did you guys just see the same thing i did rtx 3070 is gonna outperform a 2080 ti
at less than half the price 4.99 is NVIDIA insane
i mean even with all the leaks indicating that ampere was going to be super powerful i
was in no way ready for this so okay
deep breath there's a lot to get through here so let's get started
after an f in the chat for any recent 2080 ti buyers
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now obviously i'm not ready to hand NVIDIA their crown until we see the new
cards for ourselves but based on what they've shown we are
in for one heck of a ride they announced
well a lot and we're going to get to all of it but the big one is ampere is real and
ampere is an absolute monster
as it turns out the recent leaks were accurate in many if not most ways where
touring based rtx 2000 gpus were manufactured on tsmc's 12 nanometer
finfet process which was actually derived from their 16 nanometer process
NVIDIA instead partnered with samsung on a custom eight nanometer process for the
rtx 3000 series and the difference here
is much bigger than we got moving from pascal to touring
here's the thing for over three years now GeForce gpus have had in the
neighborhood of 20 to 25 million transistors per square millimeter ampere
around 60 million per square millimeter that's
over double and breaking with what's become their habit lately they didn't
just use this increase in density to lower their own costs and keep selling a
similar performance with some new features tacked on the rtx 3080 boasts
over 28 billion that's with a b
transistors what does that get us well for starters pci express gen 4
upgraded tents of course oh and casually
more than double the cuda course across
the board and here's the kicker that's not compared to the cards that each of
the 3000 series GPU replaces
that's compared to the previous generations step up
i'm not kidding on paper every ampere card that was announced
even the 30 70 is faster than a 2080 ti
to find the last time that this happened a third rung down GPU being faster than
the previous flagship i had to dig pretty deep through the archives here's
a review from anantek showing the 6600
gt beating the fx 5950
that was in 2004 and according to NVIDIA things are even
better than they seem they claim we are getting a 1.9 times performance per watt
improvement 2.7 times the shader performance 1.7 times the ray tracing
performance and 2.7 times the tensor core performance which in the real world
translates to sorry you'll have to give me a second here
one metric butt ton NVIDIA showed
another marvel's fully retraced graphics demo but while touring ran it at 720p
ampere managed it at 1440p with more
scene complexity that's huge and well to
be fair they had a little help from dlss and from a new learning algorithm that
derives missing color data from an incomplete image to improve performance
optimizations as a concept are nothing new and the results here
speak for themselves NVIDIA's also got a new memory signaling
technique which carries four possible values per cycle compared to only two
effectively doubling the amount of memory bandwidth while also increasing
the frequency significantly so with the rtx 3080 you're going to get 10 gigs and
it's going to run 320 watts of rated power with the rtx 3070 getting eight
gigs of a more traditional gddr6 at a mere
220 watts put that in context a 2080 ti
was only 250 watts
and NVIDIA claims that that rtx 3070
even though it consumes less power is faster than the 1200 2080 ti with the
new rtx 3080 doubling the performance of
the 2080 and this is at 4.99 and 699
respectively there's nothing else i can say
i'm absolutely mind blown they even light up but the question is why
why after all these years of driving GPU
prices up has NVIDIA decided to
bestow upon us these benevolent prices
we've got a couple of theories one is that rtx 2080 and 2070 sales were
something of a disappointment i mean it's not that they were terrible cards
they just weren't a very compelling upgrade for anyone who already owned a
high-end 1000 series so looking back then in
whatever the past version of a crystal ball is
it seems like NVIDIA priced touring high
due to uncertain yields with tsmc and then hoped that rtx ray tracing would be
enough to carry it to the new price point so then now because samsung has
worked with NVIDIA to make this custom eight nanometer process
presumably it's more reliable which means that despite the cost per wafer
almost certainly being higher as they tend to be as we keep shrinking the
process lower they're getting more usable chips out of them working out to
a much lower cost which is great for consumers i think it's fair to say that
this is shaping up to be an absolute unicorn of a GPU release make sure you
guys are subscribed by the way so you don't miss our review
and there's also another angle to the pricing with launch date set for the end of q3
and beginning of q4 it's pretty clear who NVIDIA sees as the
real competition for 3000 series and it's not AMD
or at least not directly anyway it's sony and microsoft with the xbox series
x and playstation 5. and by getting out ahead of those launches NVIDIA seems to
be trying to steal some of the thunder hopefully preventing gamers from being
lured away from pc where NVIDIA dominates over to consoles where they
will i don't know i guess there's nintendo switch
one big hint here is that just like the ps5 the rtx 3000 gpus have the ability
to decompress data directly from an SSD
attached to the system using direct storage this means load times can be
much shorter and the CPU doesn't need to get bogged down decompressing the
gigantic assets that make up today's game worlds
just like on the playstation 5 then developers who leverage this technology
can achieve more seamless loading and asset streaming than was previously
possible it also means that NVMe and
even pci express gen 4 might actually
become useful for gamers where load times are notoriously CPU bound in spite
of the storage speed of modern systems NVIDIA is also hyper focused on content
creation here looking to lure streamers and machinima enthusiasts with NVIDIA
broadcast and NVIDIA omniverse machinima
NVIDIA broadcast includes a number of tools to apply effects to the microphone
input camera and speakers using tensor
cores in what looks like a continuation of what rtx voice started
so in addition to the noise removal that was possible before we can now without a
green screen automatically remove backgrounds and apply a blur effect or
backdrop and more with what looks like a
very convincing effect compared to current solutions
NVIDIA omniverse machinima or nom i guess
wash it down with a drink with a water bottle from ltdstore.com
no okay whatever nom lets you import game libraries and
tools apply materials physics simulations poses captured from webcams
automatic facial animations from recorded audio and more to create a
wholly unique scene for doing your own machinima it's kind of like ansel except
that you get full control over the scene instead of just the camera they provided
a pretty great looking example of a short clip of a siege to give us an idea
of what can be accomplished and quite frankly i wouldn't be surprised if
developers or even animators end up drafting scenes this way it's pretty
cool so then rtx 3000 much less of a middle finger
directly to Radeon technologies group and much more of a middle finger to the
consoles which isn't to say though that NVIDIA hasn't done some extra credit work
against rtg as well do you remember Radeon anti-lag and how NVIDIA
originally claimed that it was just a tweak that users could already do to
their drivers and then realized oops it's actually something more and then
they've released NVIDIA ultra low latency well now they're putting the
cherry on top with what they're calling NVIDIA reflex a driver path optimization
technique that should be available to all gtx 1000 and newer users to reduce
total system latency by up to roughly half now the exact mechanisms that they're
exploiting to do this are currently unknown but presumably there's a cost of
some sort somewhere and you'll probably lose a bit of driver level control in
the process finally there's the the one more thing
rtx 3090 is the formal name of this generation's titan but jensen lovingly
referred to it as the bf GPU it sucks
back a rated 350 watts hence the fancy
new 12-pin power connector has over 10
000 cuda cores and 24 gigs of GDDR 6x
memory and comes in at 14.99 meaning
it's certainly priced like a titan but unlike the last couple of generations of
titans it also appears to be specked like a titan and it might even be worth
that obscene price tag they rolled out an lg 8k OLED tv to game on and
demonstrated 8k 60fps gameplay using
dlss and rtx
not only did the beefed up tensor cores appear to handle 8k upscaling without
breaking a sweat the rtx 3090 can apparently even record 8k HDR gameplay
with shadowplay in fact there's bits and pieces in the
whole presentation that allude to upgrades across the board av1 codec
support for decode is now available and nvenk is presumably no different on the
rest of the ampere cards making 4k HDR shadow play a thing now
to go with it it looks like we're finally getting HDMI 2.1 and probably
more but we can figure all of that out in our review for now all that's left to
say is boy is it ever good to see the effects of more competition in the gaming
hardware space even if it came from a bit of an
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freshbooks.com forward slash tech tips
if you guys enjoyed this video and you'd like a bit of a refresher on what a bad
GPU launch looks like maybe go check out our review of the rtx 2080 seems like
NVIDIA has learned a thing or two since then
huh or maybe check out our 8k gaming video ah that was that was terrible
that's gonna be way better now