Google's identity as a company has always been worth a sensible chuckle
before being named after a misspelling of a really large number it was a
research project called backrub and although it wasn't the first search
engine by any means it worked in a fundamentally different way than most of
the other options out there including backrubs entire lack of a friendly
Butler that would fetch search results for you most early search engines gave
you results based on how many times words you searched in a string appear on
a page so if you typed lonus instead of articles about Linus tals Linus from
peanuts or Linus Tech tips you might instead see some random fanfic with a
main character named lonus along with some other guy named Luke or something H
anyways backrub ranked search results based on how many times other Pages
linked to them using a system called page rank the idea was that a page that
had lots of other Pages linking to it was more important and more likely to be
what people were searching for and although Google's current algorithm has
grown to be much more comprehensive page
rank back then was such an innovation that it gave Google a massive Edge over
its competitors that spurred its rapid growth in the late 1990s and early 2000s
forcing it to quickly move from its original homes of Stanford University
servers and cliche incoming a garage in
a Silicon Valley House Google's popularity was also boosted by its clean
simple layout remember how cluttered and AD filled other web portals of the time
were now don't get me wrong Google did sell ads but their unobtrusiveness did a
great deal to keep them popular and they made lots of money by targeting the ads
based on what users were actually searching something that took its
competitors longer to catch up on back in 2002 Google started making its first
real foras into products besides standard web search such as Google
shopping and Google Books then a couple years later the now near ubiquitous
Gmail showed up on April freaking Fool's
Day of 2004 which led many people to believe that it was a joke at first I
mean a gig of web storage for free back then that was crazy and since it was
invite only to start accounts were highly coveted leading it to become
hugely popular when it released to everyone so maybe it's no huge
coincidence that Google went public later that year making some long
googlers very wealthy shortly after Google's initial public offering they
rolled out a lot of services that are now Google Staples Maps Earth Transit
street view calendar and the everpresent g chat all hit the scene between 2005
and 2007 with Google acquiring YouTube
in 2006 and introducing their faster than a potato gun Google Chrome in 2008
which is the world's most used browser today by a large margin even though it's
become a a little more bloated since then Google's freely available Android
OS launched in 2008 which now has Chrome built-in which has probably contributed
largely to that previous statistic made Google a major player in the mobile
market leading to the more recent dive
into the world of hardware and I mean other than that like search Appliance
thing for businesses that they rolled out back in 2001 I'm talking about the
2009 release of the Chromebook a lowcost
line of laptops built around the Chrome browser which you can learn more about
up here that was followed by Nexus phones and tablets the next year 2009
and 2010 also saw Google's search algorithm revamped to focus on adding
real time and recent content meaning that Google could now be used not only
as a repository of existing information but as a true source of current news
very timely considering the explosive growth of devices with Google search
functionality baked in allowing people to punch in a wider variety of queries
even current weather and sports scores and still get relevant
results so with their own software and Hardware now nearly everywhere at this
point including their new pixel smartphones which you can learn more about up here Google is even dabbling in
infrastructure projects like Google Fiber an internet service that's been
rolled out in seven American Metro areas since 2013
and with other ongoing Google projects like driverless cars and balloons that
can provide internet access to underserved areas Google's reach has
amazed some but also concerned others
who worry they'll become the real world by and large and considering their
absolute dominance of the search and data mining business their tax avoidance
strategies that have been described as ethically questionable and their
abandonment of the don't be evil as a corporate slogan who knows all I know is
that I would definitely stick to duck ducko if you want to see how many other
people think Larry pagee kind of looks like a bond villain for non-members of
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quickie in the future and I'm going to see you next time goodbye right