WEBVTT

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wow you must have some pent up Apple thoughts in that in that brain of yours

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what makes you say that you've been you haven't had an outlet you've been you've

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been stuck inside I've been stuck inside for almost two and a half three months

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physically and spiritually and mentally

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yes other other ways I was I got in a motorcycle accident Jonathan horse in

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March I broke my shoulder right in the

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shoulder had to get surgery that's wild so screw

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drilled into my shoulder jeez and uh and

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then I had to recover did you do a whole breakdown of every single thing wrong

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with your body in the Mac Address video or is that I summarized it I did a whole

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breakdown in a Twitter thread and I kind of summarized it pretty well we we

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grabbed the skeleton for the Mac Address video and I pointed at the places where I wrote my phones you should do a flow

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plane exclusive just kind of like a body tour it's of the new mods it's like a

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small little yeah I mean I there's there's x-ray photos

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in that video too so yeah it's uh it's like it's small stuff and like things

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are healing it just takes a while but like they had to cut my shoulder open to

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fix it so oh my gosh so I couldn't I had to basically wait for my shoulder to

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build itself back up so like my rotation this rotation still almost there but now

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I can like do things so if people want to get all of the grizzly detail watch

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the latest Mac just video start at the beginning or go to your stay for the

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rest yeah yeah or cuz you did do some recent Apple videos

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it I just no it's that was the video I

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finished well I did the wwc video but I finished the latest video is the one I

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started on before the accident which is on the Vision Pro yeah yeah you you just

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put out your vision but you there was some new things to kind of update it with which you did I feel like uh I

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watched it I didn't I didn't no there's not really nothing there's not much new

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didn't you have the you had the 3D photo viewing thing in there yeah I didn't but

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I haven't tried Vision OS I haven't tried any of the betas cuz I'm too

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scared they're betas and you're an alpha

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so that's right riding motorcycles no one can stop you and you're still going

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to ride I stop I'm going yeah I got a new bike and uh I just got it uh service

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today mhm so we're getting close to back of the road but I have less than a month

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to do my road test before I have to start the whole process again if I don't

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pass it so we'll see how things go it'll be an exciting and the next accident you

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get into has to be even more intense or otherwise no no no please no well I'm

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like mad about like how dumb how like intense the Accident Injury was

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considering how careful I am and how not

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fast I was going just like it's like

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what when you care and all the gear I was wearing like it like ruined no well

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the helmet GE Jonathan the helmet was ruined obviously because you can only

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use it once but I I got the I like a leather suit I got that fixed you're uh

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you're more badass than I'll ever be listen I rode twice so we're not but

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still the idea I don't think I'll ever get on a motorcycle no well I I just

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don't want to I don't want to do it fair fair because okay wait we may or may not

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include this part sure but do you remember like I feel like a couple weeks

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before you got in your accident I had a conversation with you where I

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specifically said to you you got a motorcycle are you

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crazy do you want to get an accident I said that it was rude of me to say that

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what no but what did I say what said I

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probably said you were just kind of like you know you know hopefully not YOLO you

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know like I think you were like I want to do it it seems cool why you know you

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can be safe well I brought up some like fake statistic that wasn't actually

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accurate about how motorcycle people get in more accidents but it's not actually

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that they get in more accidents that the accidents they get in are more

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severe I think well yeah I mean I do think there there's like a common thing

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where it's like it's not if but when but I guess that's the same with cars so it

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might be the similar in terms of that and like yeah the risks are higher cuz like if something goes wrong like you're

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flying wherever right um or if you hit a car or car hits you this was just a

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single fical accident it was just me being just being fcked off the bike but

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you're flying in the accident and then you're flying at the hospital when they give you morphine

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yeah stupid yeah no they give me ketamine for one surgery hell yeah and

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I'm like they're like you're going to have a nice high and I'm like okay and then where do I and I didn't know where

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I didn't know what nice thing to think about and then all of a sudden I was like I wonder where I'm going to go and

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then I ended up in the like Halls of the palace in Dune and I was like oh that's

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cool that's awesome I'm like telling them as I'm coming too I can hear them

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talking I'm like telling them like I'm in Dune but then I also I also shouted

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whatever man no they were very busy yet and then I shouted no they sh they

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shouted lizard I also shouted what did I do to my myself which is an interesting

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thing but we don't have to include that either but anyway which mu would never

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say I mean I well I remember saying it thinking like yeah that's true like what

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a true thought um so you know let's get

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to Apple though it's been a while um so much has happened the most recent thing

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that has happened which I feel like we should start with for the sake of the

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algorithm is the RCs support apple just

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add they announced it at WWDC barely

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barely I missed they announced so many things I

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literally wrote in my notes where's RCS and then someone's like oh no it's in

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the bento box and I was like what they like and then apparently they mentioned

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it the Bento Box you know when they they show at the end they're like and those that's iOS and they show oh right yeah

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the thing comes in yeah so that's so annoying when they have stuff in there

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that I was like huh what I think it was also mentioned by the executive in the

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presentation too but I must have like my

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attention was for one second not on the video and you missed the one but they

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really did not want to talk about it it's so hard to keep up with all that

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stuff but regardless they rolled it out just uh we're filming this on Thursday

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uh June 27th this is going to come out on Monday um and they just rolled it out

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in the past day or two and you know one

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thing that I people were talking about is the fact that some of the headlines say the green bubble nightmare is

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over um but of course the green bubbles are still there yeah this it's it's

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I uh snazzy Labs tweeted some screenshots of him trying it out I

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haven't tried it myself cuz uh I'm terrified of baas but um but uh it's

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really funny to look at cuz it's like you have the green bubbles and then there's a read receipt underneath and

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like the uh oh God what are they called now I hate when the words the tapbacks

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there's tapbacks right with the Emojis yeah it it supports tapbacks and reader

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seats and so it just it does oh wow it looks like I was trying to look up what

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the actual support looks like uh I I believe you well I mean in the

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screenshot you could see the tap back working so I imagine it includes that

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the pictures are going to be high quality honestly pretty excited uh it's

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high quality media is the biggest thing that is the biggest exciting thing for

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me I hate this I like I I'll I'll

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message stuff to my parents or my parents will message stuff to me my

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whole family is well one of my brothers is on Android and the rest of my family

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is all iPhone and uh

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do you get the bad quality or do they get the bad quality every Everybody

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suffers because of Apple's hubris not even huis what the quality of a photo

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nonsense it it it it like you can you

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can you can even tell from the small preview that it's like pixelated and I

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just like it's funny people talk about it and I know that the spec isn't great

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it looks like the bit rate is like way too low so it's not that it's is it for

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videos specifically it's for videos and photos but now with RCS I mean so it's

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just in the beta so it's not rolling out to every iPhone right now but it will in

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the fall uh be available and so I

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mean it to it took so long but we're

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finally here and it's one of those things like one broad thing that I want

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to talk to you about yeah in terms of apple and and recent changes that

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they've made is that Apple especially when it comes to the iOS and iPad OS

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ecosystems they're they're kind of being forced and they're fighting it every

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step of the way but they are being forced to become a lot less Apple like

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like oh interesting because take RCS

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support yeah this is something that they would never add they ignored Google's

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very very very public campaigns to get them to add it for years and years and

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years and now the only reason that they're adding it correct me if I'm

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wrong is because of the EU it's China actually

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being like China fascism light and just

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no it's China continue China well I don't know the specifics joke about the

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fascism by the way from what I heard um it was actually China mandating RCS not

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the EU okay wait what do you mean China had some sort of thing where they want

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now elded phone makers to support RCS was that before or after the EU it was a

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little bit before cuz they had announce that they were going to add RCS a while

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back well I'll take your word for it but regardless I think that the overall

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trend in like this is happening in China I think uh Japan has has had some pretty

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good uh strong regulation Korea as well regarding the app stores at least well

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they working on well Japan just announced something just recently yeah

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the eu's been working on something it is things are getting chipped away at I

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think the US will get there eventually yeah Canada will get there after we

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start you know finish making stupid laws

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then we might have something it's going to get we're not going to get into C11

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right now but it it might old we have c59 now it is old but I I feel like

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recently I've heard that this might just like die because there's going to be a

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regime change anyways that's neither here nor there that's not smile on his

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face that's not Apple that's not Apple listen so how do you feel about this as

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an apple person do you feel like something is being taken away I no okay

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even though their features being tell you something along with apple one thing

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I'm interested in is uh Annie trust and

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antimonopoly movement uh and so I'm like

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this is pretty good actually it's pretty good interesting to see it's pretty

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interesting to see kind of governments in the regulatory structure kind of wake

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up and be like do we want is this good

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is this the way we want things to be um they're doing it in weird ways and

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everyone's kind of doing it in a different way um and it's going to be interesting to see I guess which way

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prevails but like the thing is Apple's

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App Store probably was always destined

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to be chipped away because it just got so controlling and like it was sort of

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the strange nature of when the iPhone came out there was no app store because

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they didn't want to have any apps and like I I watched I actually the other

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day watched like the presentation where Steve was like this is how apps would

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work web apps would work on it and it was like a website with like app buttons

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that look like it just was like crazy it was just still on a website and then the

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next year uh they added the App Store sometimes I wonder if it was always part

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of the plan and they just they needed to like get it this way but it was like

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specifically they had to control what apps were on that platform and they kind

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of had the opportunity to and the reg regulatory environment wasn't really

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paying attention to any trust and any of that stuff at all um at that point so

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they just they just did it and no one everyone's like oh that sounds great I

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can and it's I can understand the

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initial App Store uh roll out being like exciting it was because web apps were

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not as good as these these like you want actual applications to run on your

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little computer yeah um and I think that

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the the uh kind of insulated App Store

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model was copied by by not just Google I

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mean like there you know the Blackberry ecosystem existed at at time as well

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there were other yeah I'm trying to remember it really just transformed into

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completely just Android and iPhone but it shook out that way yeah yeah and and

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the Play Store itself you know you can you can sideload uh apps on Android but

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you know you see epic attacking Google as well yeah and Google lost that last I

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think that the closed you know insul App

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Store model is uh opening up and becoming less and

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less sensible as phones become more and more capable yeah oh yeah yeah

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absolutely so now people are just like okay this used to be a phone now it's

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just another computer yeah computer exactly what's happening yeah is a is

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the recognition of that precisely yeah and I think that you have people like

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epic game CEO Tim Sweeney who comes in

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here and is like hey it's obviously a

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computer it was always a computer I don't know why anyone didn't treat it

00:13:10.959 --> 00:13:17.560
like a computer and it's like ridiculous that you can't like treat it just like

00:13:15.199 --> 00:13:22.040
your desktop PC and sideload whatever you want and and modify and do whatever

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you want and so he's been attacking both Apple and Google yeah

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um and it's been fascinating to see I I did a tech longer on the Apple on the

00:13:29.560 --> 00:13:35.880
Apple versus epic yeah which epic lost

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you're going to say we want to get into that but they won against Google and we

00:13:37.760 --> 00:13:44.000
can talk about that after but that to me is is fascinating that they just won

00:13:42.440 --> 00:13:48.399
against Google and Google Now is in a position of having to like change stuff

00:13:46.399 --> 00:13:54.639
it was a different trial I think Google was more blatant uh the judge the judge

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was also not as differential to Google the judge and it was a it was a jury

00:13:56.160 --> 00:14:01.839
trial and the judge literally said to the jury cuz there was evidence coming

00:13:59.440 --> 00:14:06.079
out that Google had like deleted messages and emails and like tried to

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hide things behind privilege the so the judge L told the jury like just assume

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any uh documentation we don't have makes Google look bad he told the jury that

00:14:14.560 --> 00:14:20.560
exactly so they definitely fair enough you know they definitely lost you

00:14:18.920 --> 00:14:25.600
deleted it why did you delete it you know yeah yeah what was the

00:14:22.920 --> 00:14:31.360
reason so and it's still coming up another lost against Google but um yeah

00:14:28.560 --> 00:14:36.600
with the Apple versus epic lawsuit the one thing there was the uh the judge

00:14:34.480 --> 00:14:40.959
ordered that apple is permanently restrained from prohibiting developers

00:14:38.279 --> 00:14:45.079
from including uh in their apps buttons and external links to say hey you can

00:14:42.720 --> 00:14:49.440
buy this on our website right this is the practice known as steering yeah and

00:14:47.680 --> 00:14:56.000
so it was said that Apple has anti- steering mechanisms that they have now

00:14:52.759 --> 00:14:57.519
been uh well in various they're they're

00:14:56.000 --> 00:15:02.759
forced to open it up they were forced to open up and then they did the most Apple

00:15:00.560 --> 00:15:08.000
Way the most malicious compliance way so they're like okay well uh you know you

00:15:05.680 --> 00:15:13.160
you would be paying us 30% if you uh you know used our payment system so it's a

00:15:10.920 --> 00:15:18.680
27% commission if you use these external links and if that's if the purchase made

00:15:15.360 --> 00:15:20.519
within seven days yeah of the um of the

00:15:18.680 --> 00:15:25.399
thing so there's Milian compliance there and uh the judge isn't happy I would

00:15:22.920 --> 00:15:30.360
love to do a whole breakdown I know but like it happened a while ago and we did

00:15:27.000 --> 00:15:31.800
a breakdown on Tech link I'm sure you

00:15:30.360 --> 00:15:36.720
any there is an update to that but the tldr is that well epic complained yeah

00:15:35.440 --> 00:15:40.360
yeah and they just had some hearings in May I actually tuned into a couple of

00:15:38.680 --> 00:15:45.959
them because I was really curious about him and the judge is not happy and the judge was literally like okay so how did

00:15:44.480 --> 00:15:49.680
you send to the I did I did she's like how did you come up with the 27%

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commission rate they're like well the pricing commission does that she's like

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do you have any documentation for that I think so and she's like please submit

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the documentation and Apple's like here you go and she's like no I need more and

00:16:00.120 --> 00:16:05.240
it's it's escalated that she now I love

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this she referred the case to another judge just to deal with the

00:16:06.880 --> 00:16:13.319
documentation Discovery again I love I

00:16:10.000 --> 00:16:15.720
love this whole like Tech Giants being

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brought in to law suits like for antitrust thing and like people in

00:16:18.360 --> 00:16:24.639
government and in positions of power being like hold on wait so you're doing

00:16:23.240 --> 00:16:29.959
cuz they they're not paying attention this is like a lot of like non very not

00:16:26.720 --> 00:16:32.240
very technically Savvy people

00:16:29.959 --> 00:16:35.000
yeah they have to be they're bringing in experts to tell them about the stuff but

00:16:33.839 --> 00:16:39.680
like they're having these Reactions where they're like hold on a second wait

00:16:36.920 --> 00:16:43.000
you don't let anyone do this thing that seems like they should do it they should

00:16:40.880 --> 00:16:46.519
be able to do it they're like well or like how did you come up with this

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number they're like we don't know it's like oh okay you didn't like look and

00:16:48.560 --> 00:16:55.360
she's also asking like how many developers are like adopting it and they're like 50 that's a huge amount

00:16:53.440 --> 00:16:59.720
yeah how much profit are you making from your app store and from your Services

00:16:57.040 --> 00:17:06.240
overall well we don't even know if it's profitable we think it might be but yeah

00:17:03.279 --> 00:17:09.240
I don't know laws are suggestions um that's what that's how we what we're

00:17:07.919 --> 00:17:15.799
really literally dealing with so anyway it's really interesting we'll see how that goes but the it's clear that um

00:17:14.280 --> 00:17:20.839
that's getting chipped away at so this is this is all to do with with American

00:17:18.600 --> 00:17:27.120
legislation I know yeah well yeah in the EU they just got charged for cuz they

00:17:24.120 --> 00:17:30.480
they they the EU said you have to do you

00:17:27.120 --> 00:17:32.000
have to you allowed developers to steer

00:17:30.480 --> 00:17:36.720
people to their websites with with buttons in the app and you know you got

00:17:34.520 --> 00:17:40.919
to let other app stores in right that's yeah that's the whole thing but just

00:17:38.160 --> 00:17:45.799
recently the the charges that they laid um yeah the steering ones this week yeah

00:17:43.840 --> 00:17:51.120
they were saying that okay you let developers have buttons in your in their

00:17:48.640 --> 00:17:55.240
apps but they're not allowed to say anything about the buttons SC screen

00:17:53.720 --> 00:18:00.200
yeah yeah yeah they're like the the developers basically saying I made this joke in TechLink the developers are

00:17:58.039 --> 00:18:06.159
basically just saying like like here's a button to our website and the users are

00:18:03.520 --> 00:18:10.280
like I think I saw I mean great job there oh good job putting a button there

00:18:08.280 --> 00:18:14.640
but like the developers can't say we have a sale on things we you can get a

00:18:13.039 --> 00:18:17.799
cheaper rate on our website they just have they they're only allowed to say

00:18:16.159 --> 00:18:22.440
here's a button goes I think I saw one one example I think I I it's probably on

00:18:20.200 --> 00:18:25.960
my iPad where the uh the example like apple show is like it's just a link to

00:18:24.039 --> 00:18:28.919
their homepage but it's on the top of the app and it's not even like they're

00:18:27.200 --> 00:18:33.320
not even allowed to put it in a button looking button it has to like look like

00:18:30.520 --> 00:18:40.400
a just ww.com and then like a little like this is a linkout icon yeah it's uh

00:18:36.919 --> 00:18:43.600
is it's very it's it's Bare Bones so it

00:18:40.400 --> 00:18:46.240
the EU the EU is an interesting case

00:18:43.600 --> 00:18:51.760
because everyone they everyone I've been hearing people say like oh you know the

00:18:48.159 --> 00:18:53.000
dma is not very well uh written and like

00:18:51.760 --> 00:18:57.000
you know how are they going to enforce this and it seems like the way the EU is

00:18:54.960 --> 00:19:01.240
doing it is they're like this is what we want you to do and we're going to see

00:18:58.480 --> 00:19:05.559
how do that and if we don't like it we're going to let you know uh and so

00:19:03.559 --> 00:19:09.520
it's there's like a bit of vaguery there but then oh man it's so convoluted yeah

00:19:07.960 --> 00:19:13.440
I mean there's lots of things we can say about how the EU is approaching the

00:19:11.400 --> 00:19:18.400
regulation I mean like it kind of it gets into sort of political ideas about

00:19:16.200 --> 00:19:23.679
whether you think that these Tech shes should be regulated and all that stuff

00:19:20.440 --> 00:19:25.760
but I will say about the EU that

00:19:23.679 --> 00:19:30.919
generally when we Rec report on this stuff on Tech link We like cheer that

00:19:27.520 --> 00:19:32.240
the EU is forcing a Tech Giant to to do

00:19:30.919 --> 00:19:37.679
something that they don't want to do right because the reason why they're not doing it they don't want to do it is

00:19:35.159 --> 00:19:40.640
because foring it and maximize their profits and all that stuff they don't

00:19:38.720 --> 00:19:46.480
care about the user experience until users complain like you know to such a

00:19:43.000 --> 00:19:48.080
degree but uh the one thing that came

00:19:46.480 --> 00:19:52.039
out recently about the EU they're they're they're they're also planning

00:19:50.280 --> 00:19:57.640
this chat control I mean they're not planning it oh they have propos members

00:19:54.440 --> 00:19:59.640
of the European Union government have

00:19:57.640 --> 00:20:03.600
proposed this uh legislation a back door for yeah that

00:20:02.320 --> 00:20:10.039
basically you know they're saying that we want to scan uh all messages whether

00:20:06.880 --> 00:20:13.520
they're encrypted or not for you know

00:20:10.039 --> 00:20:16.559
legal images and so

00:20:13.520 --> 00:20:17.799
uh you know I think generally most

00:20:16.559 --> 00:20:25.120
people seem to be against that in the text V and the even more heinous part is

00:20:21.880 --> 00:20:28.000
that they they had baked in a exception

00:20:25.120 --> 00:20:33.400
for government officials and for law enforcement and stuff their their phones

00:20:30.440 --> 00:20:37.480
don't have to be scanned yeah like I mean in that case if we want to talk

00:20:34.720 --> 00:20:41.840
about that in that case there's a difference between say but it was I

00:20:39.600 --> 00:20:45.679
should say the proposals were rejected so so that is not like moving forward at

00:20:44.440 --> 00:20:50.240
this point but they're probably going to bring it back at some point go ahead well there's a difference between

00:20:48.240 --> 00:20:55.640
something like that and say and then this dma where wherein like what the

00:20:53.799 --> 00:21:01.400
government was what the what the EU was proposing with the um with the chat mess

00:20:58.559 --> 00:21:05.000
messaging is like access to personal personal messages between each other and

00:21:02.799 --> 00:21:09.760
you could put a you could put you could say like well a message I send to you

00:21:07.440 --> 00:21:13.200
and you send to me individually like that doesn't really have that much

00:21:11.559 --> 00:21:16.520
spreadability it's like the issue is when you can like send mass messages out

00:21:15.120 --> 00:21:21.400
that's like the most concerning right so it's like what's the level of like what we're dealing with and then in the case

00:21:19.279 --> 00:21:25.000
of something like the dma we're dealing with a company that has that is like

00:21:22.840 --> 00:21:28.720
spreading its power over to over millions of people right right then

00:21:27.400 --> 00:21:34.840
maybe we should deal with that like it's like kind of this importance of like impact yeah and so well and apple

00:21:33.200 --> 00:21:38.039
doesn't have that much impact as much impact in the UA in the EU as they do in

00:21:37.279 --> 00:21:42.720
the US true the interesting thing about all

00:21:41.120 --> 00:21:49.200
this EU regulation stuff is hearing Europeans say that like they Android

00:21:46.919 --> 00:21:53.600
they're like IM iMessage doesn't allow parity of features between iPhone users

00:21:51.120 --> 00:21:58.600
and Android users oh my gosh regulate them like put them in jail and the EU

00:21:55.400 --> 00:21:59.960
users are like but the EU no one uses

00:21:58.600 --> 00:22:04.520
they all use WhatsApp even the iPhone users in but the dma isn't just

00:22:01.720 --> 00:22:08.880
targeting Apple like it's they're tar it's a gatekeeper as well I think when

00:22:06.880 --> 00:22:13.320
the rhetoric is all like anti-apple they're kind of like who cares if you're

00:22:11.520 --> 00:22:19.360
a gatekeeper uh you're you're locking the

00:22:17.120 --> 00:22:22.720
gates do it again and look at the camera if you're a

00:22:20.600 --> 00:22:27.640
gatekeeper you're locking the gates we're going to get you and so we don't

00:22:25.640 --> 00:22:32.000
think you deserve the key it's too much eye contact we're undemocratic for them

00:22:30.080 --> 00:22:36.240
to have the keys man Jonathan that's a really good point and an even better

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guarantee nice now you seem to be a little a

00:23:27.360 --> 00:23:36.159
little bit too I'm going to say little bit too reasonable be a little bit more unhinged

00:23:32.559 --> 00:23:38.960
I think I've just been using this iPad

00:23:36.159 --> 00:23:44.200
is that the new one yeah my sle computer I haven't seen it for so thin the past

00:23:41.760 --> 00:23:52.120
couple of weeks and I calm down it's so annoying and I just

00:23:48.440 --> 00:23:55.159
think about like how the App Store model

00:23:52.120 --> 00:23:57.919
is this the official Apple thing yeah

00:23:55.159 --> 00:24:02.919
wow we're getting it this is the new M4 iPad Pro with the OLED screen I love how

00:24:00.440 --> 00:24:05.960
stiff that is it's a very well made but that keyboard's a dangerous thing cuz

00:24:04.360 --> 00:24:09.679
you expect it to work like a PC watch out for the pencil you can Apple's

00:24:07.880 --> 00:24:15.600
really gone downhill man no no no at this that's good cuz at least it didn't

00:24:11.159 --> 00:24:19.000
fall off the fit and finish missing I

00:24:15.600 --> 00:24:21.760
miss reviewing I miss reviewing iPads do

00:24:19.000 --> 00:24:28.080
you I should I should every time I think about like asking James if I can if I

00:24:25.039 --> 00:24:30.720
can review another iPad I'm like no I I

00:24:28.080 --> 00:24:35.000
don't there's just no time oh I see game link is my child now iPads used to be

00:24:33.679 --> 00:24:41.600
the thing anyways go ahead you've been using this device would probably be way

00:24:38.320 --> 00:24:44.880
more capable and way better without the

00:24:41.600 --> 00:24:47.360
App Store exclusivity model it is insane

00:24:44.880 --> 00:24:52.279
to me that they still haven't like opened up iPad OS well they are even

00:24:50.159 --> 00:24:57.159
just but even just the distribution of the I mean the the way they've you know

00:24:55.640 --> 00:25:01.399
they they've locked down the operating system but even just the distribution I

00:24:59.440 --> 00:25:06.880
feel like would allow for just more business you know more opportunities for

00:25:04.360 --> 00:25:10.880
uh you know app developers to figure out what apps to make and how to monetize

00:25:08.520 --> 00:25:14.200
them because like for instance a big nuisance with the App Store is like

00:25:12.279 --> 00:25:17.760
developers can't even do free trials that's like not allowed which is like a

00:25:16.080 --> 00:25:22.080
thing that was is like an age-old thing in software distribution you know in the

00:25:19.480 --> 00:25:27.200
'90s and early 2000s on on PCS and Macs but no no so they can't even do that and

00:25:24.799 --> 00:25:31.760
then on top of all the other rules that they have to abide by and so you think

00:25:29.159 --> 00:25:35.520
about the even the subscription you know the software as a service nightmare

00:25:33.279 --> 00:25:40.399
we're all living in like I have I'm pretty confident that that is also you

00:25:37.799 --> 00:25:45.240
know contributed to by just the the constraint App Store model and other

00:25:41.880 --> 00:25:46.799
cultural issues so this could be a way

00:25:45.240 --> 00:25:51.159
better device without that and even like the Vision Pro is this not was this not

00:25:49.240 --> 00:25:55.640
my argument when we last talked about iPads I was saying I've always made this

00:25:53.440 --> 00:25:58.880
argument wasn't we always talk about is touch screens wasn't I the one saying

00:25:57.520 --> 00:26:03.120
that it should just be computer and you were like no it's just it's special it's

00:26:00.600 --> 00:26:07.960
a special iPad it's a special child and needs to be protected

00:26:05.799 --> 00:26:14.200
no that argument was whether a touchscreen should be on a Mac Oh and I

00:26:11.360 --> 00:26:19.120
said no and whether macOS should be on an iPad I'm still going to probably say

00:26:16.720 --> 00:26:23.080
no to though this keyboard because though this keyboard thing is really

00:26:20.240 --> 00:26:29.000
confusing but um because an iPad is a touch device but like what would if if

00:26:26.399 --> 00:26:33.880
app distribution wasn't so strained by Apple's um Power that they hold over the

00:26:31.520 --> 00:26:37.399
platform like what are we missing out on in terms of like apps and possibilities

00:26:36.559 --> 00:26:43.279
and then I think about the same thing with the Vision Pro it's basically under the same sort of regime like what what's

00:26:41.840 --> 00:26:46.399
going to who's going to make who wants to make a app for that device let's talk

00:26:45.159 --> 00:26:50.880
about yeah let's talk about the Vision Pro for a second we're flying through

00:26:48.399 --> 00:26:56.640
topics wow yeah I haven't even tried it yet you haven't no I just I'm too I'm so

00:26:53.679 --> 00:27:01.200
busy now I'll bring it over I'm so sorry you only need like half an hour I never

00:26:58.240 --> 00:27:06.720
I never tried it because you had a motorcycle accident so I blame I Blame

00:27:03.760 --> 00:27:11.120
You yeah I I did have it actually at home but they picked somebody picked it

00:27:08.399 --> 00:27:15.159
up so okay so somebody picked it up and it was brought back to the office while

00:27:12.520 --> 00:27:18.080
recovering CU lonus did a video yeah but I still never got to try it but

00:27:16.399 --> 00:27:23.039
regardless it's on my desk so I'll bring it over it seemed like the Vision Pro

00:27:20.240 --> 00:27:29.399
launched at a really weird time because too early there was like you

00:27:26.520 --> 00:27:33.919
know three of the the biggest Tech buzzwords in the past few years have

00:27:32.559 --> 00:27:40.840
been crypto metaverse and Ai and they've kind

00:27:38.360 --> 00:27:46.159
of like waxed and waned as the others have like uh you know always done that

00:27:44.399 --> 00:27:51.960
come into influence or or and and and went away and I feel like The Vision Pro

00:27:49.960 --> 00:27:57.640
launched right as uh metaverse VR hype was like at its

00:27:55.840 --> 00:28:01.760
lowest and the only reason that people started talking about it a little bit

00:27:59.080 --> 00:28:06.679
more like again this year MH was because of the Vision Pro yeah so it was like it

00:28:03.799 --> 00:28:11.600
was so it was so strange I mean like meta has you know put out the the quest

00:28:09.000 --> 00:28:16.159
and the quest two and the quest three um and so like that's but that all kind of

00:28:14.080 --> 00:28:20.279
just spoke to the the the niche that's into it whereas The Vision Pro kind of

00:28:18.080 --> 00:28:24.519
like broke out it had a chance to break out into the wider Apple audience and

00:28:22.320 --> 00:28:28.799
get them into VR now cuz they were just like I feel like a lot of Apple people

00:28:26.320 --> 00:28:33.120
saw the quest headset or whatever and they were just kind of like okay

00:28:30.919 --> 00:28:37.360
whatever LOL and then the Vision Pro came out they're like now this is a VR

00:28:34.919 --> 00:28:40.960
headset this is how it's supposed to be but then it fell flat in his face and

00:28:39.000 --> 00:28:46.960
everyone thinks it's a joke now $3,500 are you joking I well I mean I

00:28:43.960 --> 00:28:50.720
think even when it was announced we were

00:28:46.960 --> 00:28:52.000
all like okay okay like but I I I mean

00:28:50.720 --> 00:28:56.200
when I was trying to figure out what the Vision Pro was going to be before it was

00:28:53.799 --> 00:28:59.720
announced turned out there was this there's this idea of like spatial

00:28:58.120 --> 00:29:05.360
Computing and not having everything confined to a screen which actually seems pretty great I've always loved the

00:29:02.960 --> 00:29:09.320
idea yeah and so when Apple focused on that I said well that's kind of what we

00:29:06.640 --> 00:29:14.480
figured out sounds like a great idea now in

00:29:11.360 --> 00:29:17.120
execution uh it's there's nothing to do

00:29:14.480 --> 00:29:22.960
cuz it's iPad apps or Vision Pro apps which are basically iPad apps just with

00:29:18.760 --> 00:29:24.960
cool floating things yeah and then um

00:29:22.960 --> 00:29:29.080
and then like a Mac screen extension and actually the the despite how amazing the

00:29:27.399 --> 00:29:32.320
screen is it's still not like retina quality for like a Mac screen so you're

00:29:30.840 --> 00:29:36.640
still going to have like fuzzy text and that's why the Windows for vision apps

00:29:34.240 --> 00:29:40.679
are so big and then the field of view is really narrow and so like you literally

00:29:38.799 --> 00:29:45.559
can look at like one you can look at like one big window in your field of

00:29:43.039 --> 00:29:50.320
view at a time and so you're kind of it's not really what you would hope it

00:29:48.279 --> 00:29:53.360
to be like it's th the Windows are too big you can't so you like when I like

00:29:52.080 --> 00:29:57.720
tried this thing when I was reviewing where like I was like okay I'm going to have my Mac screen and I'll have like

00:29:56.080 --> 00:30:01.120
teams here and my Twitter window and I'll have another app and it's like all

00:29:59.919 --> 00:30:08.000
of a sudden their Windows are so big they're like literally like all around you like this and it's five Windows what

00:30:04.720 --> 00:30:10.480
do you think that Apple would need to do

00:30:08.000 --> 00:30:15.360
like they're it uh we know that they have well we don't know this but the

00:30:12.120 --> 00:30:18.080
latest leaks uh from Mark German are

00:30:15.360 --> 00:30:23.279
that they are kind of like they have lower model yeah narrower field of view

00:30:21.559 --> 00:30:26.919
right but you know you got to it's got to be a

00:30:25.679 --> 00:30:30.279
downgrade in some ways if it's going to be cheaper like like do you think that

00:30:29.000 --> 00:30:34.799
this is do you think that they should have doubled down and gone with you know

00:30:32.919 --> 00:30:41.000
what we're just going to keep the hardcore users who are still into it and

00:30:38.679 --> 00:30:46.399
like just make it better it's just hard it's hard to make a headset like a the

00:30:44.000 --> 00:30:54.440
same thing might just happen I feel like I feel like VR was a success among Tech

00:30:51.080 --> 00:30:57.120
enthusiasts uh in so far as it like

00:30:54.440 --> 00:31:02.799
appealed to non-apple tinkerer type people and there are a lot of Apple

00:30:59.960 --> 00:31:07.559
Centric tinkerer type people but and they were probably playing with those

00:31:03.880 --> 00:31:11.679
other headsets but I think that like the

00:31:07.559 --> 00:31:13.760
Apple uh demographic is someone is is

00:31:11.679 --> 00:31:17.600
someone who expects there to be a lot of Polish fit and finish there is po it's

00:31:16.320 --> 00:31:22.480
polished oh it's very polished it's very polished but at the end of the day like you said in your video what are you

00:31:20.880 --> 00:31:29.480
supposed to use this for like what is this thing for and no one really knows

00:31:26.120 --> 00:31:30.600
um so I mean couple that with the fact

00:31:29.480 --> 00:31:36.399
that like there was some basic functionality that was missing like a Netflix app and a YouTube app when

00:31:34.000 --> 00:31:40.080
they're not making any apps still probably because of the app distribution

00:31:38.000 --> 00:31:45.559
is there still no official YouTube app no no in fact Vision OS 2 the update is

00:31:43.519 --> 00:31:49.320
now that like if you have a if you play have a video playback it can become its

00:31:47.159 --> 00:31:52.720
own window and do the thing right from website there's third party YouTube apps

00:31:51.080 --> 00:31:56.760
and there's a third part yeah of course but uh you know so there's no first

00:31:55.120 --> 00:32:03.960
party one and I mean the first party YouTube app is already not very fun on

00:31:59.080 --> 00:32:05.200
iPad with a mouse yeah so um I I just

00:32:03.960 --> 00:32:10.799
don't see what the incentive is right now this is a nent product in a nent

00:32:08.919 --> 00:32:15.000
field that's kind of very Niche and Apple's trying to treat it like the

00:32:12.760 --> 00:32:18.399
iPhone in terms of app distribution this is the interesting thing about this

00:32:15.919 --> 00:32:21.720
whole app distribution story is like Apple's control of app Distribution on

00:32:20.519 --> 00:32:25.279
the was they were able to do that on the iPhone because everybody wanted a phone everyone needs a phone everyone uses a

00:32:23.960 --> 00:32:30.120
phone it was a miniaturization of the computer it was like really handy it was

00:32:27.960 --> 00:32:33.399
the future uh and it was really clear how that was going to be really cool and

00:32:31.760 --> 00:32:37.120
like the expectations weren't that high either because phone apps before that

00:32:35.600 --> 00:32:41.039
were like the closest type of apps you had before that was like Windows CE and

00:32:38.880 --> 00:32:45.279
pal apps and like if you could find those that was great and or maybe

00:32:42.279 --> 00:32:47.760
Blackberry right and so like it was it

00:32:45.279 --> 00:32:52.080
it grew from something small yeah with the Vision Pro like it's kind of already

00:32:50.080 --> 00:32:57.480
has to be big for it to work cuz it's a kind of a big thing if you think about

00:32:54.039 --> 00:33:00.039
it spatially um and it to do that

00:32:57.480 --> 00:33:02.880
requires a lot of effort and apple wants to take 30% of

00:33:03.880 --> 00:33:10.039
that I think that I I can I can only see

00:33:07.840 --> 00:33:15.000
so like this might be good for Apple these these these anti- steering

00:33:11.720 --> 00:33:17.600
Provisions might be good for their

00:33:15.000 --> 00:33:22.120
platforms what do you mean like if they if Apple can't now is like or if the DM

00:33:20.360 --> 00:33:26.600
the dma means that Apple like the way the App Store Works uh and the app

00:33:24.840 --> 00:33:30.320
distribution works on the iPhone doesn't work anymore on iPad though I guess it's

00:33:28.080 --> 00:33:33.960
not a gatekeeper with vision OS they could still do that but anyway it's they

00:33:31.919 --> 00:33:40.000
can do whatever they want within that metaverse what do they call it they had

00:33:36.960 --> 00:33:42.960
Vision verse no I I I remember there was

00:33:40.000 --> 00:33:49.000
a leak where it they uh there was there was some leak about what Apple wanted to

00:33:45.639 --> 00:33:50.840
call their virtual reality instead of

00:33:49.000 --> 00:33:55.039
metaverse they haded something else like a apple something maybe it's Apple

00:33:53.480 --> 00:34:00.279
reality maybe that's already public and I just like have out of the loop there

00:33:57.159 --> 00:34:03.480
but anyways um yeah the Vision Pro I

00:34:00.279 --> 00:34:05.559
mean we'll see what happens I feel like

00:34:03.480 --> 00:34:12.919
we don't have very much more time I want to talk about briefly let's just like

00:34:08.720 --> 00:34:15.720
wrapid lightning around through wwc DC

00:34:12.919 --> 00:34:22.399
stuff and apple intelligence okay biggest things do you remember off

00:34:19.440 --> 00:34:25.599
the top of your head biggest things from WWDC because everyone was like this was

00:34:24.480 --> 00:34:30.079
the best ww so annoying to say

00:34:28.280 --> 00:34:36.599
dubdub just say that dubdub this was the biggest dubdub of any dub ever I didn't

00:34:33.520 --> 00:34:38.200
feel like that um so you should fight

00:34:36.599 --> 00:34:41.679
with people online a hit that I agree with that Everyone likes is iPhone

00:34:39.639 --> 00:34:45.159
mirroring that'll be really cool though funny enough Apple's saying that we

00:34:43.159 --> 00:34:48.399
can't add iPhone mirroring for EU customers cuz we don't know if it's

00:34:46.520 --> 00:34:51.919
going to violate oh my gosh yeah and apple intelligence and yeah and apple

00:34:50.200 --> 00:34:57.960
intelligence is the other thing um we have security concerns yeah so might not

00:34:55.280 --> 00:35:02.480
be safe we're trying to keep you guys rhetorical we'll see uh if that persists

00:35:01.079 --> 00:35:08.200
once they've kind of actually got the feature for other languages but um I

00:35:05.200 --> 00:35:10.040
miss the app icon customization thing

00:35:08.200 --> 00:35:16.040
have you seen that you missed it no no it's a it's a Miss oh it's a you don't

00:35:11.760 --> 00:35:18.200
like it oh you saying miss me with that

00:35:16.040 --> 00:35:24.079
app icon dark mode it's like dark mode icons and you can then customize the

00:35:20.280 --> 00:35:25.640
color palette for them and oh man yeah I

00:35:24.079 --> 00:35:30.119
I mean I don't like the way icons have looked since iOS 7 I think

00:35:29.000 --> 00:35:35.760
I think that most people thought those like custom icons just like with a blank

00:35:33.920 --> 00:35:39.079
uh with with like a color applied to all of them looks kind of ugly like Android

00:35:37.920 --> 00:35:45.160
has had that for a while and I don't know if anyone uses it it just makes it things harder to find I don't know why

00:35:42.440 --> 00:35:50.880
absolutely I don't know why but you can do it and I feel like that along with

00:35:47.680 --> 00:35:54.280
things like the window snapping into

00:35:50.880 --> 00:35:56.079
quadrants Ties on macOS people love

00:35:54.280 --> 00:36:00.720
that there's a bunch of things that they announced at WWDC that just were like

00:35:59.480 --> 00:36:04.720
hey people have been asking this for a long time and features of Windows and

00:36:02.960 --> 00:36:08.839
Android for a long time and you know we're just going to throw them in now

00:36:06.720 --> 00:36:14.119
like what happened something happened that their brains broke in the past year

00:36:12.280 --> 00:36:17.920
you think so well then like what this is so there's so many things or they' been

00:36:15.839 --> 00:36:22.800
like holding it I think that Now's the Time I think that maybe being forced

00:36:19.640 --> 00:36:24.680
into changing their core identity in so

00:36:22.800 --> 00:36:28.240
many ways with with some f you want us to be Android and Windows here you go

00:36:26.839 --> 00:36:34.160
yeah honestly they're kind of like they're probably having a crisis of identity they're like we were the

00:36:31.960 --> 00:36:39.040
company that didn't let anyone do anything and now they're making us let

00:36:36.280 --> 00:36:42.800
people do things we're going to just let them do everything but they're going to

00:36:41.079 --> 00:36:45.920
whine about it a lot they're going to do it but they're going to whine about it

00:36:44.599 --> 00:36:50.280
they'll be whining about I mean they're ready they're do they've been whining the whole time uh yeah I don't know I

00:36:49.119 --> 00:36:54.839
don't know if they're necessarily whining I mean if you want to say that the app icons look ugly that's them

00:36:53.359 --> 00:37:00.119
whining it's like they're intentionally making like it's only dark mode for instance who customize it think yeah

00:36:58.520 --> 00:37:04.839
then like okay I just think it looks ugly no matter what you do if you have

00:37:02.040 --> 00:37:08.560
all of your not ugly per se it could look beautiful but it's like what's the

00:37:06.560 --> 00:37:12.040
point of it looking kind of nice if you can't find customizing their app icons

00:37:10.440 --> 00:37:16.359
with shortcuts a few years ago that was a bit of a trend and like you could do

00:37:14.200 --> 00:37:20.040
custom icons already and they looked you could choose ones that looked better and

00:37:18.079 --> 00:37:24.400
that were designed by you know designers and yeah it's so well I don't that's a

00:37:23.040 --> 00:37:31.119
that's a Miss but moving being able to move the icons anywhere in the the screen is great uh

00:37:28.040 --> 00:37:33.920
what else calculator on iPad oh yeah

00:37:31.119 --> 00:37:36.599
finally that's cool it actually looks really cool yeah I'm curious how the

00:37:35.560 --> 00:37:43.400
notation thing would work that'd be great in school back in the day this is something where I'm like I can't it's so

00:37:41.119 --> 00:37:48.319
dumb that Apple hasn't had an a calculator app on the iPad this whole

00:37:45.079 --> 00:37:50.920
time but at the same time I I have a

00:37:48.319 --> 00:37:55.440
simultaneous feeling where I'm like fair enough because you clearly were taking

00:37:53.480 --> 00:38:00.200
your time and you only wanted to put the calculator app on the iPad like I feel

00:37:58.040 --> 00:38:05.240
like at some right this was a okay fine here you go WWDC it was it really was

00:38:03.480 --> 00:38:10.760
but they they're like fine we'll put the calculator on the iPad but we'll make it

00:38:07.640 --> 00:38:11.880
the coolest calculator app a cool yeah

00:38:10.760 --> 00:38:16.119
everyone would have flipped out just for a regular calculator to be quite honest

00:38:14.400 --> 00:38:20.280
um I don't you mean I don't want to necessarily rehash too much about WC but

00:38:17.760 --> 00:38:27.640
it is my kind of take on I've been a bit of an AI uh what's the word what's what

00:38:24.520 --> 00:38:29.280
the negative word cynic yeah yeah you

00:38:27.640 --> 00:38:33.480
know my friend would always tell me about chat GPT look at this thing it

00:38:30.880 --> 00:38:37.839
does and like writing stories for like uh another you know my another

00:38:35.760 --> 00:38:43.599
friend's kid like who's a toddler and like oh wow you did that I and I'm like

00:38:41.839 --> 00:38:46.800
I've just always been like why yeah and then now we have this so whole thing

00:38:44.880 --> 00:38:50.960
where like you know Apple intelligence will summarize emails and then you can

00:38:48.680 --> 00:38:55.880
get it to rewrite your own emails or like and it's like what are we what are

00:38:53.599 --> 00:38:59.760
we doing basically grammarly but I when I was insecure

00:38:58.280 --> 00:39:04.240
about writing I thought grammarly would look was going to be great and then I

00:39:02.280 --> 00:39:07.720
never never I don't think we're not the target audience cuz we we are writers

00:39:06.240 --> 00:39:13.920
and I feel like I know but I there was a time where I was very insecure about writing and I just got better at it and

00:39:11.400 --> 00:39:18.160
now I I couldn't imagine I still hate writing actually part of the job the

00:39:15.839 --> 00:39:22.880
solution for people is not to use is to keep just keep writing just get good

00:39:20.680 --> 00:39:27.760
skill issue honestly well well how can you get good at writing if you don't

00:39:24.560 --> 00:39:29.599
write well grammarly could help you or

00:39:27.760 --> 00:39:34.400
or these this is not sponsored by grammarly but Apple intelligence any of

00:39:31.760 --> 00:39:39.400
these AI powered summary tools the idea is that they like people don't know the

00:39:37.440 --> 00:39:43.599
rules and so they'll write stuff and then that will tell them and maybe they

00:39:41.400 --> 00:39:47.640
don't need it forever but for a while it'll help them kind of like get used to

00:39:45.119 --> 00:39:51.000
like oh or it's just a crutch and they kind of offload their brain processing

00:39:49.200 --> 00:39:54.160
to that and they never actually learn what the rules are because they know the

00:39:52.319 --> 00:39:58.040
grammarly is going to or whatever is going to fix it Apple the Apple

00:39:55.839 --> 00:40:02.960
intelligence yeah the the the private Cloud compute the sound is

00:40:00.560 --> 00:40:08.040
happening I hope I hope it makes Siri better but it's only available on like

00:40:05.079 --> 00:40:11.800
the iPhone 15 Pro and then M series devices and

00:40:09.560 --> 00:40:16.640
so to go back to your point about like being a cynic I feel like I have I feel

00:40:15.040 --> 00:40:22.960
like there you have more arguments about this I flip-flop you flip-flop because I

00:40:20.079 --> 00:40:27.839
am I think so I think that when you look at AI tools primarily through like a

00:40:25.720 --> 00:40:32.880
functional lens of like what can it do right now yeah yeah you're you're going

00:40:30.640 --> 00:40:39.480
to be a cynic because you're going to be like I a writer I have tried to use chat

00:40:36.680 --> 00:40:45.599
gbt for various things uh since it came out December 2022 I've been playing with

00:40:42.839 --> 00:40:51.119
AI stuff the whole time yeah and I have yet to find a you know a way to actually

00:40:49.079 --> 00:40:56.560
incorporate it into my workflow at least the way that like I work because we we

00:40:54.119 --> 00:41:01.119
we just it just it wouldn't it's not useful to me what I do yeah uh I've I've

00:40:59.760 --> 00:41:08.079
heard from lots of people who find it very useful in in what they do but I

00:41:02.920 --> 00:41:10.280
think primarily not like writers who's

00:41:08.079 --> 00:41:14.160
uh who where it's important to them that they are actually putting their own

00:41:11.960 --> 00:41:19.640
thoughts onto paper uh the people who I've seen it be useful for and be

00:41:16.319 --> 00:41:22.680
functionally you know valuable is to

00:41:19.640 --> 00:41:24.520
non-writers who have to do writing tasks

00:41:22.680 --> 00:41:30.800
but they don't care about them and they don't really care about the like the

00:41:27.839 --> 00:41:35.520
nuances of the output and stuff concise I have two replies respon your answer

00:41:32.800 --> 00:41:39.800
cannot be just be good just be better that's fair that's fair so one funny

00:41:38.400 --> 00:41:43.480
thing is that same friend I was talking about he was like describing some a uh I

00:41:42.119 --> 00:41:48.520
think like a client he was working with that work who would write these he was like this guy writes these very verbose

00:41:46.560 --> 00:41:51.720
emails that I can't sus out and then he's then he today the other day he's

00:41:49.880 --> 00:41:56.160
like I think he was using he was using chat GPT it's funny cuz you can you can

00:41:54.200 --> 00:41:59.599
identify it now you can like look at something and you're like that's you're

00:41:57.839 --> 00:42:02.400
just like offloading so if you if you're using Chad gbt to write this verbose

00:42:01.119 --> 00:42:08.520
email to someone now you're offloading work to someone to like interpret what you mean from this like huge expansion

00:42:06.920 --> 00:42:15.040
when you could have just emailed the prompt and I feel like because we don't

00:42:12.839 --> 00:42:18.280
have a anthropics models available in Canada I don't know if you can get them

00:42:16.480 --> 00:42:24.040
with a VPN for some reason I haven't tried Thats So anthropic is was made by

00:42:21.800 --> 00:42:27.520
people who left open AI they thought that open AI wasn't being serious enough

00:42:25.559 --> 00:42:34.599
about the safety issue so they and made their own models Claude the Claude

00:42:30.240 --> 00:42:39.680
family and uh in in the past 6 months or

00:42:34.599 --> 00:42:43.480
so claud's uh recent releases have kept

00:42:39.680 --> 00:42:47.079
up with GPT 4 so they're they most

00:42:43.480 --> 00:42:48.440
recently released Claude 3.5 Sonet which

00:42:47.079 --> 00:42:53.240
apparently you know all the benchmarks are broken they don't actually really work but like according to cla's

00:42:51.680 --> 00:42:59.680
anthropics own benchmarks they're like it's on par with gb4 and I feel like you

00:42:56.440 --> 00:43:01.880
might change your mind about I'm coming

00:42:59.680 --> 00:43:06.319
off as like a as an apologist right now an AI apologist but I'm not as I said

00:43:03.599 --> 00:43:11.000
earlier um that's fine I'm ffing but I feel like the the the consensus is that

00:43:08.800 --> 00:43:15.400
claud's answers are feel a lot more human and they're a lot less formulaic

00:43:13.480 --> 00:43:19.280
unless you ask it to like summarize something and list uh you know factors

00:43:18.119 --> 00:43:25.119
it'll just like give you pretty formulaic things but what I wanted to I

00:43:22.119 --> 00:43:27.280
wanted to uh qualify my own answer by

00:43:25.119 --> 00:43:31.680
saying there are times when I'm like okay I can see that the the use case

00:43:28.839 --> 00:43:35.480
from people but most of the time right now yes it's useless I don't use it I

00:43:34.240 --> 00:43:40.839
don't know anyone personally who regularly uses it however the thing that

00:43:37.640 --> 00:43:43.119
is always interesting to me about AI

00:43:40.839 --> 00:43:48.599
models is the fact that they are based off of uh structurally like a neural

00:43:46.079 --> 00:43:52.400
network and that just gets my mind going with all these questions of philosophy

00:43:50.359 --> 00:43:57.319
what is consciousness what how does our brain how do our minds actually work oh

00:43:54.359 --> 00:44:01.640
no uh oh no well what it's interesting what go I will say this to bring it back

00:43:59.960 --> 00:44:07.319
to Apple um you're right they they're kind

00:44:04.720 --> 00:44:11.640
of AI stuff is features they're tools they're they're really specific so like

00:44:08.720 --> 00:44:14.720
generative AutoFill in Photoshop is really great but like we had the Clone

00:44:13.160 --> 00:44:18.160
tool the Clone stamp tool and then we had the like healing brush like it's

00:44:16.200 --> 00:44:22.440
just another step in that case and then in the case of like we had spell check

00:44:19.599 --> 00:44:26.559
and grammar check in the '90s I guess what Apple's introducing with apple

00:44:23.680 --> 00:44:30.800
intelligence is like spell check but like we can do the whole thing for you

00:44:29.319 --> 00:44:36.599
so and then Apple has their image generator which oh they look terrible uh

00:44:34.319 --> 00:44:42.960
well and like anytime I see gener AI generated you know Works online I'm like

00:44:39.720 --> 00:44:45.480
just something off and so like I don't

00:44:42.960 --> 00:44:49.760
know mid Journey mid Journey does blow my mind sometimes sometimes but like one

00:44:47.480 --> 00:44:54.079
in a million but most of it is is Garb yeah the um so like it feels like in

00:44:52.559 --> 00:44:58.040
this case Apple was like just kind of throwing a bone being like look we're

00:44:55.559 --> 00:45:00.480
doing machine learning here and this is and we're going to call it Apple

00:44:58.920 --> 00:45:03.520
intelligence for you now and like here's the next steps of where we're going and

00:45:02.240 --> 00:45:07.040
maybe they're like trying to maybe they were actually kind of their hand was

00:45:05.440 --> 00:45:10.559
forced to show what they were working on ahead of time go absolutely they had

00:45:09.240 --> 00:45:15.160
yeah and so and like and they kind of had to like fit it within what everyone else is doing which is a little unapp

00:45:13.720 --> 00:45:19.000
likee because they usually go their own to their own horn and do their own thing

00:45:16.839 --> 00:45:24.960
and they do it well years later but that just shows like the power the the the

00:45:22.040 --> 00:45:28.359
the economic power of this whole like but they have all the money I don't know

00:45:26.119 --> 00:45:32.760
why they need to car ridiculous wave of in well they have investors they still

00:45:30.200 --> 00:45:37.480
have investors I I know but like you could just say like yeah they dropped

00:45:34.760 --> 00:45:43.280
down they were they were this AI wave in the past two years or so yeah has

00:45:40.800 --> 00:45:46.640
knocked Apple out of the top spot they're not the they were the most

00:45:44.400 --> 00:45:52.000
valuable company Microsoft got up there because of all the investment in in Ai

00:45:49.319 --> 00:45:56.359
and then NVIDIA got up there and now the three of them are just kind of switching

00:45:53.319 --> 00:45:58.079
around every once in a while and apple

00:45:56.359 --> 00:46:03.760
shot to the top again after they announced this what what's this little

00:46:01.400 --> 00:46:09.040
bubble popping yeah the bubbles yeah I I am I am eagerly awaiting not Happ we

00:46:06.520 --> 00:46:15.240
just there was just a recent interesting paper uh about uh researchers figured

00:46:12.599 --> 00:46:20.119
out a they they developed a they say it's pre it's pre-print so who knows but

00:46:17.200 --> 00:46:25.440
they developed a model that does not need gpus nearly as much they they

00:46:23.880 --> 00:46:31.400
developed large language models that don't use Matrix multip

00:46:27.800 --> 00:46:34.200
which is the thing that gpus do that

00:46:31.400 --> 00:46:38.920
makes them so good at uh what about's neural engine well that was one of the

00:46:37.520 --> 00:46:44.720
other like to bring it back to Apple again we're going to end soon but uh to

00:46:41.480 --> 00:46:46.760
bring it back to Apple again the thing

00:46:44.720 --> 00:46:51.160
that was cool about their reveal of Apple intelligence was the fact that

00:46:48.599 --> 00:46:54.760
they're running most of this on device yeah they have their own TR hardest to

00:46:53.200 --> 00:46:59.000
do that Elon Musk made a big freaking deal about how you're going to be sending all your data to open AI or

00:46:57.520 --> 00:47:04.920
whatever but the vast majority of the cases when you use apple Intelligence on

00:47:00.920 --> 00:47:08.480
an iPhone uh or or a Mac I guess or an

00:47:04.920 --> 00:47:09.640
iPad is um uh is going to be using those

00:47:08.480 --> 00:47:14.880
local models and they've been gearing up for that I mean I remember years I remember just a few years ago there was

00:47:13.079 --> 00:47:17.520
an update to iOS where they they had they already were installing the neural

00:47:16.200 --> 00:47:21.400
engine on their chips kind of small little on the iPhones and so then they

00:47:19.839 --> 00:47:24.839
made an update to the photos app and they said like we can do the like you

00:47:23.280 --> 00:47:28.960
know object recognition and face recognition on device MH and I was like

00:47:27.599 --> 00:47:33.640
that's pretty cool actually that they're doing that whereas like Google photos like you had to upload everything into

00:47:31.559 --> 00:47:37.200
their world and they would do it for you and so I remember I remember when that

00:47:36.119 --> 00:47:41.760
when they announced that being like that's pretty cool that we can do that on device so like this is just the next

00:47:40.280 --> 00:47:44.920
step where they're in a direction they're already going in and it's great

00:47:43.440 --> 00:47:48.720
they're doing that now the thing is they're still if the device can't handle

00:47:47.000 --> 00:47:55.119
the load they're going to send it to their servers um so there's a bit of a

00:47:52.000 --> 00:47:56.839
bit of a risk there um and it's you know

00:47:55.119 --> 00:48:01.119
I guess it's hard because the loads could get pretty heavy depending on what

00:47:58.280 --> 00:48:05.800
you're asking for so to expect a little phone chip to do it all uh is a bit big

00:48:03.760 --> 00:48:09.119
but I don't know it's just like it's I guess the thing if I I'm really

00:48:07.440 --> 00:48:14.960
struggling with tech right now because it feels like everyone's shouting about

00:48:12.240 --> 00:48:20.800
Technologies and like these like abstract ideas and there's like no

00:48:17.240 --> 00:48:23.119
really like Humanity of like what are we

00:48:20.800 --> 00:48:26.319
doing and what do you need to do and like how can we do that well and it's

00:48:24.680 --> 00:48:30.319
like sometimes there's like those simple things which Apple historically has been

00:48:28.240 --> 00:48:34.880
really good at just focusing on this is the new device and this is what you can

00:48:32.000 --> 00:48:39.160
do with it and this is how we made it so wonderful to do that well honestly those

00:48:36.760 --> 00:48:45.160
are the days as I miss that as much as I've given Apple crap in the past for

00:48:42.000 --> 00:48:47.359
like releasing a feature that is

00:48:45.160 --> 00:48:51.160
functionally similar to what other people have done before but they brand

00:48:49.160 --> 00:48:56.440
it their their own special way and it's it's the Apple version yeah I've given

00:48:53.359 --> 00:48:59.480
them crap for that but I feel like it

00:48:56.440 --> 00:49:03.200
was it's seeing them incorporate AI in

00:48:59.480 --> 00:49:05.040
the way that they have is actually uh I

00:49:03.200 --> 00:49:11.119
like how they've done it because they showed an actual they

00:49:08.000 --> 00:49:12.799
showed an actual demo of someone using

00:49:11.119 --> 00:49:16.960
this and you know it's not a live demo like they used to do it's probably still

00:49:14.480 --> 00:49:20.319
a lot of vaporware and they even said after saying that oh iOS 18 is going to

00:49:19.079 --> 00:49:24.160
roll out this fall it's going to be that's where you're going to get the Apple intelligence and the new iPhones

00:49:23.040 --> 00:49:28.799
they there was a recent thing we're saying it's not going to come till 2025

00:49:26.040 --> 00:49:34.119
yeah delay Del but the demo that they show was someone asking Siri when is my

00:49:31.839 --> 00:49:39.240
mom's flight coming in and because it has access to all of this on device data

00:49:37.040 --> 00:49:43.760
that is encrypted and that only can be accessed by your stuff um it can it can

00:49:42.480 --> 00:49:48.119
tell you that and I'm sure like Google will have some similar feature or whatever but the fact remains as you

00:49:46.599 --> 00:49:55.200
said they're sending data to the servers that's the whole thing and I feel like

00:49:50.319 --> 00:49:57.799
apple has the unique ability to take

00:49:55.200 --> 00:50:04.319
this weird AI stuff that has been scaring people and exciting people and

00:50:00.599 --> 00:50:08.280
actually give it to their uh user base

00:50:04.319 --> 00:50:11.119
in a way that hopefully is is Smooths

00:50:08.280 --> 00:50:16.079
things out and keeps things you know relatively private and makes things

00:50:13.520 --> 00:50:21.000
actually useful because Apple does have that closed ecosystem of like all of

00:50:18.040 --> 00:50:25.960
your stuff is with us I don't love that apple is like this closed ecosystem and

00:50:23.760 --> 00:50:33.319
like we're not allowing you to do open things up but I think that we have these

00:50:29.280 --> 00:50:35.480
Twin Dragons right now of privac of uh

00:50:33.319 --> 00:50:40.680
of AI just like threatening to take people's jobs and vacuum up all the data

00:50:38.440 --> 00:50:46.240
on the internet and fill the internet with AI generated slop and trick all of

00:50:44.079 --> 00:50:51.040
our parents on Facebook and then on the other hand we have the dragon of Apple

00:50:48.799 --> 00:50:57.079
like being like oh we're going to lock everything down you're not allowed to do

00:50:52.319 --> 00:50:59.240
stuff but I feel like strangely the

00:50:57.079 --> 00:51:04.240
solution to Dragon one might be something like Apple's approach where

00:51:01.040 --> 00:51:06.040
it's like you know you can use AI stuff

00:51:04.240 --> 00:51:10.720
but only in these very limited ways that we tell I wouldn't make the same

00:51:08.160 --> 00:51:15.440
comparison because like why couldn't Google do on device like why can Android

00:51:13.680 --> 00:51:20.079
have an on device because their whole business model is covering up data and

00:51:17.680 --> 00:51:24.880
selling and apple does that as well but Apple's business model Apple's business

00:51:22.720 --> 00:51:31.720
they don't have a search engine Apple's closed ecosystem

00:51:28.240 --> 00:51:34.720
H is their business model yes exactly

00:51:31.720 --> 00:51:37.040
exactly okay but then that's true yeah

00:51:34.720 --> 00:51:40.559
but again with with app distribution Apple can realize the dream of the

00:51:38.599 --> 00:51:45.240
Humane pin but with app distribution then on a like the difference there is

00:51:42.359 --> 00:51:47.960
like app distrib like Macs have open app distribution they wouldn't ever have

00:51:46.359 --> 00:51:53.359
these problems that they would like apple wouldn't get sued because of the way app distributions on a Mac but

00:51:50.880 --> 00:51:56.920
they're still a closed ecosystem right so the app distribution and that are

00:51:55.040 --> 00:52:01.559
kind of separate things it's just about like when is the like power tip when is

00:51:59.240 --> 00:52:06.319
it tip over into being like okay it's a little too much now you're controlling

00:52:04.119 --> 00:52:09.480
way too much yeah like I mean you know I'm not I'm not saying we need to give

00:52:07.720 --> 00:52:12.720
all Apple all the power or whatever obviously I think that the EU could

00:52:10.960 --> 00:52:19.599
should continue and and China and whoever should continue just yeah

00:52:15.319 --> 00:52:21.680
ripping them open um but I just hope

00:52:19.599 --> 00:52:27.079
that they uh I hope that they retained the part of their soul that allows them

00:52:24.319 --> 00:52:32.760
to keep your data private encrypted on your device and give your private AI

00:52:30.799 --> 00:52:38.440
access to that without ever having to phone home I I think that that is great

00:52:36.040 --> 00:52:44.720
that's that is honestly I think that is the future of AI yeah you know I'm I I I

00:52:43.599 --> 00:52:49.240
agree with you that the bubble's probably going to pop pretty soon I

00:52:47.559 --> 00:52:52.400
don't know who knows that's the thing we don't know but I think it has to pop it

00:52:50.920 --> 00:52:58.799
has to pop at some point because exponential grow it's going to deflate in this really annoying kind of like no

00:52:57.280 --> 00:53:03.880
like way you know what I mean it's like it's either going to pop or we're just

00:53:01.720 --> 00:53:09.559
going to go straight straight line into cyber Punk dystopia where everything is

00:53:06.400 --> 00:53:11.640
AI and and we're screwed at that point

00:53:09.559 --> 00:53:15.520
someone compared it to pollution y we're definitely polluting

00:53:14.040 --> 00:53:20.240
the internet yeah there's a lot of manually turn out crap you know eight

00:53:17.839 --> 00:53:25.599
years ago it's crazy all right let's wrap this up um overall I think that uh

00:53:24.160 --> 00:53:29.640
it was great to catch up with you again Jonathan how good to be back and good to

00:53:27.480 --> 00:53:35.200
catch up with you too I miss our conversations I do as well yeah I I wish

00:53:33.119 --> 00:53:39.839
we could always Dev into philosophy and I go what I want to argue with you about

00:53:37.640 --> 00:53:45.319
iPads again at some point so we'll have you back and uh that sound great until

00:53:42.400 --> 00:53:50.559
then just uh you know keep keep on keep on repping keep on repping Tim Cook and

00:53:47.599 --> 00:53:54.480
the boys and the girls I'll try and everybody at that uh one infinite loop I

00:53:53.200 --> 00:53:59.680
don't know why I'm trying to end this like a like a adult easy listening radio

00:53:57.920 --> 00:54:04.599
but I'm kind of leaning that way do you have we should find a song in APM and

00:54:02.520 --> 00:54:10.799
that was the White Lotus the great show good show yeah and

00:54:09.440 --> 00:54:15.920
this was a good show thanks for watching subscribe to TechLink bye bye
