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After the Apple Silicon announcement at WWDC this year, we knew they were

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coming. But it still felt weird to see Apple executives get up on stage and

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proudly announce to the world that you can now pay real actual money for a

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computer with basically the same guts as an iPad. That's right. Three different

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machines at three different price points, one spec sheet. I mean, remember

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how people thought the iPad was going to be a portable touchscreen MacBook? Turns

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out it was opposite day. But now that opposite day has arrived, if I'm an

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Apple user looking for a new Mac, do I want the iPad with no touchcreen, the

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iPad with no screen, or the iPad with a Touch Bar? Hard to

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say. If you've got no idea what Apple

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silicon is, it's an ARM CPU, kind of like you'd find in your phone or your

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smart toaster, but also not. ARM does

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license their core designs, allowing customers like Samsung or Qualcomm to

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integrate their own intellectual property, adding, let's say, a more

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powerful GPU to create a full SOC. But

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they also offer what's called an architecture license. This allows

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customers with the engineering chops to pull it off to build off of ARMs

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technology, using what they want and altering or outright discarding what

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they don't. The resulting SOC or system on a chip will run code compiled for ARM

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processors, but may have marketkedly different performance and or power

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consumption characteristics. It's not quite the same thing, but you can think

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of it kind of like how Intel and AMD both make x86 compatible processors, but

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with very different approaches and in some case even different features. On

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the subject of Intel, after Intel's post Skylake CPUs failed to meet their

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expectations, Apple took it upon themselves to be the change they wanted

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to see in the world. Who wrote this crap? Anthony, did you pull that right

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out of their slides? Sounds like it does. Anyway, this is a huge move for

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Apple, but it also isn't unprecedented. Apple was among the three founding

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members of the AIM alliance that developed the power architecture that

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Mac computers used prior to switching to Intel in the first place. And in fact,

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most of Apple's history has involved CPUs other than Intel x86. So, they've

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survived this kind of painful transition twice now. What's one more time? The new

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thing is that they've never really gone it alone before. And there's never

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really been a direct competitor in PC hardware since the Power Days. So,

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everyone was hoping for a big splashy announcement today, and that's what we

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got. Three new Macs were announced. The MacBook Air, MacBook Pro 13, and Mac

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Mini. All powered by the Apple Silicon M1 processor. I guess they really are

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officially calling it Apple Silicon. I think I'll call it AS for short. The

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ASM1 processor is Apple's first PCgrade

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processor and consists of a big little design with four fast cores that light

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up for heavy tasks and four power efficient cores for background and

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lighter workloads to extend battery life of the new Macs to almost 20 hours or

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just lower their power consumption. Virtually everything that makes the Mac

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a Mac is baked right into one silicon die. CPU cores, GPU cores, IO secure

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enclave, and neural accelerator. All of which can communicate directly with each

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other and access the same pool of system memory, which by the way is also built

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in. So, RIP after purchase RAM upgrades.

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Apple claims that this arrangement gives the AM1 the title of the world's fastest

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CPU core, but their comparisons all

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seemed intentionally vague. What exactly is the most popular Windows laptop? Is

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it a fast one? I kind of doubt it. But

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an improvement over last gen Max of up to three and a half times in CPU speed

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and up to six times in GPU speed, all while using just 10 watts of power

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sounds pretty good, especially because like the iPad Pro, the MacBook Air is

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completely fanless, which Apple boasts makes the system fully silent. Although

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what this costs in chassis surface temperatures or CPU throttling, we don't

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know. Now, because CPU and wireless connectivity is identical for all three

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new Macs, Apple has got some big claims for MacBook Air performance, including

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the ability to handle multiple streams of 4K ProRes at a time, which as Colin

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over at This Does Does Not Compute points out, isn't actually all that

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impressive until you remember it's fanless. As for the MacBook Pro, it's

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got a fan. And while in many respects it resembles a larger MacBook Air, um,

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nope. Yeah, that's pretty much what it is. But that's okay because for your

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extra $300, you still get a touch bar.

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And with that extra internal space, they were also able to cram a whole lot more

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battery in there. So even with thermal limitations removed thanks to active

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cooling, the SM1based MacBook Pro promises to have even better endurance

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than the Air. Disappointingly, despite being called Pro, we're stuck with a

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720p webcam rather than the 1080p version found in the new iMacs. Although

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Apple claims that they're able to use the advanced image processing that

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they've developed for eye devices to clean up the image, with so little to

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differentiate the Air from the Pro now, it'll be interesting to get our hands on

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them for direct comparison. Honestly, I

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think this could be the end of the MacBook Pro as we know it, assuming, of

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course, that the SM1 CPU is as efficient as Apple claims. As for the new Mac

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Mini, it looks to be essentially the same computer as Apple's developer

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transition kit, which we tried and succeeded in getting our hands on, but

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unfortunately weren't able to do anything with because Apple's legal team

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smelled blood in the water. So rather than risk legal action against us, or

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worse, our informant, we sent it back and abandoned the project so we could

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make more shirts on ltstore.com instead. Hey, nice.

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Despite that drama, the Mac Mini is perhaps the most disappointing of the

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lineup. And given the $100 price drop over last gen, Apple clearly knows it.

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While it may be more powerful by whatever metric Apple is using here,

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there's no expandable memory or storage even, and there's no 10 gig networking

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option. Damn it, Apple. You were doing so well. I even bought like three of

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these things. I guess it could be just down to Apple's M1 processors not having

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enough IO bandwidth or something, but as it stands, there's a lot of empty space

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in the Mac Mini when they probably could have, you know, put an SSD in there or

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just put it in something the size of an Apple TV or a smartphone instead. I

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don't know. At least it has

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Thunderboltish. All of these new Macs will be running macOS Big Su set for

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public release this Thursday, November the 12th, with support for automatic

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pinning of tasks to the correct cores in the new big little CPU design and fun

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features like near instantaneous wake from idle on Apple Silicon Max. Neat.

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Unfortunately, it also comes with some less neat stuff. While Apple tried to

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make it sound like Universal Binary 2 had pretty good support out of the gate,

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which theoretically would allow developers to compile their apps for

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both ARM and x86 simply, Photoshop, for

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example, won't be available until 2021, meaning anyone who's running

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Creative Cloud will probably want to hold off on buying for now. That is,

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unless they really want to figure out whether or not Rosetta 2 is any good on

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their work computer. Derp. Oh, and additional

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security measures baked into the operating system reinforce what a lot of

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open- source and independent developers already feared. Apple is moving to lock

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down their ecosystem even further in the name of security, which means anyone who

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wants to develop for the Mac will have to either get their software blessed by

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Apple or convince end users to bypass

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it. Still, this transition is happening

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whether you're ready or not. Apple's holding a lot of cards right now, and

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compatibility with iOS apps may make this transition easier than the previous

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two. We've got ours on order already, so make sure that you get subscribed so you

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don't miss our reviews. Before that, though, it's bold

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prediction time. Number one, the AS Transition works out fine in the end,

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but these first generation products look pretty rough, and Apple's going to

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replace them and sweep them under the rug as quickly as possible. kind of like

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the iPad 1 and Apple Watch Series 0. Second, Apple will continue to fight

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right to repair behind the scenes and shred working devices for no reason

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while posturing as an environmentally friendly company. And third, this video

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10% off at the link below. Thanks for watching, guys. Go check out our video

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from WWDC where we talk a little bit more about what this transition means

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not just for Apple but for the computer industry as a