{"video_id":"X9-EiR9g1cw","title":"iPhone Names Make No Sense","channel":"Techquickie","show":"Techquickie","published_at":"2021-05-05T14:58:16Z","duration_s":409,"segments":[{"start_s":0.16,"end_s":6.4,"text":"it's always nice when naming schemes are straightforward and the powers that be","speaker":null,"is_sponsor":0},{"start_s":4.24,"end_s":9.599,"text":"just slap a number onto the end of every new version of something i mean it","speaker":null,"is_sponsor":0},{"start_s":8.0,"end_s":13.759,"text":"worked fine for the lethal weapon movies right but one very popular product","speaker":null,"is_sponsor":0},{"start_s":11.84,"end_s":17.84,"text":"lineup has been a little uh less than consistent i'm talking of","speaker":null,"is_sponsor":0},{"start_s":15.759,"end_s":22.8,"text":"course about the iphone which hasn't had a very simple naming progression at all","speaker":null,"is_sponsor":0},{"start_s":20.24,"end_s":28.08,"text":"so let's look at a bit of history and at why apple might have made the decisions","speaker":null,"is_sponsor":0},{"start_s":25.68,"end_s":32.48,"text":"that it did the original iphone's name was a continuation","speaker":null,"is_sponsor":0},{"start_s":30.56,"end_s":37.2,"text":"of what apple started when it released its imac computer nine years prior with","speaker":null,"is_sponsor":0},{"start_s":35.2,"end_s":42.64,"text":"the eye insinuating internet internet connectivity wow so it was it","speaker":null,"is_sponsor":0},{"start_s":40.64,"end_s":47.52,"text":"was a natural fit for a phone that apple touted as being able to access the","speaker":null,"is_sponsor":0},{"start_s":44.399,"end_s":50.399,"text":"internet seamlessly this is just so cute","speaker":null,"is_sponsor":0},{"start_s":47.52,"end_s":56.48,"text":"in retrospect of course the next iphone wasn't simply called the iphone 2 there","speaker":null,"is_sponsor":0},{"start_s":52.96,"end_s":58.16,"text":"was no iphone 2. in 2008 3g connectivity","speaker":null,"is_sponsor":0},{"start_s":56.48,"end_s":62.239,"text":"was relatively new so apple saw an opportunity to highlight the new model's","speaker":null,"is_sponsor":0},{"start_s":60.16,"end_s":67.28,"text":"support for it by calling it the iphone 3g which offered much faster data speeds","speaker":null,"is_sponsor":0},{"start_s":65.28,"end_s":71.52,"text":"than the original apple's next device was the third iphone but it would have","speaker":null,"is_sponsor":0},{"start_s":69.84,"end_s":77.119,"text":"sounded kind of weird to follow the iphone 3g up with iphone 3 or iphone 3g","speaker":null,"is_sponsor":0},{"start_s":76.24,"end_s":81.28,"text":"2 final fantasy style so instead we got","speaker":null,"is_sponsor":0},{"start_s":79.28,"end_s":85.439,"text":"the iphone 3gs which although i've been holding this for a while this is","speaker":null,"is_sponsor":0},{"start_s":82.479,"end_s":88.0,"text":"actually the 3gs with the s standing for speed","speaker":null,"is_sponsor":0},{"start_s":86.479,"end_s":92.64,"text":"its network connectivity wasn't any faster but it had a more powerful CPU a","speaker":null,"is_sponsor":0},{"start_s":90.88,"end_s":97.04,"text":"feature that was starting to become more important since consumers were doing","speaker":null,"is_sponsor":0},{"start_s":94.64,"end_s":101.2,"text":"more with their phones the succeeding iphone 4 was named in a much more","speaker":null,"is_sponsor":0},{"start_s":99.119,"end_s":105.6,"text":"straightforward manner after all it was the fourth version of the iphone uh but","speaker":null,"is_sponsor":0},{"start_s":103.36,"end_s":110.64,"text":"after the success of the 3gs the paradigm was set to use the letter s to","speaker":null,"is_sponsor":0},{"start_s":108.079,"end_s":116.88,"text":"indicate a souped-up revision of a base model phone","speaker":null,"is_sponsor":0},{"start_s":112.72,"end_s":119.84,"text":"so in 2011 we got the iphone 4s but this","speaker":null,"is_sponsor":0},{"start_s":116.88,"end_s":123.439,"text":"time the s officially stood for siri as this was the first model to feature","speaker":null,"is_sponsor":0},{"start_s":121.52,"end_s":128.8,"text":"apple's virtual assistant apple stuck with this tick-tock cycle","speaker":null,"is_sponsor":0},{"start_s":125.92,"end_s":133.92,"text":"for the iphone 5 and 5s but this is where things took a bit of","speaker":null,"is_sponsor":0},{"start_s":131.12,"end_s":139.44,"text":"turn the iphone 5s launched alongside the iphone 5c which","speaker":null,"is_sponsor":0},{"start_s":137.04,"end_s":143.2,"text":"was a lower end device sold at a lower price point an interesting move for","speaker":null,"is_sponsor":0},{"start_s":141.2,"end_s":148.08,"text":"apple as by this point the iphone had positioned itself as a higher-end","speaker":null,"is_sponsor":0},{"start_s":145.04,"end_s":150.319,"text":"smartphone the 5c replaced the base","speaker":null,"is_sponsor":0},{"start_s":148.08,"end_s":154.959,"text":"model iphone 5 though apple had to differentiate it from the older version","speaker":null,"is_sponsor":0},{"start_s":152.319,"end_s":160.72,"text":"without confusing it with the more souped-up s model so they stuck a c in","speaker":null,"is_sponsor":0},{"start_s":158.239,"end_s":165.76,"text":"the name the speculation being that the c stood for color but the phone flopped","speaker":null,"is_sponsor":0},{"start_s":164.0,"end_s":171.68,"text":"due consumers not particularly liking the less premium unapologetic","speaker":null,"is_sponsor":0},{"start_s":168.72,"end_s":177.12,"text":"less premium unapologetically plastic feel leading people to joke that the sea","speaker":null,"is_sponsor":0},{"start_s":174.16,"end_s":182.159,"text":"meant cheap so apple was done using the c suffix for the time being and the next","speaker":null,"is_sponsor":0},{"start_s":179.28,"end_s":187.44,"text":"generation brought us to the iphone 6 and 6 plus apple was trying to make it","speaker":null,"is_sponsor":0},{"start_s":186.0,"end_s":192.159,"text":"clear that plus meant something different than s as the plus model was","speaker":null,"is_sponsor":0},{"start_s":189.68,"end_s":196.239,"text":"mostly the same as the base iphone 6 just with a larger","speaker":null,"is_sponsor":0},{"start_s":193.84,"end_s":200.64,"text":"screen this left the door wide open for apple to give us an s revision of the","speaker":null,"is_sponsor":0},{"start_s":198.56,"end_s":206.08,"text":"iphone 6 lineup and this is where the naming scheme started to get a little","speaker":null,"is_sponsor":0},{"start_s":202.879,"end_s":208.48,"text":"unwieldy as iphone 6s plus was a bit of","speaker":null,"is_sponsor":0},{"start_s":206.08,"end_s":212.4,"text":"a mouthful this is also around the time when we got the first iphone se which i","speaker":null,"is_sponsor":0},{"start_s":210.799,"end_s":216.72,"text":"don't have with me today which was a much smaller and quite different","speaker":null,"is_sponsor":0},{"start_s":213.92,"end_s":222.64,"text":"internally uh device than the other contemporaneous models so apple dubbed","speaker":null,"is_sponsor":0},{"start_s":218.879,"end_s":226.239,"text":"it se special edition the next year","speaker":null,"is_sponsor":0},{"start_s":222.64,"end_s":229.76,"text":"we got the iphone 7 and this is a 7 plus","speaker":null,"is_sponsor":0},{"start_s":226.239,"end_s":231.519,"text":"but instead of then releasing e7s apple","speaker":null,"is_sponsor":0},{"start_s":229.76,"end_s":235.92,"text":"bucked that trend and skipped right to the iphones 8 8 plus","speaker":null,"is_sponsor":0},{"start_s":234.56,"end_s":241.68,"text":"and 10. here's a 10. this is where divining apple's intent","speaker":null,"is_sponsor":0},{"start_s":239.439,"end_s":246.72,"text":"gets a little more difficult there's been speculation that they wanted to","speaker":null,"is_sponsor":0},{"start_s":244.08,"end_s":250.959,"text":"compete with samsung's s8 and did not want to have a lower number associated","speaker":null,"is_sponsor":0},{"start_s":249.12,"end_s":254.319,"text":"with their own device other speculation was that they wanted to highlight the","speaker":null,"is_sponsor":0},{"start_s":252.4,"end_s":257.68,"text":"fact that the iphone 8 had wireless charging and","speaker":null,"is_sponsor":0},{"start_s":255.76,"end_s":261.12,"text":"that was a bigger deal than would be implied through calling it the 7s","speaker":null,"is_sponsor":0},{"start_s":259.919,"end_s":265.84,"text":"then of course you have the fact that apple released the 10 the same year as","speaker":null,"is_sponsor":0},{"start_s":263.759,"end_s":268.88,"text":"the 8 skipping the iphone 9 altogether it's been suggested","speaker":null,"is_sponsor":0},{"start_s":267.28,"end_s":273.52,"text":"that this was for iphone's 10th anniversary as well as to imply a","speaker":null,"is_sponsor":0},{"start_s":271.199,"end_s":278.24,"text":"reinvented iphone with a ton of new features like face id","speaker":null,"is_sponsor":0},{"start_s":275.919,"end_s":283.28,"text":"they may have also taken a page out of microsoft's book as microsoft 2 skips","speaker":null,"is_sponsor":0},{"start_s":281.12,"end_s":288.479,"text":"straight from Windows 8 to Windows 10 and they haven't looked back apple then","speaker":null,"is_sponsor":0},{"start_s":285.52,"end_s":294.56,"text":"went back to using the s suffix with the upgraded iphone 10s but also tried their","speaker":null,"is_sponsor":0},{"start_s":291.84,"end_s":297.44,"text":"hand once again at a lower cost variant with the iphone 10r","speaker":null,"is_sponsor":0},{"start_s":296.4,"end_s":301.36,"text":"putting a a letter that's pronounced as a number","speaker":null,"is_sponsor":0},{"start_s":299.84,"end_s":306.72,"text":"next to a letter that's actually a letter cool however unlike the c from","speaker":null,"is_sponsor":0},{"start_s":304.479,"end_s":311.28,"text":"the iphone 5c apple said themselves that the r took inspiration from the world of","speaker":null,"is_sponsor":0},{"start_s":308.56,"end_s":314.24,"text":"high-end cars and doesn't actually stand for anything","speaker":null,"is_sponsor":0},{"start_s":312.72,"end_s":317.68,"text":"but that may have paid off well for them as the 10 are actually sold pretty good","speaker":null,"is_sponsor":0},{"start_s":316.32,"end_s":321.919,"text":"i guess apple learned not to make their phones out of plastic this is also","speaker":null,"is_sponsor":0},{"start_s":320.16,"end_s":327.52,"text":"around the time where apple confusingly switched from using plus","speaker":null,"is_sponsor":0},{"start_s":324.4,"end_s":329.6,"text":"to using max here's a 10s max to","speaker":null,"is_sponsor":0},{"start_s":327.52,"end_s":334.479,"text":"indicate a larger sized variant which the company seems to have settled into","speaker":null,"is_sponsor":0},{"start_s":331.44,"end_s":336.8,"text":"for the iphones 11 and 12.","speaker":null,"is_sponsor":0},{"start_s":334.479,"end_s":340.8,"text":"oh and they dropped the s in favor pro like the iphone 12 pro max","speaker":null,"is_sponsor":0},{"start_s":341.52,"end_s":348.479,"text":"and added a mini designation to indicate a smaller size model and threw in an","speaker":null,"is_sponsor":0},{"start_s":346.24,"end_s":352.199,"text":"updated iphone sc that's just called iphone sc","speaker":null,"is_sponsor":0},{"start_s":352.24,"end_s":358.32,"text":"and uh that's that's it i want to go home now someone else can do the sponsor","speaker":null,"is_sponsor":0},{"start_s":356.4,"end_s":363.68,"text":"drop is running an exclusive promotion for all tech wiki viewers just use the","speaker":null,"is_sponsor":0},{"start_s":360.639,"end_s":365.6,"text":"code Linus drops this","speaker":null,"is_sponsor":0},{"start_s":363.68,"end_s":372.08,"text":"and save 50 when you add their sennheiser pc37x gaming headset and","speaker":null,"is_sponsor":0},{"start_s":368.72,"end_s":374.0,"text":"enter keyboard into your cart the pc37x","speaker":null,"is_sponsor":0},{"start_s":372.08,"end_s":378.88,"text":"offers an open back design and dynamic drivers for clear audio for gaming and","speaker":null,"is_sponsor":0},{"start_s":376.4,"end_s":382.72,"text":"music and the enter keyboard is made of enthusiast grade materials with your","speaker":null,"is_sponsor":0},{"start_s":380.639,"end_s":387.52,"text":"choice of mechanical switches this promotion will run from november 30th to","speaker":null,"is_sponsor":0},{"start_s":384.639,"end_s":391.199,"text":"december 2nd 2020 and after that the sale will be available to everyone so","speaker":null,"is_sponsor":0},{"start_s":389.6,"end_s":396.4,"text":"click the link in the description and use code Linus drops this for 50 bucks","speaker":null,"is_sponsor":0},{"start_s":394.319,"end_s":399.36,"text":"off the bundle today to make sure you get you get it","speaker":null,"is_sponsor":0},{"start_s":398.24,"end_s":405.44,"text":"so thanks for watching guys if you like this video give it a like give us a subscribe and hit us up in the comments","speaker":null,"is_sponsor":0},{"start_s":402.319,"end_s":406.88,"text":"section with your suggestions for videos","speaker":null,"is_sponsor":0},{"start_s":405.44,"end_s":409.84,"text":"that we should do in the future","speaker":null,"is_sponsor":0}],"full_text":"it's always nice when naming schemes are straightforward and the powers that be just slap a number onto the end of every new version of something i mean it worked fine for the lethal weapon movies right but one very popular product lineup has been a little uh less than consistent i'm talking of course about the iphone which hasn't had a very simple naming progression at all so let's look at a bit of history and at why apple might have made the decisions that it did the original iphone's name was a continuation of what apple started when it released its imac computer nine years prior with the eye insinuating internet internet connectivity wow so it was it was a natural fit for a phone that apple touted as being able to access the internet seamlessly this is just so cute in retrospect of course the next iphone wasn't simply called the iphone 2 there was no iphone 2. in 2008 3g connectivity was relatively new so apple saw an opportunity to highlight the new model's support for it by calling it the iphone 3g which offered much faster data speeds than the original apple's next device was the third iphone but it would have sounded kind of weird to follow the iphone 3g up with iphone 3 or iphone 3g 2 final fantasy style so instead we got the iphone 3gs which although i've been holding this for a while this is actually the 3gs with the s standing for speed its network connectivity wasn't any faster but it had a more powerful CPU a feature that was starting to become more important since consumers were doing more with their phones the succeeding iphone 4 was named in a much more straightforward manner after all it was the fourth version of the iphone uh but after the success of the 3gs the paradigm was set to use the letter s to indicate a souped-up revision of a base model phone so in 2011 we got the iphone 4s but this time the s officially stood for siri as this was the first model to feature apple's virtual assistant apple stuck with this tick-tock cycle for the iphone 5 and 5s but this is where things took a bit of turn the iphone 5s launched alongside the iphone 5c which was a lower end device sold at a lower price point an interesting move for apple as by this point the iphone had positioned itself as a higher-end smartphone the 5c replaced the base model iphone 5 though apple had to differentiate it from the older version without confusing it with the more souped-up s model so they stuck a c in the name the speculation being that the c stood for color but the phone flopped due consumers not particularly liking the less premium unapologetic less premium unapologetically plastic feel leading people to joke that the sea meant cheap so apple was done using the c suffix for the time being and the next generation brought us to the iphone 6 and 6 plus apple was trying to make it clear that plus meant something different than s as the plus model was mostly the same as the base iphone 6 just with a larger screen this left the door wide open for apple to give us an s revision of the iphone 6 lineup and this is where the naming scheme started to get a little unwieldy as iphone 6s plus was a bit of a mouthful this is also around the time when we got the first iphone se which i don't have with me today which was a much smaller and quite different internally uh device than the other contemporaneous models so apple dubbed it se special edition the next year we got the iphone 7 and this is a 7 plus but instead of then releasing e7s apple bucked that trend and skipped right to the iphones 8 8 plus and 10. here's a 10. this is where divining apple's intent gets a little more difficult there's been speculation that they wanted to compete with samsung's s8 and did not want to have a lower number associated with their own device other speculation was that they wanted to highlight the fact that the iphone 8 had wireless charging and that was a bigger deal than would be implied through calling it the 7s then of course you have the fact that apple released the 10 the same year as the 8 skipping the iphone 9 altogether it's been suggested that this was for iphone's 10th anniversary as well as to imply a reinvented iphone with a ton of new features like face id they may have also taken a page out of microsoft's book as microsoft 2 skips straight from Windows 8 to Windows 10 and they haven't looked back apple then went back to using the s suffix with the upgraded iphone 10s but also tried their hand once again at a lower cost variant with the iphone 10r putting a a letter that's pronounced as a number next to a letter that's actually a letter cool however unlike the c from the iphone 5c apple said themselves that the r took inspiration from the world of high-end cars and doesn't actually stand for anything but that may have paid off well for them as the 10 are actually sold pretty good i guess apple learned not to make their phones out of plastic this is also around the time where apple confusingly switched from using plus to using max here's a 10s max to indicate a larger sized variant which the company seems to have settled into for the iphones 11 and 12. oh and they dropped the s in favor pro like the iphone 12 pro max and added a mini designation to indicate a smaller size model and threw in an updated iphone sc that's just called iphone sc and uh that's that's it i want to go home now someone else can do the sponsor drop is running an exclusive promotion for all tech wiki viewers just use the code Linus drops this and save 50 when you add their sennheiser pc37x gaming headset and enter keyboard into your cart the pc37x offers an open back design and dynamic drivers for clear audio for gaming and music and the enter keyboard is made of enthusiast grade materials with your choice of mechanical switches this promotion will run from november 30th to december 2nd 2020 and after that the sale will be available to everyone so click the link in the description and use code Linus drops this for 50 bucks off the bundle today to make sure you get you get it so thanks for watching guys if you like this video give it a like give us a subscribe and hit us up in the comments section with your suggestions for videos that we should do in the future"}