WEBVTT 00:00:00.120 --> 00:00:06.359 I think the EU is getting all serious about trying to regulate Apple because 00:00:04.120 --> 00:00:09.400 they're jealous yeah trying to regulate the regulator they're basically doing 00:00:08.040 --> 00:00:13.599 they basically want the same things they're regular hater reg reg haters 00:00:11.400 --> 00:00:18.320 regular haters regular haters regular haters apple is trying to like control 00:00:16.080 --> 00:00:22.720 its user base make all these rules about how they're like users their 00:00:20.279 --> 00:00:26.519 constituents if you will are you know can behave live aot act allowed to 00:00:24.760 --> 00:00:30.240 interact with one another and you got the EU trying to do the same thing doing 00:00:29.039 --> 00:00:35.120 the same thing except the user or citizens it's hypocrisy is what it is 00:00:32.759 --> 00:00:40.640 yeah that why can't they be like other uh governmental jurisdictions and just 00:00:37.920 --> 00:00:45.680 uh not make any laws at all complete La Fair just letting people drive on the 00:00:43.160 --> 00:00:50.000 sidewalks download whatever they want side loading they call Sin I say it's 00:00:48.399 --> 00:00:55.680 basically like running people down on the sidewalk if you sideloading an app 00:00:52.960 --> 00:01:01.719 so think about that this was not condoned by God yeah that's right we're 00:00:58.280 --> 00:01:04.479 here to talk about Apple and the EU and 00:01:01.719 --> 00:01:11.520 uh some of the most recent developments um last week because this is coming out 00:01:07.080 --> 00:01:13.840 on Monday February 19th last week Apple 00:01:11.520 --> 00:01:19.439 was let off the hook in regards to iMessage when it comes to slap on the 00:01:16.280 --> 00:01:22.040 wrist the EU um regulating them well 00:01:19.439 --> 00:01:26.920 yeah sort of cuz like so the EU is digital markets act mhm uh they're 00:01:24.840 --> 00:01:31.720 trying to kind of rein in all these Tech Giants who are you you know operating 00:01:30.079 --> 00:01:38.200 willy-nilly doing whatever the heck they want closing down their ecosystems 00:01:35.079 --> 00:01:40.320 behaving in a way that I don't 00:01:38.200 --> 00:01:45.360 antitrust that was Half Baked and uh the I iMessage was going to 00:01:43.600 --> 00:01:50.759 be they were investigating EU was investigating whether iMessage should be 00:01:47.840 --> 00:01:54.439 one of these core platform providers and and thus subject to more regulations 00:01:52.759 --> 00:02:01.360 especially because it technically meets the legal definition um it's what is it 00:01:58.399 --> 00:02:07.520 I wrote down uh uh the legal definition is it's has at least 45 million EU users 00:02:05.479 --> 00:02:14.040 every month and it's controlled by a firm with at least 75 billion EUR in 00:02:10.679 --> 00:02:17.519 market capitalization and iMessage fits 00:02:14.040 --> 00:02:20.519 those definitions but uh Apple 00:02:17.519 --> 00:02:22.760 specifically was arguing that it should 00:02:20.519 --> 00:02:28.120 that it should be excluded um for various reasons right which you know and 00:02:25.280 --> 00:02:34.160 we heard oh sorry and I'll say that the development here is that so it even 00:02:31.319 --> 00:02:39.920 though it fits that definition the EU decided has made an explicit Caro right 00:02:36.959 --> 00:02:47.920 for not only iMessage but they also made the same thing for Bing uh edge browser 00:02:43.760 --> 00:02:50.319 and Microsoft's ad Services right and so 00:02:47.920 --> 00:02:55.319 we know you know we we we published our Tech link about this last week and we 00:02:53.080 --> 00:03:00.599 got a lot of comments from you guys talking about espec specifically you the 00:02:58.319 --> 00:03:04.560 ones of you that are in the you and you were like we don't use iMessage this is 00:03:02.560 --> 00:03:10.200 not a big deal we're totally down with this because we all use WhatsApp instead 00:03:07.480 --> 00:03:15.480 the other platform offered by a tech giant with like uh near complete control 00:03:13.360 --> 00:03:22.440 over social media which is itself actually considered a gatekeeper by the 00:03:18.560 --> 00:03:25.519 EU WhatsApp has been designated um under 00:03:22.440 --> 00:03:29.760 the DM dma as it 00:03:25.519 --> 00:03:32.439 should as it should yeah so so the EU 00:03:29.760 --> 00:03:37.840 kind of has backed off and at least that aspect of it mhm and you know the EU 00:03:35.599 --> 00:03:41.760 people uh people who live in the in Europe might be like okay it totally 00:03:39.480 --> 00:03:45.959 makes sense over here in North America you know bit of a culture Clash 00:03:43.480 --> 00:03:50.680 definitely because over here a lot of people use iMessage iPhones my entire 00:03:48.400 --> 00:03:56.400 family yeah I think I think that Android phones altogether still have more market 00:03:53.239 --> 00:03:58.720 share but apple is like it's like 00:03:56.400 --> 00:04:01.680 Samsung and then Apple yeah it's up there I looked it up up recently I 00:04:00.200 --> 00:04:06.120 forgot what it was but a ton of people use iPhones and iMessage over here and 00:04:04.120 --> 00:04:10.879 it was it was interesting it it's always interesting reading uh people who live 00:04:08.360 --> 00:04:14.000 in the EU posting online about how we're like they're like we don't understand 00:04:12.079 --> 00:04:18.000 why North Americans are so worked up over this whole green bubble thing like 00:04:15.560 --> 00:04:22.600 it's just a bubble you know like why does it matter uh and I would agree with 00:04:20.440 --> 00:04:29.080 that to an extent I do think we get to tend to get over obsessed with the green 00:04:24.199 --> 00:04:31.840 bubble because iMessage is interoperable 00:04:29.080 --> 00:04:36.759 to an exent yeah it just sucks you can message them it's just you feel like a 00:04:34.160 --> 00:04:41.840 second class citizen the entire time to yeah and I'm sure to some people they 00:04:38.600 --> 00:04:44.840 they do I you know I'm somebody who my 00:04:41.840 --> 00:04:47.600 friends and family nearly all of them 00:04:44.840 --> 00:04:52.880 use iPhone oh I am the black sheep of the family group chat I 100% yeah 00:04:50.199 --> 00:04:56.759 actually two of my brothers are I have four brothers two of them are Android 00:04:54.400 --> 00:05:01.280 users that's important context you say two of my brothers immediately like is 00:04:58.639 --> 00:05:06.400 there like 12 Riley Murdo wandering the countryside they they are it's a menace 00:05:03.960 --> 00:05:12.720 well please be careful out there just mustaches rustling in bushes they will 00:05:09.000 --> 00:05:14.840 laugh awkwardly uh all the time just for 00:05:12.720 --> 00:05:20.639 no reason um two of them are Android users and basically every other person 00:05:16.919 --> 00:05:23.000 in my friends and family uh Circle are 00:05:20.639 --> 00:05:29.880 iPhone users so it is really annoying when I get a like I'll get messages cuz 00:05:26.759 --> 00:05:31.880 it sucks for both parties mhm I'll get 00:05:29.880 --> 00:05:35.360 messages with a with a photo or video from my parents and they're like look at 00:05:33.520 --> 00:05:39.400 this and like they were babysitting my kid the other day and they sent me like 00:05:36.639 --> 00:05:42.800 a video and I'm just like compressed blurry you're just like I don't remember 00:05:41.240 --> 00:05:46.400 him being that pixelated when I dropped him off it looks like he's either having 00:05:44.319 --> 00:05:51.639 fun or being disembed by a stuffed animal I don't know what's going on so 00:05:49.680 --> 00:05:57.479 you seem excited I'll judge from Context that he's not dead yes exactly no it's 00:05:55.160 --> 00:06:01.919 it's designed to annoy both sides of the interaction it is designed to annoy the 00:06:00.319 --> 00:06:08.120 Android users and we're the one who tend to fix a on it but it's also intended to 00:06:04.080 --> 00:06:09.880 annoy iPhone users right into not doing 00:06:08.120 --> 00:06:16.800 anything well but that's the that's what I'm confused about you want your own 00:06:12.560 --> 00:06:19.120 users annoyed with but I think that's I 00:06:16.800 --> 00:06:23.199 think they're depending on iPhone users on mass not really understanding the 00:06:21.360 --> 00:06:27.240 root cause of the issue no they don't understand that Apple could fix it they 00:06:24.919 --> 00:06:32.000 think the problem is that oh I'm I'm texting this broke Android user with 00:06:30.160 --> 00:06:37.680 their inferior device yeah why don't they just buy an iPhone and it's like no 00:06:34.840 --> 00:06:45.599 Tim Apple specifically said in his in his giant Tower of evil oh he has been 00:06:43.160 --> 00:06:54.759 plotting to make it so that your grandkids photos look like absolute 00:06:49.160 --> 00:06:54.759 messes look upon your photo library and 00:06:56.479 --> 00:07:01.759 despair oh my gosh can may I just say 00:06:59.639 --> 00:07:06.960 that I found recently that some people have actually made compilations of me 00:07:04.440 --> 00:07:11.000 doing the Tim Cook impression and it made me so happy if you if if whoever 00:07:09.440 --> 00:07:14.520 did I think there's two big ones that are out there maybe a third one I don't 00:07:13.039 --> 00:07:21.560 want to make anyone angry if you made those I sincerely think you they are fun 00:07:18.000 --> 00:07:23.960 they bring me joy um but yeah this 00:07:21.560 --> 00:07:28.960 iMessage thing it's h got North Americans confused and there was another 00:07:27.440 --> 00:07:33.000 thing that kind of came out last week about apple and the EU and the 00:07:30.599 --> 00:07:38.039 regulations and whatnot um which was these the Apple's attitude towards 00:07:35.919 --> 00:07:43.080 Progressive web apps mhm can you summarize exactly this is not something 00:07:41.160 --> 00:07:49.479 that is in the official build yet this is in beta builds and uh in the past 00:07:47.479 --> 00:07:54.199 three so like with the first two they're like oh this might be a 00:07:51.000 --> 00:07:56.039 mistake this might be a glitch right now 00:07:54.199 --> 00:08:01.240 that it's been like three separate builds Apple has not fixed this this was 00:07:58.680 --> 00:08:05.120 previously functional they're like okay this this is probably intentional this 00:08:03.240 --> 00:08:09.000 is probably Apple doing something intentionally especially because it's 00:08:06.759 --> 00:08:14.759 happening at the same time as all of these other changes right um and it's 00:08:11.599 --> 00:08:17.000 that they are making uh Progressive web 00:08:14.759 --> 00:08:21.440 apps um nonfunctional in this build so um so 00:08:20.199 --> 00:08:26.560 they're just B they're breaking them they're breaking them they're breaking them they're making them no longer act 00:08:24.800 --> 00:08:31.520 as apps that you can open from the home screen you know Boop there you go uh and 00:08:28.879 --> 00:08:34.880 they're making them into essentially they function now as shortcuts that just 00:08:33.240 --> 00:08:41.240 open a web browser they just open the web page which to be fair is essentially 00:08:38.240 --> 00:08:43.320 what Progressive web apps are right like 00:08:41.240 --> 00:08:46.440 I mean shortcuts they kind of like they're they're shortcuts but they kind 00:08:44.440 --> 00:08:51.519 of also like some processing is done on the device and some is pro done it's the 00:08:48.519 --> 00:08:55.519 illicit lovech of an app and a web page 00:08:51.519 --> 00:08:58.440 right they have features of both um they 00:08:55.519 --> 00:09:04.040 do allow you to have like local storage which is no longer operable on iOS um 00:09:01.839 --> 00:09:10.959 they do allow notifications which is no longer operable on iOS um and the big 00:09:08.160 --> 00:09:15.360 thing is about Progressive web apps like I don't actually see like a huge user 00:09:13.959 --> 00:09:20.079 backlash to this yeah well and and because this is 00:09:18.360 --> 00:09:26.200 mostly something that the brands themselves really like yeah so I was 00:09:22.760 --> 00:09:27.399 doing I you know I have in the years 00:09:26.200 --> 00:09:32.640 that I've been covering Tech news I've encountered the idea of progressive web app obviously and I've like seen them 00:09:31.120 --> 00:09:37.440 you know because they they support caring for the homeless and they they 00:09:34.839 --> 00:09:41.279 want they want healthare Progressive and also they're really 00:09:39.279 --> 00:09:44.839 convenient they open straight from the from straight from the homepage they're 00:09:42.680 --> 00:09:50.920 web apps they're web apps that push for change um no yeah so there's sort of 00:09:48.279 --> 00:09:55.640 like um there's there's sort of uh changes to the the the app design that 00:09:53.800 --> 00:10:01.360 allows it to kind of like you know launch more responsively and uh you know 00:09:58.240 --> 00:10:03.200 be be a bit easier to use uh in the way 00:10:01.360 --> 00:10:07.279 that an app is like a like an actually installed app but it is an it's 00:10:04.920 --> 00:10:13.560 basically a web site still yes because it is yeah you're going through a 00:10:09.240 --> 00:10:16.160 browser and in my it's an Uber web page 00:10:13.560 --> 00:10:22.519 that operates like the Uber app yeah looking these up a little bit just a few 00:10:18.760 --> 00:10:24.720 minutes ago I cuz I I asked myself I'm 00:10:22.519 --> 00:10:30.680 like why do these exist who wanted these does this really make life better for 00:10:27.800 --> 00:10:33.640 users or for like business owners and it seems like the people who really wanted 00:10:32.120 --> 00:10:37.760 these were were business owners I don't want to speak for anyone if you're uh 00:10:35.959 --> 00:10:42.120 you know on the user side of this and you're like I love Progressive web apps 00:10:39.760 --> 00:10:46.880 every time I you know go on my browser and look up a we don't me invalidate 00:10:44.600 --> 00:10:51.639 your lived experience yeah i' go on a website and it tells me maybe you want 00:10:48.480 --> 00:10:53.639 to switch to the web app or whatever uh 00:10:51.639 --> 00:10:58.040 and you do that and you're very happy then fair enough but for me every time 00:10:55.959 --> 00:11:02.360 that it gave me that prompt on my phone I'm like no just go to the just go to 00:11:01.200 --> 00:11:09.880 the website please stop yeah and uh so we are old 00:11:07.120 --> 00:11:13.760 men so we don't like this new fangled business as far as I can tell the reason 00:11:11.560 --> 00:11:19.040 web apps really became a thing is because they allow businesses to kind of 00:11:16.839 --> 00:11:23.160 farm more interaction and engagement from users when they go to a website so 00:11:21.399 --> 00:11:28.519 apparently they they decreased the friction of getting the cons consumer on 00:11:25.680 --> 00:11:34.639 on the app engaging with the material buying the Goods yeah so apparently uh 00:11:32.320 --> 00:11:38.240 Pinterest a 2018 review published by Forbes this is just on Wikipedia found 00:11:36.279 --> 00:11:42.360 that users of pinterest's progressive web app spent 40% more time on the site 00:11:40.360 --> 00:11:48.360 compared to the previous mobile website Revenue increased by 44% core 00:11:44.959 --> 00:11:49.959 engagements by 60% so I'm like okay I 00:11:48.360 --> 00:11:53.880 understand you know because a a progressive web app is a bit easier to 00:11:51.720 --> 00:11:58.079 use than like a lot of mobile experience it has less friction less of those Petty 00:11:56.000 --> 00:12:01.600 annoyances that make you go oh yeah I should really go 00:11:59.480 --> 00:12:07.399 make something to eat I should really go clean clean the house right it it it's 00:12:04.480 --> 00:12:12.880 easier to just suck you in I guess the benefit though for users is that you can 00:12:11.120 --> 00:12:17.720 have they spend less time with their kids and more time sucked into a screen 00:12:15.720 --> 00:12:22.920 you know and anything that can that can get you away just that little bit of a 00:12:19.720 --> 00:12:24.959 dopamine hit to take away the nigh 00:12:22.920 --> 00:12:28.560 unstopping pain of existence and apple doesn't want that because they they want 00:12:26.720 --> 00:12:34.440 your families to remain intact absolutely Ely and buy more Apple 00:12:31.120 --> 00:12:36.880 products this is this is a Tim Cook 00:12:34.440 --> 00:12:41.720 conspiracy to maintain the the traditional family I'm not going to do 00:12:39.040 --> 00:12:47.040 another impression the the the bait didn't work we get so 00:12:44.360 --> 00:12:51.560 excited on the writing Team every time every time Tim Cook makes an 00:12:48.519 --> 00:12:55.639 announcement I'm like yes yes he's back 00:12:51.560 --> 00:12:57.120 yes um but the benefit for the users is 00:12:55.639 --> 00:13:03.920 the fact that you can have like an applike experience outside of the 00:13:00.519 --> 00:13:06.560 distribution channel that is the 00:13:03.920 --> 00:13:11.800 um the Apple App Store or the or Google Play So businesses can deliver this sort 00:13:09.959 --> 00:13:17.639 of experience to users without going through all jumping through all those Hoops necessarily having to use those 00:13:15.399 --> 00:13:21.839 stores as an intermediary right and that's why Apple wasn't really a fan of 00:13:19.720 --> 00:13:27.800 it to begin with apple was never a fan of it they caved a bit to pressure yeah 00:13:25.800 --> 00:13:32.639 and it looks like they're unav looks like they're digging out that cave oh 00:13:29.440 --> 00:13:34.519 wait really I thought they I mean this 00:13:32.639 --> 00:13:38.760 well they're killing them right yes but they didn't want to put them in the first place oh they cave to the pressure 00:13:36.560 --> 00:13:41.959 to allow you're right right now they're unav yeah I get what you're saying the 00:13:40.519 --> 00:13:47.920 cave you know I don't do well with cave analogies caving right and and like 00:13:44.920 --> 00:13:49.760 caving is not it's something that is not 00:13:47.920 --> 00:13:55.800 Excavating a cave it just means going inside a cave splunking there's that 00:13:54.440 --> 00:14:01.079 what wait what is caving I I'm honestly well I mean 00:13:59.720 --> 00:14:05.959 I don't know if there's multiple definitions of the word cave um I know 00:14:04.360 --> 00:14:10.959 that like caving also known as spelunking yep and 00:14:08.440 --> 00:14:13.519 potholing so I have never heard of that before they're just making them up at 00:14:12.320 --> 00:14:17.959 this point sounds dirty now does this have anything to do 00:14:15.639 --> 00:14:22.199 with the EU thing really because Apple was forced to open up iOS to thirdparty 00:14:21.240 --> 00:14:27.680 App Stores sort of we'll get into that um 00:14:25.839 --> 00:14:30.639 because they were forced to do that now they're like well I guess we don't need 00:14:29.120 --> 00:14:34.199 Progressive web apps which was the previous method to kind of like skirt 00:14:32.279 --> 00:14:38.720 the App Store now you're going to have your very own third-party App Store 00:14:36.600 --> 00:14:42.839 instead of the Apple App Store on your iPhones so you don't need Progressive 00:14:40.880 --> 00:14:47.880 web apps anymore so they're only killing are you happy now developers stop 00:14:45.600 --> 00:14:53.759 crying so they're only killing it in the European Union Yes it's exclusive to the 00:14:50.720 --> 00:14:55.279 EU and that's another hint is like okay 00:14:53.759 --> 00:15:00.279 you you're doing this intentionally it's exclusively in the EU is this a response 00:14:57.920 --> 00:15:04.600 to the other things going on in the EU because you know Apple does do these 00:15:02.079 --> 00:15:09.079 things to keep Regulators happy and if it's making a making a concession 00:15:07.120 --> 00:15:14.759 another area maybe we don't have to make this concession anymore and of course uh 00:15:12.000 --> 00:15:19.880 as their official explanation Apple has to claim that malicious web apps could 00:15:17.560 --> 00:15:23.920 read data from other web apps and gain access to a user's camera of microphone 00:15:21.720 --> 00:15:30.240 and location without user consent and like think of the user when they they 00:15:27.160 --> 00:15:32.160 said similar things like this 00:15:30.240 --> 00:15:35.880 they said user they said similar they did Scary language like this as well 00:15:33.839 --> 00:15:41.199 when they released their like new rules for the App Store in the EU but like 00:15:38.680 --> 00:15:46.720 those things are true yes they are of any platform if malware gets it so it's 00:15:44.079 --> 00:15:53.639 like the the you know maybe we should talk about this when we like as we talk 00:15:50.440 --> 00:15:56.199 about the other regulations but just 00:15:53.639 --> 00:16:00.399 quickly anytime Apple talks about security as a reason for why they need 00:15:58.000 --> 00:16:06.560 to lock things down it always reads so Hollow because every other platform 00:16:04.000 --> 00:16:11.959 allows these things and and is able to have reasonable security like Reon prote 00:16:10.240 --> 00:16:16.519 but apple is the only uh massive company like overseeing 00:16:15.040 --> 00:16:22.160 one of these massive platforms used by so many people who insists that they 00:16:19.680 --> 00:16:27.680 have to have things locked down so know best yeah it's very paternalistic it is 00:16:25.440 --> 00:16:32.720 and it it's it's one of those competing values kind of things where it's like 00:16:30.160 --> 00:16:40.680 well you you want you want these these services to be safe right and I 00:16:35.279 --> 00:16:43.240 do I I very much do but it's the 00:16:40.680 --> 00:16:46.279 question is not should this be safe is are you balancing this correctly with 00:16:45.160 --> 00:16:54.360 other concerns and largely I I it it is almost always 00:16:52.360 --> 00:17:01.160 the case that apple is pushing always like 10% too far yeah yeah 10% too far 00:16:58.519 --> 00:17:06.959 it's interesting because even when they do kind of open up they open up in the 00:17:04.079 --> 00:17:13.360 most limited way possible which like a reluctant child who's been told to 00:17:09.839 --> 00:17:17.039 apologize dragging their feet and saying 00:17:13.360 --> 00:17:18.959 I'm sorry I well but it's even it's 00:17:17.039 --> 00:17:25.360 worse than that because they're not acting petulant or like like like a kid 00:17:21.720 --> 00:17:28.760 so much as they're acting like a 00:17:25.360 --> 00:17:31.400 dictator that was just forced to like 00:17:28.760 --> 00:17:37.799 human rights like they're like okay I guess we will uh allow just so you know 00:17:35.039 --> 00:17:41.280 this is letting the Communists win yeah but just so you know if we let people 00:17:39.400 --> 00:17:46.520 out of their cells they could punch each other so on the street so everyone needs 00:17:44.000 --> 00:17:50.039 to stay that's why we need a curfew H this video doesn't have quick bits but 00:17:48.280 --> 00:17:54.799 if it did they'd be brought to you by volcanica coffee PA your Teck news with 00:17:52.200 --> 00:17:58.440 a nice cup of Joel volcanica coffee sources their beans from the finest 00:17:56.440 --> 00:18:03.240 crops in the best volcanic regions from around the world where the soil is Rich 00:18:00.559 --> 00:18:07.520 not with rocks but minerals Marie their exotic highquality coffee has distinctly 00:18:05.559 --> 00:18:12.159 different flavors and nuances to tantalize your taste buds if you like 00:18:09.480 --> 00:18:18.000 good coffee or you know someone who does check out volcanica coffee at the link 00:18:13.919 --> 00:18:20.840 below and use code linus1 15 for 15% off 00:18:18.000 --> 00:18:26.039 your order so that that brings me to the the App Store rules that Apple uh 00:18:24.080 --> 00:18:31.000 instituted because they were forced to because there was a deadline um 00:18:29.120 --> 00:18:34.039 or the deadline is coming up we haven't hit the deadline yet but they know that 00:18:32.400 --> 00:18:37.360 they have to get these rules out and then there's a review process and like 00:18:35.799 --> 00:18:45.600 the EU has to approve them and all that stuff and that I don't think anything has really moved forward on that but uh 00:18:41.280 --> 00:18:49.080 if I'm not mistaken the deadline is it's 00:18:45.600 --> 00:18:51.799 coming up March 6th I believe so yeah 00:18:49.080 --> 00:18:56.640 apple allowing apple is now allowing third-party app marketplaces what they 00:18:54.840 --> 00:19:01.799 call well they they do have the bit of the kleenex problem where the their word 00:18:59.120 --> 00:19:06.840 for an app store became the default word for an app store yeah and I guess they 00:19:04.240 --> 00:19:11.840 were really like the first big one yeah they called them apps you we Al the Play 00:19:09.080 --> 00:19:14.679 Store is also an app store not only so so they they're they're saying we're 00:19:13.280 --> 00:19:23.080 allowing you to have these third party app stores however every app that goes on the app 00:19:20.720 --> 00:19:27.360 Marketplace that is notorized like a wedding we still have to scan it we 00:19:25.679 --> 00:19:37.039 still have to like make sure that it's cool which is you know somewhat Fair on 00:19:33.640 --> 00:19:39.480 macOS and on Windows you can install 00:19:37.039 --> 00:19:43.400 any app you want and the system Security will scan the app when it's installed 00:19:41.600 --> 00:19:47.039 and be or or it'll check it against a list of currently known you know 00:19:45.000 --> 00:19:52.440 malicious apps or whatever and it'll give you a warning or like whatever but 00:19:50.080 --> 00:19:57.240 Apple's saying that in order for you to publish an app on this other app store 00:19:54.440 --> 00:20:02.960 at all they need to notorized downloading it it must pass 00:20:00.520 --> 00:20:08.600 yeah through a test which is just and this is yeah it's just so Apple uh they 00:20:06.679 --> 00:20:12.440 if you want to launch an alternate app Marketplace you need to have a letter of 00:20:10.159 --> 00:20:18.200 credit from an a-rated financial institution and at least a million euros 00:20:15.480 --> 00:20:21.799 in the bank uh which I heard some developers say is actually kind of re 00:20:19.919 --> 00:20:27.440 reasonable it does mean that they have a back stop in case something terrible 00:20:24.320 --> 00:20:29.559 happens yeah um which you do want for a 00:20:27.440 --> 00:20:35.240 company that's dealing with very large amounts of refunds potentially right um 00:20:33.480 --> 00:20:38.960 but the what they're definitely not allowing is so like there's some 00:20:37.400 --> 00:20:44.000 progress here they're definitely not allowing side loing no like people keep 00:20:42.039 --> 00:20:49.039 saying that I've seen articles published in the last week that are saying that 00:20:46.000 --> 00:20:51.159 apple is alluding sidel loading as far 00:20:49.039 --> 00:20:54.720 as I can tell they are not I heard I I saw a bunch of initial articles talking 00:20:52.760 --> 00:20:59.120 about it but like there if it's so annoying because you you have some 00:20:56.600 --> 00:21:04.760 people who I think view side loing as just anything that isn't the App Store 00:21:02.039 --> 00:21:09.720 yeah which is like well words have meanings yeah side loing should mean 00:21:07.840 --> 00:21:15.080 going to a website or something or downloading a file an APK file or I 00:21:12.840 --> 00:21:18.919 forget what they're a package file on I don't know what it is on iOS but and 00:21:17.000 --> 00:21:24.679 then double clicking that file to install it and you're not getting it 00:21:22.480 --> 00:21:28.799 through an app store at all to me that's side loing but you know fair enough 00:21:27.000 --> 00:21:31.400 Apple people you know they're in they're in their own world sometimes like you're 00:21:30.159 --> 00:21:37.760 calling her your side chick and she's just your wife going I 00:21:33.440 --> 00:21:39.720 will I will say that every time I talk 00:21:37.760 --> 00:21:42.960 about Apple I get self-conscious about whether like apple people listening to 00:21:41.440 --> 00:21:46.480 this people who are Apple Fans listening to this think that I like absolutely 00:21:44.440 --> 00:21:49.840 just hate apple and I don't I don't at all I think that they every day he walks 00:21:48.039 --> 00:21:54.440 into the office and he just punches a picture of Tim Cook just got a on a dart 00:21:52.919 --> 00:21:59.039 board he doesn't even throw the darts he's just I will defeat you and take 00:21:56.840 --> 00:22:04.039 your place that's what he's been practicing for yeah Barbara come on um 00:22:01.799 --> 00:22:10.480 Tim Tim Cooks skin suit no I love Apple I used to be an 00:22:07.080 --> 00:22:12.799 Apple user uh before I I got hired at NC 00:22:10.480 --> 00:22:17.279 and like just fully got brainwashed into PC ecosystem uh my wife uses Apple 00:22:15.840 --> 00:22:23.080 everyone like a lot of people I know use apple and I'm like it's good for you it's good for a certain type of people 00:22:20.080 --> 00:22:25.919 very high quality products the UI is is 00:22:23.080 --> 00:22:30.679 is simple the design is slick uh and they're easy to use and they're secure 00:22:28.400 --> 00:22:35.480 you know for better or worse that the the measures that Apple takes does uh 00:22:33.279 --> 00:22:41.080 help these people these these poor people who don't know how to use a phone 00:22:37.960 --> 00:22:44.679 unless Apple tells them how to um see I 00:22:41.080 --> 00:22:47.320 just I did it again I I can't be fully 00:22:44.679 --> 00:22:52.840 positive so you got some notes Here uh commissions paid to Apple have been 00:22:49.600 --> 00:22:55.600 reduced to 10% for most devs and for 00:22:52.840 --> 00:23:01.400 subscriptions after the first year and then there's a 177% commission for for 00:22:58.159 --> 00:23:04.320 digital goods and services and that is 00:23:01.400 --> 00:23:10.480 if if developers choose to adopt the new business terms yes you can stay on the 00:23:07.240 --> 00:23:12.640 old business terms where it's like 30% 00:23:10.480 --> 00:23:17.120 or 15% depending on what your position is in the developer Marketplace how 00:23:15.080 --> 00:23:25.039 popular you are you know etc etc how much revenue you're getting etc etc yeah 00:23:20.760 --> 00:23:28.080 um but here's the kicker see just just 00:23:25.039 --> 00:23:30.880 from that it sounds like sounds awesome 00:23:28.080 --> 00:23:36.000 you should move but they also introduced oh and so add on to that potential 17% 00:23:33.840 --> 00:23:40.480 the 3% fee if you still want to use Apple's Payment Processing if you want 00:23:38.279 --> 00:23:45.360 to use an alternative Payment Processing you can drop that 3% fee but Apple also 00:23:43.400 --> 00:23:53.159 introduced an additional core technology fee of half a Euro for each annual 00:23:50.080 --> 00:23:56.120 install per user after the app crosses 00:23:53.159 --> 00:24:01.080 of 1 million install threshold and I am almost positive that they 00:23:58.679 --> 00:24:07.840 make this so hard to understand on purpose yeah like if you if math was 00:24:04.480 --> 00:24:10.720 your least favorite subject in school 00:24:07.840 --> 00:24:14.159 this is meant to trick you yeah for sure th it because it doesn't sound like a 00:24:12.520 --> 00:24:19.640 lot but it's super complicated to to understand to like 00:24:16.679 --> 00:24:24.400 really grock what's going on here yeah and it it took me a while to wrap my 00:24:21.440 --> 00:24:29.720 head around it but so essentially the first time a user goes to install an app 00:24:27.840 --> 00:24:33.559 on their device if they've never installed this app 00:24:30.960 --> 00:24:38.960 before uh the when they install it the developer will pay half a Euro then that 00:24:37.120 --> 00:24:45.559 user can install that app anywhere they want on other devices and the developer 00:24:41.799 --> 00:24:48.399 won't be charged for 12 months 12 months 00:24:45.559 --> 00:24:52.919 after the day that the user installs the app for the first time then if they 00:24:50.840 --> 00:24:57.240 uninstall it and reinstall it or install on another device then the developer 00:24:55.039 --> 00:24:59.440 will be pinged again ding yeah dinged not pinged 00:24:58.360 --> 00:25:07.000 they won't get a little message reminding them to reply to an email or something um yeah so and that happens 00:25:05.480 --> 00:25:11.799 for every user over after the app has been 00:25:09.919 --> 00:25:18.799 installed 1 million times so if you've got 2 million that's half a million 00:25:15.320 --> 00:25:20.960 euros in fees yes so and they have a 00:25:18.799 --> 00:25:26.720 handy calculator so developers can go and see how much they might lose see how 00:25:24.159 --> 00:25:32.720 absolutely ruined they are going to be and most velers it seems if you have a 00:25:29.840 --> 00:25:38.559 an app that's popular in any way to any degree if you have particularly if you 00:25:35.279 --> 00:25:40.480 do not have inapp purchases like if you 00:25:38.559 --> 00:25:43.799 cuz I was thinking about my favorite game back in the day which was Plants 00:25:42.279 --> 00:25:50.240 versus Zombies the first one before they ruined it and in that game I only paid 00:25:47.760 --> 00:25:56.240 for that game once yeah but I like to redownload it every few years to play it 00:25:53.480 --> 00:26:00.039 again I would be financially well the developer would the 00:25:58.360 --> 00:26:03.960 developer no like I would be punishing them yes yes they would be getting 00:26:02.039 --> 00:26:10.480 punished for my love Yeah my affection and my Nostalgia 00:26:08.279 --> 00:26:15.679 for this game and the fact that they're not pushy with inapp purchases mhm that 00:26:13.440 --> 00:26:19.360 you don't it's not a live service game that's constantly trying to suck the 00:26:17.360 --> 00:26:24.080 life out of you that would actually be penalized it's by this kind of game but 00:26:21.960 --> 00:26:28.200 this kind of payment structure and Apple has said that they are like oh we're 00:26:25.760 --> 00:26:31.720 gonna we're gonna protect against uh people maliciously doing yeah people 00:26:30.399 --> 00:26:36.799 taking advantage of the system if they want to like can developers UNM 00:26:33.960 --> 00:26:40.760 maliciously be severely punished by this and that's actually far more likely I 00:26:38.760 --> 00:26:46.000 think it was it was it was such Whiplash oh and one more thing uh that core 00:26:42.919 --> 00:26:48.840 technology fee of half a Euro it applies 00:26:46.000 --> 00:26:52.480 to alternate app marketplaces for every install they don't need are not 00:26:50.640 --> 00:26:56.559 protected by the 1 million install threshold yeah so you don't have to wait 00:26:54.399 --> 00:27:02.399 for uh an app Marketplace to be installed a million times 00:26:58.520 --> 00:27:03.640 now all these numbers like it does it 00:27:02.399 --> 00:27:08.480 only have to be installed 1 million times in the 00:27:05.520 --> 00:27:13.120 EU presumably I feel like that's true presumably yeah it must be it'd be weird 00:27:10.679 --> 00:27:19.399 if it wasn't it'd be weird if like you had like a million installs in like I 00:27:16.679 --> 00:27:25.559 don't know Tajikistan yeah and you had one install over that limit in the EU 00:27:22.600 --> 00:27:30.880 and suddenly you owed Apple like a dollar yeah so there's like 00:27:28.480 --> 00:27:35.960 there's sort of that's un intuitive there there's sort of a you can see 00:27:33.480 --> 00:27:41.480 Apple's side here a little bit because as we've said EU people say again and 00:27:38.279 --> 00:27:43.960 again how not popular iPhones are and 00:27:41.480 --> 00:27:47.760 iMessages in Europe although iPhone is more popular than iMessage that's true a 00:27:46.360 --> 00:27:55.159 lot of people will still have iPhone WhatsApp on it yeah WhatsApp gets 00:27:50.360 --> 00:27:57.559 dinged um but yeah this came out and the 00:27:55.159 --> 00:28:03.200 the the news came out and it seemed like oh my gosh the EU got Apple you know 00:28:00.320 --> 00:28:09.159 they we've we've been forcing they basically forced them to put USBC in the 00:28:05.159 --> 00:28:12.480 iPhone yes um Apple finally C to that I 00:28:09.159 --> 00:28:14.880 think before they really had to but like 00:28:12.480 --> 00:28:19.000 they made it clear I think at some point I remember a press release inev about 00:28:17.039 --> 00:28:23.000 how they were like this is worse but we're doing it anyway I guess for you 00:28:21.399 --> 00:28:27.720 even though the connector's better than lightning whatever um I don't know if 00:28:25.600 --> 00:28:30.760 it's if it's like a factual thing I always felt that the the lightning 00:28:29.000 --> 00:28:35.760 connectors wore out faster ah the actual connector that's 00:28:33.480 --> 00:28:40.279 themselves are are pretty are pretty robust but like the the I found the 00:28:38.360 --> 00:28:45.760 cables fraying the cables Fray like anything else like nothing else um yeah 00:28:44.559 --> 00:28:52.880 or maybe that's because I was jumping a rope with them that'll do it um Apple I 00:28:50.360 --> 00:28:58.279 got I got whiplash when we Rec reported on this it was like wow the EU got apple 00:28:56.559 --> 00:29:01.600 and then the more you read into it they more like oh this is so this is why 00:29:00.200 --> 00:29:05.640 people have called it malicious compliance however one one other thing 00:29:03.960 --> 00:29:12.080 that came out at the same time was Apple announced that globally 00:29:08.399 --> 00:29:14.279 gaming uh apps uh cloud gaming apps can 00:29:12.080 --> 00:29:19.120 Now list all of their library and have their library of games accessible from 00:29:16.279 --> 00:29:23.159 within the iOS app on the app store which was not allowed before yeah they 00:29:21.159 --> 00:29:28.480 list them all individually well that's what Apple wanted them to do like Xbox 00:29:25.440 --> 00:29:32.480 Evil 1 Resident Evil 2 res Evil 3 and 00:29:28.480 --> 00:29:33.720 Code Veronica XO Xbox basically said 00:29:32.480 --> 00:29:37.720 yeah no we're not doing that and then they just you know had the web app 00:29:35.480 --> 00:29:41.919 basically you could go to GeForce now.com or Xbox game pass or whatever 00:29:40.240 --> 00:29:46.360 and you could like use the browser to stream games but it's not it's not a 00:29:44.440 --> 00:29:51.360 great solution so that at least they kind of like that's the one thing that 00:29:48.320 --> 00:29:55.399 they unequivocally like gave ground on 00:29:51.360 --> 00:29:58.120 but the rest of it it's it is it it 00:29:55.399 --> 00:30:01.720 remains to be seen how the whole Apple versus the EU situation will continue to 00:30:00.200 --> 00:30:07.600 play out here where do you think where do you see things going from here do you see the EU kind of calling Apple out on 00:30:05.760 --> 00:30:11.039 this and being like no this is not good enough or are they going to do like a 00:30:10.000 --> 00:30:16.480 similar thing that they did with imessage because they know that iMessage 00:30:13.760 --> 00:30:19.720 like qualifies but you know it's it's only their jurisdiction in Europe you 00:30:18.159 --> 00:30:25.919 know it makes kind of sense so do you think has a lot to do with just how we're defining what a market is it's if 00:30:23.799 --> 00:30:30.000 we're only defining it as the EU and we're only defining it as 00:30:28.200 --> 00:30:32.840 a lot of antitrust is like that and it can be quite frustrating because it 00:30:31.519 --> 00:30:37.640 feels like you know principally you should be doing it this way but no it it 00:30:34.880 --> 00:30:45.279 it it is done by rule it is done by these esoteric very specific principles 00:30:41.440 --> 00:30:47.919 that are we have been using legally as 00:30:45.279 --> 00:30:51.840 jurist Prudence for hundreds of years and they don't 00:30:49.159 --> 00:30:57.519 really make a lot of sense unless you're very immersed in them yeah I mean that 00:30:54.799 --> 00:31:01.399 but I I do think that Apple's going to get significantly more push back for 00:31:00.080 --> 00:31:07.000 what they've been doing with the App Store than they will for like I do not 00:31:04.320 --> 00:31:10.880 think it's going to go maybe they're not going like maybe Regulators are not 00:31:10.080 --> 00:31:15.720 going to push them that hard but I cannot 00:31:14.480 --> 00:31:21.000 imagine they'll just give them a complete carve out and accept these new rules yeah they're just they're 00:31:19.480 --> 00:31:26.240 ridiculous becauseas actively worse than the rules 00:31:24.240 --> 00:31:30.960 they were forced to change developers basically have a choice between sticking 00:31:28.519 --> 00:31:35.200 with Apple's old rules which are the proper right rules that you should 00:31:32.720 --> 00:31:39.000 follow or switching to this new system because they really really really want 00:31:36.440 --> 00:31:41.880 to launch a third party uh like like their apps on the third party app store 00:31:40.519 --> 00:31:48.120 or like epic they want to launch their own third party app store but by doing 00:31:45.120 --> 00:31:50.720 that they're getting a so much worse of 00:31:48.120 --> 00:31:55.320 a deal a hefty Financial penalty and basically the only people you know EP 00:31:52.880 --> 00:32:00.039 epic has said they we're going to launch fortnite on iOS through the Epic game 00:31:57.440 --> 00:32:05.720 store when we launched that as a a new app Marketplace you know when we later 00:32:02.039 --> 00:32:09.000 this year but you know like the epic 00:32:05.720 --> 00:32:10.519 game store it promises to be a losing an 00:32:09.000 --> 00:32:14.200 exercise in losing money because they're going to be they're still going to be 00:32:12.080 --> 00:32:18.440 paying Apple crazy amounts of fees if they do this I I half expect them to 00:32:17.120 --> 00:32:23.200 just say like you know what we're still not going to do it because I I feel like 00:32:20.880 --> 00:32:27.600 they wanted to take this win quote unquote they wanted to they wanted to 00:32:25.559 --> 00:32:32.760 Revel a little bit in apple being forced to allow third party app stores by 00:32:30.399 --> 00:32:36.080 saying haha we're we are going to launch our app store because they just weren't 00:32:34.080 --> 00:32:43.519 allowed that to do that at all before now they can do it but it's going to be 00:32:39.159 --> 00:32:44.919 like at what cost at a a big one but the 00:32:43.519 --> 00:32:50.000 thing is like we're not the only ones who are aware of this like Regulators 00:32:47.360 --> 00:32:54.799 are likely to be aware that like offering someone a choice that 00:32:52.240 --> 00:32:59.200 technically exists but is effectively the exact same Choice as before it's 00:32:56.840 --> 00:33:02.840 just is like well like previously I said you could go by my rules and now you 00:33:01.200 --> 00:33:09.399 have the option of going by my rules or stepping into this bear trap yeah like I 00:33:06.360 --> 00:33:11.240 I just I cannot imagine that will fly 00:33:09.399 --> 00:33:15.799 yeah and then there's the whole question of whether like the EU should be 00:33:13.760 --> 00:33:23.240 attempting to regulate these companies in this way you know 00:33:18.039 --> 00:33:26.240 because I as far as as far so far it 00:33:23.240 --> 00:33:28.679 seems like the EU has kind of like put 00:33:26.240 --> 00:33:32.440 through regulations that at least to us in the tech sphere we don't you know 00:33:30.399 --> 00:33:39.720 obviously we we aren't really involved in uh keeping up with with European 00:33:35.200 --> 00:33:42.480 regulations in non-te uh uh speak for 00:33:39.720 --> 00:33:46.760 yourself sure yeah potholes I and we can't talk about it now uh even if we 00:33:44.880 --> 00:33:50.480 are caught up with it but like with other areas of politics we're not going 00:33:48.480 --> 00:33:53.840 to like delve into like oh the EU is regulating you know like healthc care 00:33:52.080 --> 00:33:57.960 all these things right we like should there be a tariff on Brussels brout yeah 00:33:55.880 --> 00:34:04.559 exactly we're we're talking Tech stuff and as far as that we like what the EU 00:34:01.279 --> 00:34:07.000 has done so far broadly um but the 00:34:04.559 --> 00:34:10.919 question becomes when do they stop you know like at at at what point will the 00:34:09.399 --> 00:34:17.560 EU say all right that's enough regulation now like the market is is uh 00:34:14.399 --> 00:34:19.280 sufficiently deedom IED a little bit so 00:34:17.560 --> 00:34:25.280 that uh you know it's a bit more fair but I I I hope that they stop at the 00:34:23.399 --> 00:34:30.359 right Point instead of just continuing to like impose more and more regul ation 00:34:27.240 --> 00:34:32.639 on companies such that because sometimes 00:34:30.359 --> 00:34:36.599 you can foster Innovation other times you can stifle Innovation with 00:34:34.040 --> 00:34:41.839 regulations so I don't know I don't know I'm I don't live in Europe we live in 00:34:39.119 --> 00:34:45.599 Canada which is essentially the Europe of North 00:34:43.599 --> 00:34:50.639 America I think you offended a lot of Europeans there and I'm glad primarily 00:34:47.800 --> 00:34:55.599 because it's a country and not uh okay well let me say goodbye to 00:34:53.119 --> 00:34:58.879 the Europeans in in their own language thank you for watching guys 00:34:59.480 --> 00:35:06.800 um don't forget to subscribe to 00:35:03.599 --> 00:35:08.800 TechLink uh see you okay that might be 00:35:06.800 --> 00:35:13.119 too offensive to include in the video but I'm not going to do an 00:35:10.520 --> 00:35:16.119 alternative so we're forced to use it