WEBVTT

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Remember AirPower? The idea was to create a convenient wireless charger that just worked.

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Using a whole bunch of coils, you could just place your device anywhere and not worry about

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bad alignment. It would just charge. So look for the AirPower charger next year.

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Well, that never happened. And what we got instead three years later is this. MagSafe.

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It's a really neat feature added to the iPhone 12 last fall. In essence, it's a ring of magnets

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surrounding the iPhone's wireless charging coil. You can see it right there. And I think

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in many ways that it is better than AirPower could ever have been, because it makes for

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a much more interesting and handy ecosystem. Let me show you how.

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You're smart because you bought an iPhone 12 mini. My favorite small smartphone option

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on the market. It's easy to hold, doesn't demand all your attention, and fits in any

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pocket. But it might not have enough battery life for your heavy usage. So if you're not

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at home, you might not be able to plug it into a wall. And holding a battery pack plugged

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into a phone is just embarrassing. So what about this?

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It's Apple's brand new MagSafe battery pack. Their first powered MagSafe accessory since

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the puck is designed to top up your phone in a pinch. Just attach it to the back and

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it'll send a 5 watt trickle of power to your phone. You can see how perfectly its dimensions

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match the edge of this mini. It's basically designed for this phone. For $100, it's such

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a peculiar little thing, full of little bits of Apple magic and odd priorities. Let's

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take battery capacity for example. It's labeled at almost 1500mAh, which seems low, but battery

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capacity numbers make no sense to me because it's rated at 7.62 volts and 11.13 watt hours.

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So I don't know. Well, it means that when I tried to recharge my dead iPhone 12 mini,

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it made it to 73%. And that took about 3 heat generating hours. So it's not going to charge

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your phone up completely. Not that it ever would have, because when you first attach

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the battery pack, you do get a notification telling you that it won't charge past 90%.

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Which I imagine is there to help prolong the longevity of your iPhone's precious battery.

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Which I should also note, only costs $70 to replace.

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It's pretty neat that if you plug it into a modern 20 watt charger with a USB-C lightning

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cable, neither of which are included in the box, it turns into a full spec 15 watt MagSafe

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charger like the Puck. Or if say you need to plug your phone into CarPlay but want to

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top up the battery pack, it supports reverse charging too. Placing it on your phone conjures

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up a nifty animation that shows the outline of the battery pack and what's getting charged.

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And the capacity shows up in the battery widget, which I think you'll probably want to set

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up on your home screen or in the today view. The downsides are that you need iOS 14.7 to

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get it to work. Also, I thought it would be clad in Apple's typically glossy white plastic,

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but it isn't. It's matte. Now there's also something like this. It's the Anker Powercore Magnetic 5K. Functionally,

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it's the same, but capacity wise it has more juice. Able to charge this iPhone 12 mini

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from empty to 98% and hold it there for a bit. It's got this same untethered charging

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speed and because it has a USB-C port that also doubles as a charging output, it's a

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bit more useful if you have other devices to charge and a bit less useful if all you

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have are lightning cables in your home. It also costs $46 which is $54 less. So like

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which one do you get? These two very similar accessories kind of show the interesting state

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the MagSafe ecosystem is in.

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See these accessories here are not MagSafe. Rather, they're compatible. It's confusing.

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I know. Let me explain. Any accessory maker that wants to take full advantage of Apple's

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full speed wireless charging magic and then have the privilege to print made for MagSafe

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on their box will have to pay into Apple's MFI program. Well, you'll have to pay, but

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you know what I mean. This presents a bit of a problem because there's official MagSafe accessories and then there's

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MagSafe compatible accessories. It's annoyingly hard to differentiate between the two. Looking

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in Apple's accessory guidelines document where the specs and dimensions of the magnets

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are found, it appears that Apple calls the ring of magnets MagSafe Attach. Okay, so then

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to be clear, if it's MFI and officially sanctioned by Apple with fast charging, we'll call it

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a MagSafe accessory. And if it simply has the magnets and uses everyday slower Qi charging,

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we'll refer to it as an accessory with MagSafe Attach. Hmm, I think that's easy to understand

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right? And I got these right. Yes. Yes.

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The first and most famous MagSafe accessory is Apple's official MagSafe charging cable.

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At $40, it's expensive. With one meter length, it's short and requiring a 21 adapter that's

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sold separately. It's a little inconvenient. Interestingly, when you search MagSafe on

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the internet, you often get accessories that merely hold this charger. In fact, there's

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a whole sub ecosystem of this stuff from cheap holders for your dashboard all the way to

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this expensive and beautifully crafted mount by Grovemade. But mostly, it's all kind of

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lame if you think about it. Because as far as I'm concerned, if it doesn't have its

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own magnets, it doesn't really count as an interesting accessory, especially when you

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consider this. It's the Belkin Boost Charge 3-in-1 charger.

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Affectionately referred to by Vergerider as a charging tree thing, it's cute and mighty

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convenient for the ultimate Apple device user. In its base is a 5-watt Qi charging pad for

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AirPods. There's a spot for your Apple Watch. And right next to that, there is an official

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MagSafe pad. It means you get the full 15 watts of inductive charging throughput, well,

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12 on this mini, and a cool animation just like on the Apple Watch. At $140, it's a

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lot of money. I wish it had USB-C and a more discreet wall adapter for when you can't

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plug it into a wall, but I like it. Put one of these things on your desk at work and you

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can schedule your charging routine for then, meanwhile not missing on any notifications.

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Now if we broaden the horizon to include MagSafe Attach, then there's a lot of interesting

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and convenient accessories available. Take this kit for a moment, for instance. Reading

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up a phone to make good social content can become an annoying faff. But what Moment has

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done is beefed up their magnets in both their cases and in here. These little pucks easily

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stick onto the back of your iPhone and turn it into the ultimate production rig. This tripod

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adapter is brilliant, actually. At the top you have a cold shoe mount for a light or better

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yet a microphone, dongle not included. There are three variations, including this one,

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which lets you vertically mount your phone on your tripod so that you can record the

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hottest TikTok dances. And then there's also this multi-threaded puck, which the camera

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guys here say is extremely handy for rigging. The ease at which you can place and remove

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your phone really makes this compelling. You can have a rig set up for precious moments

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without your phone becoming a wright old mess. And it's all for a cost of between $40-60.

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But here's an important thing to remember. If you're going to be using MagSafe Attach,

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you need to make sure that you have a case with the magnets built in. The separation

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a normal case creates from the iPhone's built-in magnets weakens them significantly. Which leads

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me to an interesting thought. These moment cases would be perfect for Madison, our social media

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coordinator here. However, her work phone is an iPhone 11 Pro, which doesn't have MagSafe Attach.

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But if the MagSafe Attach specification is a simple ring, why can't someone just buy a case

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with those magnets built in for their older phone? Sintechi has a sticker you can adhere

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to the back of your phone to give it MagSafe capability, but I think you can do better.

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I searched high and low and found this, the Zira Clear MagSafe case. It looks very much

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like Apple's clear case, but with a difference. It's also available for all of the iPhone 11

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models. And I've tried it with all our accessories here. And it works flawlessly. While not being

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the most quality of plastic cases, it is around $27 for two. I should note that I have seen

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MagSafe Attach cases for older phones scattered on AliExpressive as well. But the usual cap vets

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of that platform apply. Long shipping times, question of quality, you know.

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Now back to inductive charging. Outside of officially sanctioned MagSafe, there are plenty

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of options. There's this Sintechi stand for instance, which is about $60. That's about $15

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less than the comparable Belkin. And this power wave magnetic from anchor is even less, if you can

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get it. For the road warriors among us, MagSafe Attach can actually be pretty handy. A lot of

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you are asking what I was using in my AirTags video, and it's this, the $36 ESR Gear Halo

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car mount. Now it's far from the prettiest car mount in the world, but it does actually charge

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your phone as you drive along. I'll be it very slowly because I'm using this gas station five

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volt adapter. But at least it's something. Otherwise, if you don't care about charging,

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the stronger magnets and slim profile of the moment car mount is a pretty good option.

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I'm still pretty shocked that after eight months, we haven't seen more official MagSafe

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accessories hit the market. Where's the official fast charge car mount? Where are the cool

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interactions created by the NFC chip that's part of MagSafe? I can't find them. The MagSafe Attach

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ecosystem, however, is thriving quite well. But I feel like it'd be pretty easy to make it even

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better. Well, Zira has shown that it's perfectly workable to add a ring of magnets to an iPhone 11

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case. Why stop there? Why aren't there good cases for older iPhones that support cheat charging,

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or even Android phones? To be able to easily and conveniently attach to a burgeoning accessories

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market would make MagSafe, or MagSafe Attach, all the more compelling. It's not hard, and I have a

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box full of chargers that are useless, otherwise.

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You get a MagSafe Attach charger! You get a MagSafe Attach charger! You least have a

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MagSafe attached charger! You get a MagSafe attached charger! You get a MagSafe charger!

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You get a MagSafe charger! You get a MagSafe charger! You get a MagSafe charger!

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Apple's MFI program first started with the iPod.

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Remember how many different accessories were available back then? The ecosystem thrived because lots of people wanted to easily use their iPods outside of

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their headphones, and Apple was the sole gatekeeper of the iPod's 30-pin connector.

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But with MagSafe, cheat charging is not controlled by Apple, so nothing stops third parties from

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avoiding the burden of Apple's MFI program while making accessories that still work.

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Meanwhile, I think customers will be happy to put up with slightly slower charging if

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it means they save $20 or $40 off the price.

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There are murmurs that MagSafe might become the future of charging on the iPhone, and

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that certainly would increase demand for MagSafe accessories.

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But at a cost to your wallet and power efficiency, look, MagSafe is neat.

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It's a future for charging, but please not the future.

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Thanks for attaching to this Mac Address. If you'd love to be able to magnetically attach your phone to things, give this a like.

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And if you've already experienced that, why not subscribe? Now one thing I didn't mention is that Moment also has this magnetic wall mount that you

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can drill or glue onto the wall. But I'm having trouble coming up with a reuse for it.

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The best I can think of is putting it on the wall opposite of the toilet for watching

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YouTube. Like what you're probably doing right now.

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But if you have an idea, let me know in the comments below.
