well there's no way that this is not the place robot vanity plate non-descript barricaded building
that's d-brand for you and as part of our circuit board collab which you guys will know about if
you saw the video where i wrapped my car in glow circuit they brought me here to their headquarters
to show you guys for the first time ever how the overpriced sausage is made the only trick is
they haven't shown me how to get inside the building that's the key huh
f***ing assholes very funny they didn't expect me to injure myself playing paintball and bring
a cane though did they oh no i broke my cane and then knocked the key off i didn't see where the
key went oh no i got it i got it i got it and i didn't even need your stupid stool d-brand
and got them fancy cb short is an advantage look at that boom i'm in already
ha don't have to wait for nothing um is this hand sanitizer or is this some kind of like
oh yeah it's just hand sanitizer okay sure i guess it kind of makes sense that they're shut
down today it is remember and stay hence the uh poppy it's a little weird you may have to lose
the light glenn there's glowing arrows on the floor man this place is a vibe oh sick
check this out you guys here it is glow circuit glow in the darkskins baby
all right this is where the arrows lead welcome to d-brand everybody i'm not sure what i was
expecting but it certainly wasn't a completely unguided tour all i have is this manila envelope
with what is supposed to be all of the instructions that i will need welcome to the d-brand factory
we had better things to do so this dossier will be your tour guide and of course file four foot nine
do you know how many people actually think that i'm under five feet tall because of their memes
stop number one the mezzanine this is where d-brand's administrative functions are carried out
marketing customer service hostage negotiation money laundering you name it additionally there's a
table where they filmed their tutorial videos this is it i don't know why but i kind of expected more
wait no this makes way more sense this is the table where they do the installation tutorials
if you just got your d-brand pixel line skin relax this is going to be easy
anyway we've got a black magic 6k a couple of led panel lights
oh nice little recorder with a pass through to a screen in the back that's actually a really
nice little setup i'm a little surprised to see it just in the middle of standing desk slash
sort of cubicle land but oh my gosh of course here it is the one and only illuminati pc
that ridiculously overkill totally impractical creation a hundred percent deployed and here's
a part of it that i never got to see i was told that they had to create a custom desk to hold
these three ridiculous monitors that you can't even see from one end of to the other
are you kidding me this is so stupid there isn't even a chair at this desk anyway what
is the point of it being a sit stand also the mousing area compared to the amount of space on
the screen that's it for stop number one now we've just got a map
all right under me is inventory then order packing more inventory and then over on the
other side shipping assembly manufacturing and raw materials so that's it it's all here one roof
enrichment okay it's a basketball all right enrichment let's go check it out before we
get there though this is interesting this was uh not on our tour but they knew who they were letting
in here unsupervised didn't they development samples for all kinds of products that as far as i
know haven't been announced now none of that is probably going to make it into the video but
there is one thing that caught my eye to review all right we got some looks like maybe some competing
products that are you just getting into the mouse pad business and you're doing some competitive
analysis huh i'll save you the trouble fine quality packaging okay natural rubber back
very grippy high quality stitched edges vibrant prints did you put a hole in it
look dbrand save yourself the trouble stay in your lane it's already as good as a mouse pad can be
yo glenn i found a fatal flaw in the pool table setup
what what
shop some of the best LTT Store deals of the year this black friday you can save on magnetic
cable management screwdriver combos t-shirts water bottles and more at LMG.gg slash black friday
and today only we've got an exclusive deal where you can get a free Corsair mouse and keyboard when
you buy the LTT backpack all for the normal backpack price of 249.99 holy crap that is a
really good deal again LMG.gg slash black friday next up manufacturing floor and good gravy are
there ever a lot of steps to this every one of the machines behind me is working on circuit board
right now at some stage or another starting with this guy right here the sure color s8600l
solvent printer this is used for doing the base color of circuit board including the LTT
pantone which is 1655c hey check this out they've got a pantone deck right here so we can actually
compare what's coming off the printer with the target wow that is really close damn oh i just
ruined it uh oh it was too wet um well they'll uh they'll find that probably i'm gonna go find a
little panda marker or something and i'll i'll put a mark there anywho these printers use six
color cmyk or for maximum color accuracy and can cover over 98 percent of the pantone range
these are some off the shelf oranges just to give you some idea of how far off it would
have been if we'd gone this route yeah these are really not that close it seems kind of impractical
to just print one color across an entire sheet of vinyl like this but apparently these can do
up to a thousand square feet per hour fun fact by the way there was no pantone LTT orange until
i think it was sara just picked one before that we just did whatever we thought looked nice
now to check out the laminator this applies a protective lamination to the ink once it's gone
through the solvent printer which uh as we saw probably necessary
wow you do not want to get your hand stuck in there the laminate and the vinyl are apparently
pressed together at a line pressure of 14.28 pound force inch which nets out to about 57 psi
or 8200 pounds a square foot that pressure is to ensure that there are zero bubbles between the
vinyl and the laminate and dbrand notes here that they used a specially selected laminate
to ensure maximum bond strength for the ink from the next step which is the 3d uv printer
3d uv printer okay that sounds pretty cool and here it is the star of the show
man is this thing ever cool i've seen videos of it already but in real life this is a whole
other level so it works much the same way that a typical fdm 3d printer would right where you're
taking your spool of you know abs or pl a plastic and you're depositing it down and then you're
cooling it and letting it harden except instead of plastic it's using layers of ink in this case
five layers to give the finished skin that uh that almost texture that i personally find even
enhances the grip a little bit so each layer goes down then and is instantaneously cured by the 400
watt uv bulb that you can actually see is right there in the printhead giving it an incredibly
cool look as it's printing out because as you guys might know uv light instantly uber charges
glow in the dark materials so it looks freaking bananas as it's coming out of the machine and
this is it the finished roll it has so much texture to it that i bet you guys could probably even
hear the sound of me scraping a nail over it now as you can imagine machines like this which
by the way cost well north of six figures each not exactly intended for creating cool textured
skins for phones so what are they actually for dbrand actually left us some example images that
wow weird but anyway let's say hypothetically you wanted the customer outside your store
to see this image but you wanted the customer inside your store to see something else this
is just one layer and as you can see it's pretty much completely see-through no good that's what
you'd see from the other side but if we do two layers uh now we get a nice vibrant image from
the one side oh no we can still basically see that from the other side okay okay how about three layers
hey that's more like it denis from the outside sweet sweet respite on the inside but okay the
inside customer is not really seeing anything that's where layer four comes in nice white background
and finally a five-layer print denis on the outside of the store me on the inside of the store and
basically completely opaque from both sides cool right wait why the heck did we contract someone
locally to do the window prints for our badminton slash land center i could have just asked dbrand
to print them before we get to what dbrand calls the bread and butter of their operation there's a
couple quick things behind me are the design stations the file for circuit board contains
70 000 individual vector objects and was designed with a team of actual pcb engineers with the goal
of having something that perfectly repeats but is also plausibly the first layer of a high
performance pcb design super cool and they left some samples here of what happened when they were
using a laminate layer that didn't bond well with the uv ink you can see the whole thing just comes
right off pretty brutal who says there's no research and development and stickers they're
either not so overpriced after all and here they are the glorified crickets or industrial flatbed
cutters that are the beating heart of dbrand's operation they produce tens of thousands of
different skews and if they didn't do this on site there's absolutely no way that they could
operate with the agility that they do you can see right now one week before launch they are in mass
production of all three different colorways of ShortCircuit so we've got the orange and white
the glow as well as the black on black with each of these machines capable of outputting
5 000 units per day here let's find one that's running and have a look wow i can barely even
see where it cuts that is flipping wild also this is cool they pointed out in their notes
that some vinyl cutters will just have the blade on a rotating head and it'll just kind of drag it
around as it cuts but on theirs it's a programmable axis which i guess gives you better precision
plus or minus 0.05 millimeter precision very precise once the finished skins are manufactured
they come to assembly for what they call weeding every single one of their designs contains anywhere
between one and dozens of parts that need to be manually removed from the finished output
before they can be sent to the customer one of the most tedious is apparently the top of the xbox
series x where you have to remove every single one of these vent holes before it can be sent to
the customer okay again maybe not that overpriced
dbrand estimates that they weed roughly 1.4 million cutouts per month in this facility
and all i have to say about that is when i'm done this xbox series x top you better apply it properly
don't screw it up so i have to do this again let's get out of here and head to order packing
these markings on the floor give me the impression that i'm not supposed to hang out here this feels
a little more like arts and craft stations than order packing stations but that makes sense because
dbrand has their thing right where they do their little hand-drawn post-it notes and stuff they've
apparently created hundreds of LTT themed post-it notes in advance of the launch to distribute
circuit board orators and oh no this one in particular is a little on the nose today
oh man oh my goodness these are so funny there's so many of them every one of these operators
gets a machine optimized pick path in the morning so they go out and you can see inventory land is
all around us get everything they're gonna need for the day and then they plunk down at their
station to pack everything securely and of course either pick a pre-drawn post-it note or even
create custom ones according to their requests of their customers oh my goodness how is every
single person who works here so much better at art than me i've been asked to do a couple myself but
guys if you get mine you're gonna be disappointed i'll tell you that much
line is shrek tips featuring shrek the linoceros why don't we do a couple glenn do you art
not anymore well that's a lot better than me so i think we're gonna do some role reversal here
give me that camera see if you can figure out the workflow here yeah there we go nice
yeah well it's either that or a middle finger i mean either would be on brand for d-brand anyway so
that's the whole thing looks like it oh dude okay all right all right all right all right
i'm gonna i'm gonna add some embellishments i'll add some embellishments all right oh man i don't
know okay well here let's try and give the shirt a bit of like an aqua okay you know what we're
gonna count that glenn and Linus collab okay one more i'll do one more i'm gonna i'm gonna try and
do sarah's whale you know what if it's not going to be accurate anyway screw it it's an orca now
there and uh there you go if you get one of those then i'm sorry i realized we never really took a
look at inventory land there you go that's a that's a d-brand skin all right
wow are there ever a lot of these uh but my focus is dinner time we flew in this morning
and we're flying back to vancouver tonight so we haven't really had a chance to have a um oh okay
wow this is quite the lunch room hey i'm sure this is some kind of coded insult so uh you guys are
more than welcome to try to interpret it i have no idea what any of that means no way this is so cool
i assumed that this was vinyl it's not this is all hand done that is incredible flip and love it
apparently this is our dinner glenn i feel like both of our dinner is not gonna fit under here that
well delicious and nutritious dinner lunchly fiesta nachos stop five time to f**king leave
that's our dinner
i have never tried lunchly glenn have you tried lunchly no i've not oh boy
if it's anywhere near as bad as it looks
i'd rate them about an eight out of ten first day on this
so that's something i mean it's tasty i really don't like fake cheese i like my cheese drippy
bro i'm checking the fridge you want to raid the fridge glenn let's raid the fridge glenn
you want anything from here i don't even feel bad about stopping their print oh my gosh
they actually stalk lunchly fiesta nacho that wasn't just a meme
okay step five you know what i agree it is time to leave
let's get out of here lunchly oh cool blank vinyl rolls if you're ever wondering do they actually use genuine 3m vinyl
i saw this i'm like is this part of their day-to-day meming or is this part of today's specific
meming and i'm actually not sure should we should we poke our head out here
is this a lambo power wheels that is freaking sick and it has a little phone hook up in here
so you can crank your tunes oh man with my ankle being the way it is okay oh by the way the other
major project i'm promoting right now is of course our day pack which conveniently has
pockets on both sides for your water bottle and your fold-up travel cane there you go
i'm possibly not going to succeed at this oh okay no i'm in i'm in all right time to go home see you later