What Does "Creative Commons" Mean?

Techquickie ·Techquickie ·2019-05-06 · 1,007 words · ~5 min read
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0:00 thanks for watching techwiki click the subscribe button then enable
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0:07 technically sharing a cool image or video that you
0:11 found online constitutes copyright infringement yes even that super funny
0:17 spongebob meme but oftentimes there's no way to know if the
0:21 rights holder is the guy who runs the sriracha sauce company who is super
0:26 chill about other people using the name or if it's some super litigious artist
0:31 who's going to send a tactical team of lawyers to your house at three in the
0:34 morning and because it takes about two seconds to repost something on social
0:39 media or a blog there have been a number of efforts to
0:43 make it clearer what you can and can't
0:46 do with the content you find online with one of the most notable being the
0:50 creative commons license you've probably seen these on websites like wikipedia
0:56 and flickr whenever you click on an image but what exactly do they mean
1:01 a creative commons license aims to find a happy middle ground between media that
1:06 the creator declares is in the public domain meaning that they've made it free
1:11 for anyone to use for any purpose and
1:15 works that are protected by the full force of copyright which by the way you
1:19 should probably assume for anything that you find on the internet that isn't
1:23 otherwise labeled here's how it works the creative commons
1:27 organization provides a number of pre-written licenses that a creator can
1:32 choose from instead of having to draft one themselves or hire a lawyer to do it
1:37 for them an expensive process these licenses allow any member of the
1:41 general public to do certain things with their image song or computer program
1:46 without having to explicitly ask permission
1:49 as long as certain rules are followed all creative commons licenses require at
1:54 the very least that the user attribute their work to the rights holder so
2:00 you'll see example of this right here on techwiki as you may have noticed when we
2:03 put attributions down in the corner whenever we use a cc image
2:07 simple attribution licenses such as these are popular among business users
2:12 such as a cafe owner who wants to play music in their coffee shop without
2:17 having to pay royalties however other cc licenses place
2:21 additional restrictions on how the work can be shared a share a like license for
2:27 example requires that any transformed creation like a remixed song
2:33 also be distributed under the same cc license
2:36 creators also have the option of banning any commercial use or modification which
2:41 could be useful if you're say a photographer who doesn't mind
2:45 people posting high-res versions of your picks on their personal
2:49 cool desktop wallpapers blog because it's 2002 but doesn't want some shady
2:54 character selling canvas prints on the sidewalk for 300 bucks a pop profiting
2:59 off of your work but Linus come on what's the point of all this can't i
3:04 just assert fair use if i'm using something without making money off of it
3:08 actually no not only can you still get in trouble for reusing a copyrighted
3:13 work without permission even if you're not turning a profit
3:16 which you can learn more about up here but fair use is a squishy squashy
3:21 subjectivey legal standard that has led to some lengthy court battles in the
3:26 past creative commons licenses spell out
3:29 exactly what is and is not allowed by the creator and the organization also
3:35 provides easily readable summaries and icons that creators can use to label
3:39 their work if you don't want to read through all of that messy legalese
3:44 but bear in mind that the cc system isn't perfect for example you could
3:49 still get in trouble for distributing an image of something copyrighted by
3:53 someone else if they didn't correctly license it to begin
3:59 with or if the work is otherwise legally problematic in the first place like for
4:04 example if it violates someone else's personality or privacy rights and
4:09 although creative commons provides licenses as a convenience to creators it
4:14 isn't a law firm so you can't go crying to them if you misuse a cc-licensed
4:19 piece of content and you get sued just like mcdonald's won't provide you with
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