{"video_id":"Jcgg7jq1W3o","title":"How Colour Depth Affects Image Quality as Fast As Possible","channel":"Techquickie","show":"Techquickie","published_at":"2014-05-07T14:58:16Z","duration_s":275,"segments":[{"start_s":0.08,"end_s":5.24,"text":"everyone knows hd and retina they","speaker":null,"is_sponsor":0},{"start_s":3.36,"end_s":10.639,"text":"marketing terms that mean better image quality but they're only about the","speaker":null,"is_sponsor":0},{"start_s":7.48,"end_s":12.679,"text":"resolution or the fineness of the image","speaker":null,"is_sponsor":0},{"start_s":10.639,"end_s":18.76,"text":"see that right there that mess you're looking at is a high resolution hd image","speaker":null,"is_sponsor":0},{"start_s":16.0,"end_s":22.119,"text":"but with very low color depth color depth is incredibly important if you","speaker":null,"is_sponsor":0},{"start_s":20.359,"end_s":27.359,"text":"want to experience your content the way the creator intended color depth refers","speaker":null,"is_sponsor":0},{"start_s":25.199,"end_s":31.92,"text":"to the amount of data that can be used to indicate the color of each dot or","speaker":null,"is_sponsor":0},{"start_s":29.48,"end_s":37.399,"text":"pixel on your display one bit would be black and white two bit would be shades","speaker":null,"is_sponsor":0},{"start_s":34.079,"end_s":40.32,"text":"of gray and 8 bit allows a 256 color","speaker":null,"is_sponsor":0},{"start_s":37.399,"end_s":44.8,"text":"palette in short more bits of color depth bring translations into more colors that","speaker":null,"is_sponsor":0},{"start_s":42.239,"end_s":49.44,"text":"can be displayed so on the bits well there are challenges processing","speaker":null,"is_sponsor":0},{"start_s":47.199,"end_s":54.559,"text":"power on cpus and graphics cards used to be a bottleneck and while today they're","speaker":null,"is_sponsor":0},{"start_s":51.44,"end_s":56.76,"text":"fine for a high quality image every link","speaker":null,"is_sponsor":0},{"start_s":54.559,"end_s":61.32,"text":"of the chain needs to be high quality challenge number one is data storage and","speaker":null,"is_sponsor":0},{"start_s":58.92,"end_s":66.439,"text":"internet bandwidth Digital files with high color depth are really big to save","speaker":null,"is_sponsor":0},{"start_s":64.199,"end_s":70.92,"text":"space and bandwidth usually they get compressed websites like youtube","speaker":null,"is_sponsor":0},{"start_s":68.88,"end_s":76.28,"text":"streaming services like netflix and even your cable tv provider are all serving","speaker":null,"is_sponsor":0},{"start_s":73.72,"end_s":80.72,"text":"highly compressed video which negatively affects color fidelity you will often","speaker":null,"is_sponsor":0},{"start_s":78.72,"end_s":84.4,"text":"easily detect where the approximations are being made where the creator","speaker":null,"is_sponsor":0},{"start_s":82.36,"end_s":89.68,"text":"intended for the colors to blend smoothly together but instead you see","speaker":null,"is_sponsor":0},{"start_s":86.56,"end_s":92.0,"text":"blocks or bands of the same color","speaker":null,"is_sponsor":0},{"start_s":89.68,"end_s":97.119,"text":"because to save on infrastructure costs much of the data has been lost challenge","speaker":null,"is_sponsor":0},{"start_s":94.439,"end_s":101.68,"text":"number two is display let's say you py up for a blay of your favorite movie and","speaker":null,"is_sponsor":0},{"start_s":99.32,"end_s":107.159,"text":"then watch it on a cheap tv or tn panel monitor in this case the data is all","speaker":null,"is_sponsor":0},{"start_s":104.36,"end_s":111.119,"text":"there but your display is not capable of reproducing all those colors so you'll","speaker":null,"is_sponsor":0},{"start_s":108.759,"end_s":117.039,"text":"see the same block and color banding as before where the display is just","speaker":null,"is_sponsor":0},{"start_s":113.119,"end_s":120.96,"text":"approximating the as best it can right","speaker":null,"is_sponsor":0},{"start_s":117.039,"end_s":122.84,"text":"let me straight telling my ‏su when i","speaker":null,"is_sponsor":0},{"start_s":120.96,"end_s":126.119,"text":"was perfectly happy with it before and then you're following up by telling me","speaker":null,"is_sponsor":0},{"start_s":124.88,"end_s":133.04,"text":"there's basically nothing i can do about it without spending ach money anyway are you trying to make me unhappy no i'm not i","speaker":null,"is_sponsor":0},{"start_s":130.56,"end_s":137.48,"text":"know all of this and i'm still perfectly happy in you know canada here with my","speaker":null,"is_sponsor":0},{"start_s":135.879,"end_s":141.959,"text":"canadian internet connection and you know canadian netflix it especially","speaker":null,"is_sponsor":0},{"start_s":139.959,"end_s":147.28,"text":"doesn't bother me on small screens like on a phone or a tablet and in vibrant","speaker":null,"is_sponsor":0},{"start_s":144.519,"end_s":150.959,"text":"scenes with many varied colors it only really bugs me in dark scenes with many","speaker":null,"is_sponsor":0},{"start_s":149.12,"end_s":154.959,"text":"similar colors i mean see that right there the block and lack of detail in","speaker":null,"is_sponsor":0},{"start_s":153.4,"end_s":158.56,"text":"the bunny when he covered by the shadows is a perfect example of what we're","speaker":null,"is_sponsor":0},{"start_s":156.48,"end_s":162.239,"text":"talking about and just because we're aware of this and understand it better","speaker":null,"is_sponsor":0},{"start_s":160.56,"end_s":166.159,"text":"doesn't mean we have to change anything i just wanted to cover this topic for a","speaker":null,"is_sponsor":0},{"start_s":164.2,"end_s":171.64,"text":"while so that i can explain to folks way why their ht image doesn't look that","speaker":null,"is_sponsor":0},{"start_s":169.599,"end_s":175.84,"text":"great if they always look that great do want to do something about it they'll know what to","speaker":null,"is_sponsor":0},{"start_s":173.239,"end_s":180.92,"text":"do look for content that uses high quality codex and is encoded at higher","speaker":null,"is_sponsor":0},{"start_s":178.519,"end_s":184.959,"text":"bit rates the higher the bit rate or the amount of data per second in the","speaker":null,"is_sponsor":0},{"start_s":182.68,"end_s":189.2,"text":"video stream the higher the color depth is likely to be try higher quality","speaker":null,"is_sponsor":0},{"start_s":187.04,"end_s":193.64,"text":"content first before upgrading your display and use shadows as a quick and","speaker":null,"is_sponsor":0},{"start_s":191.72,"end_s":197.239,"text":"easy benchmark to see if it's making a noticeable difference and if it doesn't","speaker":null,"is_sponsor":0},{"start_s":195.599,"end_s":201.519,"text":"make a difference to you then that's great because there is a limit to what","speaker":null,"is_sponsor":0},{"start_s":199.08,"end_s":206.48,"text":"your eyes can see anyway before More color depth really doesn't make any","speaker":null,"is_sponsor":0},{"start_s":203.08,"end_s":208.12,"text":"difference speaking of shadows our","speaker":null,"is_sponsor":0},{"start_s":206.48,"end_s":212.439,"text":"featured audiobook from audible.com today is into the darkest ‏corner by","speaker":null,"is_sponsor":0},{"start_s":210.2,"end_s":216.599,"text":"elizabeth haes you can get it or something else for free by going to","speaker":null,"is_sponsor":0},{"start_s":214.4,"end_s":220.519,"text":"audible.com quicky linked in the video description and signing up for a new","speaker":null,"is_sponsor":0},{"start_s":218.2,"end_s":224.08,"text":"account it's an editor pick on audible it won amazon's book of the year award","speaker":null,"is_sponsor":0},{"start_s":222.36,"end_s":227.08,"text":"in 2011 so it ain't the newest thing out there but it's not like i was going to","speaker":null,"is_sponsor":0},{"start_s":225.799,"end_s":231.12,"text":"go through all 150,000 audiobooks they have to find","speaker":null,"is_sponsor":0},{"start_s":229.319,"end_s":234.439,"text":"another one that had shadows or darkness in the title for my segway now was i i","speaker":null,"is_sponsor":0},{"start_s":233.2,"end_s":238.56,"text":"mean i guess i could have gone with like heart of darkness or like book of","speaker":null,"is_sponsor":0},{"start_s":236.64,"end_s":241.799,"text":"shadows actually don't know if there's a real book of shadows it's just","speaker":null,"is_sponsor":0},{"start_s":239.799,"end_s":245.84,"text":"something that's in like every fantasy novel ever there's always like a book of","speaker":null,"is_sponsor":0},{"start_s":243.48,"end_s":249.319,"text":"shadows anyway i seem to have lost track of what i was talking about make sure","speaker":null,"is_sponsor":0},{"start_s":247.12,"end_s":252.28,"text":"when you sign up you go audible.com tech quicky so they don't cut me off then the","speaker":null,"is_sponsor":0},{"start_s":250.72,"end_s":257.88,"text":"only content i'd be able to afford to make for you guys would be low color","speaker":null,"is_sponsor":0},{"start_s":254.4,"end_s":259.6,"text":"depth you gross anyway like the video if","speaker":null,"is_sponsor":0},{"start_s":257.88,"end_s":264.28,"text":"you liked it share it if you really liked it dislike it if you liked it","speaker":null,"is_sponsor":0},{"start_s":261.519,"end_s":267.88,"text":"leave a comment uh or post on the lin tech tips form if you have any","speaker":null,"is_sponsor":0},{"start_s":265.6,"end_s":272.24,"text":"suggestions for episodes that you'd like to see on fast as possible and as ‏guys","speaker":null,"is_sponsor":0},{"start_s":270.56,"end_s":276.36,"text":"don't forg to subscribe to quick tech for more videos just like this one","speaker":null,"is_sponsor":0}],"full_text":"everyone knows hd and retina they marketing terms that mean better image quality but they're only about the resolution or the fineness of the image see that right there that mess you're looking at is a high resolution hd image but with very low color depth color depth is incredibly important if you want to experience your content the way the creator intended color depth refers to the amount of data that can be used to indicate the color of each dot or pixel on your display one bit would be black and white two bit would be shades of gray and 8 bit allows a 256 color palette in short more bits of color depth bring translations into more colors that can be displayed so on the bits well there are challenges processing power on cpus and graphics cards used to be a bottleneck and while today they're fine for a high quality image every link of the chain needs to be high quality challenge number one is data storage and internet bandwidth Digital files with high color depth are really big to save space and bandwidth usually they get compressed websites like youtube streaming services like netflix and even your cable tv provider are all serving highly compressed video which negatively affects color fidelity you will often easily detect where the approximations are being made where the creator intended for the colors to blend smoothly together but instead you see blocks or bands of the same color because to save on infrastructure costs much of the data has been lost challenge number two is display let's say you py up for a blay of your favorite movie and then watch it on a cheap tv or tn panel monitor in this case the data is all there but your display is not capable of reproducing all those colors so you'll see the same block and color banding as before where the display is just approximating the as best it can right let me straight telling my ‏su when i was perfectly happy with it before and then you're following up by telling me there's basically nothing i can do about it without spending ach money anyway are you trying to make me unhappy no i'm not i know all of this and i'm still perfectly happy in you know canada here with my canadian internet connection and you know canadian netflix it especially doesn't bother me on small screens like on a phone or a tablet and in vibrant scenes with many varied colors it only really bugs me in dark scenes with many similar colors i mean see that right there the block and lack of detail in the bunny when he covered by the shadows is a perfect example of what we're talking about and just because we're aware of this and understand it better doesn't mean we have to change anything i just wanted to cover this topic for a while so that i can explain to folks way why their ht image doesn't look that great if they always look that great do want to do something about it they'll know what to do look for content that uses high quality codex and is encoded at higher bit rates the higher the bit rate or the amount of data per second in the video stream the higher the color depth is likely to be try higher quality content first before upgrading your display and use shadows as a quick and easy benchmark to see if it's making a noticeable difference and if it doesn't make a difference to you then that's great because there is a limit to what your eyes can see anyway before More color depth really doesn't make any difference speaking of shadows our featured audiobook from audible.com today is into the darkest ‏corner by elizabeth haes you can get it or something else for free by going to audible.com quicky linked in the video description and signing up for a new account it's an editor pick on audible it won amazon's book of the year award in 2011 so it ain't the newest thing out there but it's not like i was going to go through all 150,000 audiobooks they have to find another one that had shadows or darkness in the title for my segway now was i i mean i guess i could have gone with like heart of darkness or like book of shadows actually don't know if there's a real book of shadows it's just something that's in like every fantasy novel ever there's always like a book of shadows anyway i seem to have lost track of what i was talking about make sure when you sign up you go audible.com tech quicky so they don't cut me off then the only content i'd be able to afford to make for you guys would be low color depth you gross anyway like the video if you liked it share it if you really liked it dislike it if you liked it leave a comment uh or post on the lin tech tips form if you have any suggestions for episodes that you'd like to see on fast as possible and as ‏guys don't forg to subscribe to quick tech for more videos just like this one"}