:38 competitive compared directly with its twin brother the m550 ad data delivers
4:44 the same 7mm to 9mm adapter and three-year warranty but throws in a
4:49 cronis migration software there's a key on the back of the drive and a 2 and 1
4:53 half in to 3 and 1/2 in adapter something that crucial doesn't even
4:57 offer in a kit anymore so two thumbs up for those things guys like and share
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