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- When the Apple Watch came out in 2015, I was worried about its lifespan.

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Technology can be quite disposable with devices getting out of date and two years or so.

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And applying that sort of lifecycle to a watch seems wrong,

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especially when a cheap Casio will literally say, 10 year battery on it.

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But nowadays Apple Watches have proved that they have a multi-year shelf life.

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So if you're putting up buying a new watch or upgrading from an older model

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is the flagship series seven, the one to get.

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(gentle music) The Apple Watch Series 7 is the latest update

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in Apple's top tier watch. Starting at 399,

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the most expensive Apple Watch has been getting regular updates to its sensors

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and screens for a few years now. And this one is no different.

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The screen is bigger and more durable. The charging is faster

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and the colors are different, but is it all different enough?

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The big headline for this Apple Watch is the bigger screen.

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The case is a millimeter taller than before.

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And the screen stretches farther to the edge, shrinking the bezels down to 1.7 millimeters.

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It means that many buttons and controls are bigger

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and easier to tap. And it means that there's now an onscreen keyboard.

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It's pretty nice having a onscreen keyboard for quickly replying to texts,

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but the keys are still very small. So you're usually better off using the swipe function.

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Here's something interesting. The series 7 is available in two sizes

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and they both get the new keyboard, but last year's watches don't get the new keyboard,

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even though the bigger series six is larger than the small series seven.

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What's up with that. So it's not just about size.

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And in fact, in most apps, the largest screen

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of the new series seven nets you very little,

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like in this weather warning, I get two and a half more words.

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Or in this messages thread, I get like a silver more of a speech bubble.

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I'm sure it was a lot of work for Apple to fit in this larger screen.

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But the benefit it offers is really for those who need bigger text on their screen,

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aging eyes, but still want their watch to be usable.

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This screen stretch also move the pixels below the curve,

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creating a refractive effect. It's neat when you see it,

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which isn't very often, especially because there's only one strange,

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looking watch face that showcases it. There's also this modular duo face exclusive to the seven

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with bigger complications. There are those doodads that give you more information

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for moon phases or Starbucks rewards progress.

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Am I the only one who agonizes over which watch complications to choose?

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Actually I already have trouble choosing a watch face,

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there, yes, there.

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The front crystal, another confusing watch term,

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considering the expensive models are covered in sapphire crystal instead of glass

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is thicker now, which should make it more crack resistant.

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This is good because I bang my watch on walls, desks and doorframes all the time.

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The ION-X class on this aluminum model is just a scratch prone belt.

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So the extra strengths should help reduce, the weakness scratches create,

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in the description below. Back to the watch,

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which, oh I need to plug in. No problem.

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Battery life is unimproved, but what is improved is charging.

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This fancy metal clad charging cable can speed up your charging by a third,

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if you've connected it to a fast enough charger. That's great,

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if you're a quick shower charger who needs the battery

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to keep lasting the day. However, Apple did also claim that one could get eight hours

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of sleep tracking after only eight minutes of charging.

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But in my experience that eight minutes was only enough to get the watch to boot.

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Usually at around eight to 10%, the thing died long before I woke up.

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(upbeat music) Colors are another big change with the series seven.

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Aluminum models have shifted in Apple's new direction. I especially like this green one.

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It's nice and matches this leather band well,

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but my concern with these new colors is how they'll match the other bands you may already have,

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or soon will. Green and starlight are not neutral.

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So you're gonna have to keep that in mind and that's about it.

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The S seven chip is really just an Essex with a new name it doesn't deserve.

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There are no new sensors or industrial design. Though,

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that does mean that any and all watch bands you currently have will fit this.

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Cases maybe not, this is a little bit bigger. But to me it means mercifully that the apple watch,

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if you get the expensive models has some longevity to it.

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Processor updates happen every few years. And the year over year changes are very minimal.

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If you're running an Apple Watch Series 5 or newer, there's really no reason to get this.

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And even from a series four, it's a harder sell say for the always on screen,

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a feature that stubbornly remains on the more expensive models.

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And yes, the price remains starting at $400.

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That's not bad considering the evolution, the watch gets at this price point,

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but it's not a rush out and upgrade sort of situation. And it shows how unfair the cheaper models prices are,

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the SE remains at 279 this year completely unchanged.

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And the series three is in its third year at 199,

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containing technology from 2017. It means that if you can afford it,

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you're better off getting this over an SE. But if you still get a working Apple Watch,

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you should still use that. In fact, if you wanna spruce up your Apple Watch

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and really make it feel new, you can do so for a lot cheaper

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by venturing into Amazon and looking at the endless selection of cases

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and bands that are available. And these bands leaving for your apple watch series zero,

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God it's fun in here. I want that,

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and that, yes.

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The apple watch is really just a very small computer.

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It's the bands that make it an expressive accessory

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and the bands are easily interchangeable. This series seven is nice,

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but I've been using and banging up a series six

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for the past 10 months. And there's really no reason to upgrade,

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even if this is so cool. Instead,

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I'm gonna look for a cool band because that's much more exciting and personal

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and frankly, it's the better upgrade.

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Thanks for strapping on this Mac Address. If you want an Apple Watch Series 7,

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why not give this video a like? And if you're perfectly fine with the Apple Watch you have,

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why not subscribe? Now, I'm curious a $400,

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that's a lot for a watch. What can you get that's not a smartwatch at that price?

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Probably options in the comments below. I'm curious what you'll put in there.