WEBVTT

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Apple just came flying in out of left

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field with the people's elbow, dropping their giant buying power dong on the

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market, releasing a $600 MacBook that,

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honestly speaking, makes it hard for me to recommend almost literally anything

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else to a laptop shopper. And I want to get way out ahead of this one. If you're

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out there bitching about the Neo having a mobile processor in it, y'all spent

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the last 5 years complaining that Apple doesn't let you run macOS on the iPad.

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Make up your mind. This thing is incredible, and it's just one of the

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value-oriented options. I can't believe I'm saying this. We got the iPhone 17e.

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We got a replacement for the Pro Display XDR that is $2,000

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cheaper and better in a lot of ways. And

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we got refreshed MacBook Pros. We got a refreshed MacBook Air. We even got this

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>> [music]

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>> The haters' take on the new $600 MacBook Neo is obviously going to be, "Ew, an

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iPhone chip in a laptop? It's going to be so underpowered." My take?

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Yeah, okay. It isn't going to be an Adobe powerhouse, but Apple isn't

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selling it as one. Their marketing is focused instead on web browsing, [music]

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messaging, and using the powerful NPU to

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apply AI effects to your photos. And you know what? For all of that stuff, this

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thing is going to be an absolute monstrously adequate machine.

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Now, there is the argument that 256 gigs

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of storage and 8 gigs of non-upgradable,

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even from the factory, unified memory basically means this thing is e-waste

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from the moment it rolls off the production line. But hear me out, you

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guys. Was it not already e-waste for those

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Starbucks novelists and Facebook Marketplace addicts that instead were

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buying much more powerful machines before? Would it not be better if those

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folks used up less of our precious supply-constrained NAND and memory right

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now? Just saying. Besides, I actually don't really think

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Apple had a choice here. Due to the way that die is packaged with the DRAM on

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top, in order for them to reuse it, they were kind of stuck with 8 gigs of RAM.

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Also, to Apple's credit, their long-term software support means that as long as

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I'm stuck with 8 gigs of RAM, they are, too. And with very few notable

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exceptions, like the first-gen iPad, the Apple Watch Series 0, whatever that was,

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Apple takes pretty darn good care of their customers, even on products whose

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active user base numbers in the dozens.

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See, that's such a sweet experience. They do such a good job of this that

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when I recently got phones for a couple of my kids for Christmas, Apple devices

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were two out of, I think, six options that both met my budget and software

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support requirements. And I haven't even talked about how great this device is.

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Apple is claiming 11 hours of mixed use and up to 16 hours of battery life, not

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to mention that it runs without a cooling fan. And because it uses their

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lower-powered A-series silicon, it probably straight up doesn't even need a

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fan in order to maintain full performance. It also doesn't need a huge

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battery, which carries multiple benefits. The 36-W hour battery inside

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the MacBook Neo keeps it easily portable at a trim 1.23 kilos, [music]

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and it only needs a 20-W charger, which,

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thankfully, is included [music] in the box. All of that means that you could

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pick up a reasonably priced battery bank, like this really cool one that

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promises like a modular interface on the top and the ability to replace the cells

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once they wear out or maybe even support [music] future cool battery chemistries,

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and you could more than double your Neo's time away from the wall just

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carrying a tiny thing like this. Now, you must be thinking at this point,

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"What's the downside? Surely it's made of unapologetic plastic or something,

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right? Right?" No. Somehow it's not.

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It's got an aluminum chassis, a liquid retina display with anti-glare that tops

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out at a very solid 500 nits. That's perfectly acceptable for an office or

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school environment, or even outdoors if you can stay out of direct sunlight.

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Apple also went to great lengths to make it clear [music] that the keyboard is

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their familiar, beloved Magic Keyboard, and even the trackpad is

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Okay, it's smaller than other MacBooks, but it's still multi-touch and a very

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decent size. This thing even packs a 1080p webcam, spatial audio support on

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its dual speakers, and a second noise-canceling mic for video calls.

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Okay, but then we turn it on its side, and yeah, the connectivity is a bit of

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[music] a downer. Thankfully, we get a 3.5 mm jack, but if you want to plug in

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a USB-A device or even an external display, you're going to be resorting to

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a dongle. I'm getting flashbacks to the 12-in MacBook from 2015. However,

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it is worth noting that, sorry to break this to you, 2015 was over 10 years ago,

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and nowadays, everything from external drives to gaming headsets to office

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monitors can be found with a USB-C connection. Another nitpick, while Touch

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ID is featured very prominently in the marketing for the device, it's actually

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not supported on the base configuration. It only comes on the 512-gig [music]

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model that costs $100 extra. Also, the

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keyboard lacks a backlight, which is some pretty strong 2010 vibes on what is

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otherwise such a modern-looking machine. With that said, this thing can be had

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for as little as $500 with an education discount, [music] and if this redditor's

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comment is anything to go by, Apple's strong buyback program, not to mention

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their support services, are going to have even public school districts

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looking very closely at these machines [music] compared to Chromebooks. So,

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well played, Mr. Cook, or should I call you Mr. Anderson? No, no, I shouldn't

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cuz you've got a lot more than the one laptop today. Let's dive into the other

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new MacBooks and the M silicon chips

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that are at their hearts. Now, it's no secret that macOS and I have had our

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differences of opinion, but I'm [music] a huge fan of what Apple has done with

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Apple silicon, and the M5 Pro and the M5 Max mean that that ain't going to be

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changing anytime soon. I talked a fair

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bit in our launch coverage of Intel's Panther Lake CPUs about the importance

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of multi-die chip designs going forward. This approach can help with everything

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from enabling advanced features with third-party IP to reducing costs to

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creating a richer, more modular product stack that better serves your customers.

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And Apple's version of this, called their Fusion architecture, looks set to

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deliver very nicely on all of those benefits. The Pro and the Max

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configurations both come with a new neural processor and a nice little

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upgrade to peak unified memory throughput and GPU performance. And both

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of them now have 18 CPU cores. That

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[music] is a four and two core improvement over last gen, respectively.

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This, combined with Apple's claims that these are the fastest cores in the

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world, >> [music] >> should mean that Apple's only obstacle to selling these things by the truckload

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is how good their previous generation

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M-series silicon already was. Seriously,

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Apple even tacitly acknowledges how few Apple silicon owners are going to be

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upgrading by emphasizing just how much better the battery life will be compared

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to your Intel CPU MacBook. Though, honestly, I think they're being a little

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unfair to themselves. If you're a heavy network user, for instance, like if you

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edit video over a NAS, the Wi-Fi 7 capability of Apple's new N1 networking

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chip could be a game-changer for you. And it comes with Bluetooth 6 as a nice

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little cherry on top. And there have been numerous other nice little

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quality-of-life improvements as their M silicon has evolved. Like the first gen

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was limited to HDMI 2.0. Anything newer does HDMI 2.1. And the M4 series was the

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first to get Thunderbolt 5 with its whopping up to 120 gigabit per second

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bandwidth boost mode. Though it is worth noting that on both M4 and M5, the base

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non-Pro Max Ultra chips are still limited to Thunderbolt 4. Now, a major

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question in all of this is, of course, pricing. But I'm pleased to say that,

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even amidst a RAM-pocalypse that is wreaking havoc on affordability for PC

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users, Apple has managed to mostly hold the line. They did eliminate some

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entry-level models in their MacBook Pro lineup, like the 512-gig version of the

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M5 Pro model, but if I'm being honest, guys, all told, it

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could have been a lot worse. And if nothing changes in the AI data center

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boom, next year it might be worse. It's very possible that Apple was only able

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to do this thanks to their long roadmap and the large-scale purchasing

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commitments that they make. We'll have to see how it goes.

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The last new MacBook is probably the least exciting to me. The M5 MacBook Air

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is $100 more now. Yeah. But it comes with double the starting

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storage, a faster SSD, Wi-Fi 7, Bluetooth 6, and, of course, better

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performance, which, again, most Apple silicon users don't need that much. So,

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it seems like Apple's most compelling sales pitch for it seems to center

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around being allowed to upgrade it with more [music] RAM and more storage

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compared to the Neo. But hey, when you're up against an absolute showstopper like that, I guess it's okay

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not to look that [music] good. Well, at least the Neo stole the show so

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far. I haven't even talked about the new displays yet.

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At first, I was like, eh, Apple's non-pro displays have always

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been kind of unexciting, but not this time. [music] The new Studio Display XDR, frankly,

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kicks the absolute crap [snorts] out of its Pro older brother.

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Sure, they lowered the resolution and it is a little smaller,

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but because it's smaller and we're still talking 5K resolution, it's actually got

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nearly the same eye-watering pixel density of over 210 pixels per inch.

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This thing is going to be sharp, but it

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won't cut your wallet. At least, not as much, coming in at

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around $1,700 less than the old Pro Display XDR. Also,

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it's finally a mini LED panel for the desktop that can do 120 Hz with adaptive

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sync variable refresh rate. But wait, there's more. Did I even mention yet

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it's got over 2,300 dimming zones? It'll hit 1,000 nits

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brightness in SDR and can manage 2,000

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nits peak in HDR. >> [screaming]

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>> And the IO, ladies and gentlemen, we're going from a single Thunderbolt 3 port

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[music] with 96 W of charging and three USB-C ports running at USB 2.0 speeds to

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not one Thunderbolt 5 port with 140 W of

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charging, but how about second Thunderbolt 5 port, albeit without

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charging. And okay, we're only getting two USB-C

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downlinks, but this time they're running at 10 gigabit per second. That is

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plenty. And on top of the physical changes, we're also getting support for

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16 reference modes. So, color correctionists and radiologists using

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DICOM, rejoice, along with access to the

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Adobe RGB color gamut and the same 12-megapixel Center Stage plus Desk View

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camera from the Studio Display, along with six surround speakers with

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allegedly improved bass and the three mic array that is standard in the Studio

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Display. Already. Now, I know I already mentioned it's significantly cheaper

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than the old Pro Display, but did I mention that the stand is cheaper, too?

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Sure, the whole package is still pretty pricey, but I still say write about

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today in your journal anyway, because I doubt that Apple is ever going to give

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us such a big upgrade along such a massive price cut again. As for the

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non-XDR model, it's a little less compelling. It comes in at

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the same $1,600 you were paying before, but now with similarly upgraded

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Thunderbolt and USB-C ports, albeit with slower charging speeds, and we get the

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Desk View upgrade for the 12-megapixel Center Stage camera.

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I would have really like to see at least 120 Hz on a display that costs over

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$1,000 in 2026, but hey, it's 5K

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resolution and not everybody wants that, so

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I'm just going to say I'm jazzed enough about the new XDR that I'm willing to

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forgive them on this one since they didn't raise the price. On that subject,

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it looks like the lowercase e iPhone naming scheme is here to stay because

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Apple also announced the new iPhone 17e

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this week. Just like last time, it's a couple hundred dollars cheaper than a

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regular 17 and just like last time, you do lose out on some great features like

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ProMotion technology and the new Center Stage front camera with all that it has

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to offer. However, in terms of upgrades over the 16e, you are now getting

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MagSafe wireless charging, that one's huge. You get Ceramic Shield 2 glass,

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which is amazing, by the way, and you get Apple's A19 chip with the improved

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C1X modem. Oh, and I haven't even told you guys the

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best part. You know, there's that massive DRAM and storage crisis

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happening right now? Well, somehow, the 17e comes with double

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the storage at the same $599 price.

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Dare I say, you'll love to see it?

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What happened to you, Apple? You used to so shamelessly charge us

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more for less. Now you're

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you're kind of cool. And the same goes for the iPad Air. I mean, Apple could

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have just slapped an M4 chip onto it and called it

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a day. They've certainly done it before, but instead, it's also getting the new

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C1X modem and N1 wireless chips, along

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with more memory, 12 gigs instead of eight. I mean, in

00:14:10.440 --> 00:14:16.280
typical Apple fashion, their messaging about this change makes it sound more

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magical than it is, a 50% jump in unified memory. Thanks, marketing

00:14:18.000 --> 00:14:24.760
department, but man, at the same price, [music]

00:14:21.720 --> 00:14:26.600
I'll take it. Give me, give me, give me.

00:14:24.760 --> 00:14:31.120
I mean, to be clear, not if you're coming from like an M3 iPad Air. You you

00:14:29.280 --> 00:14:34.120
have enough RAM and that's a new enough device, but if you're coming from an

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older iPad, this new one looks significantly faster and of course will

00:14:36.280 --> 00:14:43.200
get the latest software updates for longer. Oh, it has better AI as well. I

00:14:41.400 --> 00:14:46.560
kind of glossed over that in some of the earlier stuff, but pretty much

00:14:44.560 --> 00:14:51.160
everything has better neural processing than ever before and to Apple's credit,

00:14:49.240 --> 00:14:55.959
they try to keep a fair bit of that on device, so uh

00:14:52.839 --> 00:14:59.480
kudos there, but for me, the AI is less

00:14:55.959 --> 00:15:01.000
of a focus and the big one is the value.

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Truly, bravo, Apple. I um

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I don't know why. I mean, the Mac mini already exists, but

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I didn't think they had it in them. In these dark times of horrible tech

00:15:13.400 --> 00:15:17.720
affordability, who saw this coming?

00:15:16.600 --> 00:15:23.320
Apple as a beacon in the dark.

00:15:20.360 --> 00:15:26.800
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squarespace.com/LTT. If you guys enjoyed this video, why not

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check out the time I went shopping for a Mac? There's some very good value stuff

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in their lineup on the desktop side, as well.

00:16:11.640 --> 00:16:14.839
Okay, spoiler, it's the Mac mini.
