WEBVTT

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well that's not a that number anyway

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so okay forget

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it Corsair h80i GT and h100i GTX liquid

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coolers improve both the appearance and the cooling performance of your PC click

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this little button right here to learn

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more so let's just do the unboxing then with without the without trying to slate

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uh this this is pretty exciting it came I was absolutely floored by how heavy it

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was I actually had a really hard time getting it out of the outer cardboard

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packaging um I mean other than the size

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it's pretty much exactly the same as the

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box that the silver one comes in I think they give you a slightly different

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letter actually you get a shorter letter

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100,000 subscribers that's more than double the size of BL bloopity you

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delivered the audience at YouTube you set the gold standard etc

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etc thanks for being awesome sincerely look this one's

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blurry I'm starting to feel kind of ripped off here with this 1 million

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subscriber hibid jibid all right so let's take off the foam

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cover and that my friends is an

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extremely large wall plaque that I have no freaking idea where I'm going to be

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able to hang up but one that I am

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extremely proud of and extremely thankful to you guys for making possible

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because let's face it unless a million

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of you actually it's going by the time this video is published it'll be closer

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to 1.4 million but you know takes a I'm sure it takes a little while to make

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these and ship them out it takes a million of you to click that button for

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us to get this plaque and it's extremely exciting I mean it yeah yeah it's uh it

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really makes me think about what it took for us to get here because some people

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have very explosive growth on YouTube

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and uh they sort of start up their

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Channel and then all of a sudden it's like oh I'm huge now with us it was a

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very gradual progression we went from this kind of handheld style before to

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this more presenter type style we started scripting and we've gone through

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so much solution that I feel like I I

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don't explain enough to you guys I mean at the very beginning of lonus tech tips

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all it was was a way because I had no time a way to have videos on product

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pages extremely quickly we never expected anyone to subscribe to watch me

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open a box that wasn't the plan we just expected people to know what was inside

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that motherboard so they'd know if they had to like buy an extra SATA cable when

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they you know built their PC that was all we really wanted from it and

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honestly the reason Reon that I think what I think was a huge part of the

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success at the time was the quantity of videos that I produced I was doing up to

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one and a half videos per day 45 videos a month early in the process so I would

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go out in the parking lot and I would shoot 10 at a time in a given in a given

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week with the old NC cameraman who still works at NC by the way and honestly that

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that wasn't something that we planned we didn't kind of carefully go well gee I

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think 45 is probably about the right number of monthly videos that was my

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quota I mean I was an employee at NC it was like okay we need to have videos on

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all these product pages how are we going to do it we got one guy who makes videos he better make a lot of them that was

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that was the entire that was the entire plan um so the style like the the off

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the cuff you know penis jokey kind of

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getting things wrong and just kind of rolling with it style developed um just

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naturally not out of a plan but just because that's who I am and I had no

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time to do anything better so when we

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eventually split from NCIX and I I hired

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my first two employees Luke and edzel and we became lius Media Group the

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objective wasn't for us to you know keep doing 45 unboxings a month you know with

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the lowest possible quality to get you know to get products because that was

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another thing I loved about making these videos what I would get I would get access to all these products and while I

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was often you know reviewing some graphics card in the middle of the

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freaking night and uploading my video at you know 4:00 a.m. or whatever else I

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mean it was fun I enjoyed it it was it was a total it was a total blast but all

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of a sudden we were out on our own you know there were three of us now so you

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had real mouths to feed I can't I can't pay people in graphics cards

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unfortunately as much as as much as I wish that were the case because we certainly have lots of them um so we had

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to figure out how to evolve and one of the first things we did was we started

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another Channel Techquickie which is coming up on 500,000 subscribers which

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is extremely exciting and another thing we did was we pushed to improve our

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quality and that was something a lot of people objected to they kind of went

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well no we love the like the camp you know handheld move in and around the

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product style of lonus tech tips we don't want anything different but I

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think the results show that it was the

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it was the right thing for us to do because it's enabled us to to experiment

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with our content in ways that we never could before from the humble beginnings

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in the garage back when we were you know recruiting for for interns because it

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was the only way we could get all of our work done because we had no money and no

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time uh we now have six employees we're

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moving into our new headquarters in about two months and um the future is an

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extremely extremely exciting prospect for us and that's really a big subject

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that I want to talk about in this video today now you guys may have seen the

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news quite recently that YouTube is cracking down on the ability of content

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creators like us to monetize their content independently in certain ways

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and to be quite clear I understand why they're doing it they take a 45% cut of

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the Google AdSense revenue for those little text ads that pop up or those

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pre-rolls that run before the videos and that's what you know Google figures is

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YouTube's cut for hosting this video service and bringing the subscribers to

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you but where that gets tricky is that

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that is completely beyond our control we can't affect you know Google's uh cpms

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that is the amount of money we make per thousand views we can't affect that in

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any meaningful way we can't affect whether Google actually serves ads onto

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our videos or puts them somewhere else because they're always playing

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algorithmic numbers on their sides and one of the big problems that's come up

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recently you guys might have seen the video that um Game Theory Game Theory

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did about the subscriber box is Google's not even delivering the audience to us

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in the way that we expected anymore more where they're playing games with what

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shows up in people's subscriber feeds even if they have subscribed to your

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channel depending on what they're watching at the time so things are going to change over

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the next little bit you're still going to see Integrations in our videos

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because we've found ways to make it so that they fall within YouTube's rules

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and we can still continue to talk about you know Dollar Shave Club or

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Squarespace or Intel or whatever else the case may be but we're going to be

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looking for different ways to um cover

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butts in case that goes away all of a sudden because unlike other channels

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that have maybe one primary host who also does all the shooting and all the

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editing it's a oneman show where the only consequence if you know their

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revenue is cut in half is that they make half as much money but are still very

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comfortable for us we have half a dozen employees we've banked on being able to

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turn this into a business that can really support us and and allow us to

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grow personally and professionally so uh we have to we have to keep finding

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different ways to do that there are a number of ways that we've already been doing over the last little bit so things

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like t-shirts um things like a monthly contributions for our Forum you get kind

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of like a cool badge if you join our community and stuff like that but we

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also have to find ways to reach you guys that are that are different so we might

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start to leverage um you know creating an emailing mail list or something like

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that hey did you miss our videos because yo your subscriber feed doesn't work we

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may also experiment in fact this is pretty much a foregone conclusion at

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this point with other video platforms such as vessel where there's an

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incentive in terms of better ad revenue

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for us to release our content there a little bit earlier than YouTube so stay

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tuned for all of that I guess that's the plan um thank you very much for being

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here with us all this way it's been an extremely exciting ride and here's to

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the next million or by the time you're watching about 600,000 and I hope you

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guys continue to be a part of it as we push forward into newer excuse me oh I'm

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getting all emotional into newer and uh and and more exciting content formats

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like the recent scrapyard Wars that's definitely something we want to do more

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of because we hear you guys loud and clear that's what you want to see and uh

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I do hope you know that we are listening over here speaking of listening like the

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video if you liked it dislike it if you disliked it we do listen to that leave a

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comment preferably on the Forum we have that Linked In the video description uh

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we do listen to that as well also linked in the Forum we've got somewhere where

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you can buy that merch I was talking about give us a monthly contribution

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like I was talking about change your Amazon bookmark to one with our

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affiliate code like I was talking about I should probably do like a detailed guide for that actually I've had a lot

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of people ask me for it but for now it's linked in the video description and I

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think that pretty much wraps it up as always don't forget to subscribe to lus

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Tech tips if you haven't

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already