well there's no way that this is not the place robot vanity plate nondescript
barricaded building that's D brand for you and as part of our circuit board
collab which you guys will know about if you saw the video where I wrapped my car
in glow circuit they brought me here to their headquarters to show you guys for
the first time ever how the overpriced sausage is made the only trick is they
haven't shown me how to get inside the building that's the key huh
very funny they didn't expect me to injure myself playing paintball and
bring a cane though did they oh no I broke my cane and then
knocked the key off I didn't see where the key went oh oh no I got it I got it
I got it and I didn't even need your stupid
stool D you brand got
him fancy see being short is an
advantage look at that boom I'm in already ha don't have to wait for
nothing don't burn your wallet on holiday gifts this season actually wait
do burn your wallet our sponsor Ridge oh
I accidentally turned it up sorry Dennis our sponsor Ridge makes wallets as tough
as you are and they're up to 47% off for Black Friday check them out at the link
in the video description um is this hand
sanitizer or is this some kind of like oh yeah it's just hand sanitizer okay
sure I guess it kind of makes sense that they're shut down today it is
Rememberance and stay hence the uh poppy
it's a little weird you may have to lose the light Glenn there's glowing arrows
on the floor man this place is a Vibe oh
sick check this out you guys here it is
glow circuit glow-in-the-dark Skins baby
all right this is where the arrows lead welcome to dbrand everybody I'm not
sure what I was expecting but it certainly wasn't a completely unguided
Tour all I have is this manila envelope
with what is supposed to be all of the instructions that I will need welcome to
the dbrand factory we had better things to do so this dossier will be your tour
guide and of course file 4
fo9 do you know how many people actually think that I'm under 5T tall because of
their memes stop number one the mezzanine this is where dbrand administ
functions are carried out marketing customer service hostage negotiation
money laundering you name it additionally there's a table where they
film their tutorial videos this is
it I don't know why but I kind of expected more wait no this makes way
more sense this is the table where they do the installation tutorials if you
just got your dbrand pixel 9 skin relax
this is going to be easy anyway we've got a black magic 6K couple of LED panel
lights oh nice little recorder with a
pass through to a screen in the back that's actually a really nice little
setup I'm a little surprised to see it just in the middle of standing desk SL
sort of cubicle land but oh my gosh of course here it is the
one and only Illuminati PC that
ridiculously Overkill totally impress
tactical creation 100% deployed and here's a part
of it that I never got to see I was told
that they had to create a custom desk to hold these three ridiculous monitors
that you can't even see from one end to the
other are you kidding me this is so
stupid there isn't even a chair at this desk anyway what is the point of it
being a Sit standand also
the the mousing area compared to the
amount of space on the screen that's it for stop number
one now we've just got a
map F in here okay all right under me is
inventory then order packing more
inventory and then over on the other side shipping assembly manufacturing and
raw material so that's it it's all here
one roof enrichment
okay it's a basketball hoop all right
enrichment let's go check it out before we get there though this is interesting
this was uh not on our tour but they
knew who they were letting in here on supervised didn't they development
samples for all kinds of products that as far as I know haven't been announced
now none of that is probably going to make it into the video but there is one
thing that caught my eye to review all right we got some
looks like maybe some competing products
that are you getting into the mouse pad business and you're doing some
competitive analysis huh I'll save you the trouble fine quality packaging okay
natural rubber back very grippy high quality Stitch to edges vibrant
prints did you put a hole in
it look dbrand save yourself the trouble
stay in your lane it's already as good as a mouse pad can
be yo Glenn I found a fatal flaw in the pool table set
up
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manufacturing floor and good gravy are
there ever a lot of steps to this every one of the machines behind me is working
on circuit board right now at some stage or another starting with this guy right
right here the surecolor s8600 L solvent
printer this is used for doing the base color of circuit board including the LT
panone which is 1655 C hey check this
out they've got a panone deck right here so we can actually compare what's coming
off the printer with the target wow that
is really close damn uhoh I just rued it uhoh it
was too wet um well they'll uh
they'll find that probably I'm going to go find a little
pen or marker or something and I'll I'll put a mark there anywh who these
printers use six color cmy KO for maximum color accuracy and can cover
over 98% of the panone range these are
some off-the-shelf oranges just to give you some idea of how far off it would
have been if we'd gone this route yeah these are really not that close it seems
kind of impractical to just print one color across an entire sheet of vinyl
like this but apparently these can do up to 1,000 square ft per hour fun fact by
the way there was no panone LT orange until I think it was Sarah just picked
one before that we just did whatever we thought looked
nice now to check out the laminator this
applies a protective lamination to the ink once it's gone through the solvent
printer which uh as we saw probably
necessary wow you do not want to get your hand stuck in there the laminate
and the vinyl are apparently pressed together at a line pressure of
14.28 lb force in which Nets out to
about 57 PSI or 8,200 lb a square foot
that pressure is to ensure that there are zero bubbles between the vinyl and
the laminate and dbrand notes here that they used a specially selected laminate
to ensure maximum bond strength for the ink from The Next Step which is the 3D
UV printer 3D UV printer okay that
sounds pretty cool and here it is the star of the
show man is this thing ever cool I've
seen videos of it already but in real life this is a whole other level so it
works much the same way that a typical fdm 3D printer would right where you're
taking your spool of you know ABS or pla
plastic and you're depositing it down and then you're cooling it and letting
it Harden except instead of plastic it's
using layers of ink in this case five
layers to give the finished skin that uh
that almost texture that I personally
find even enhances the grip a little bit so each layer goes down then and is
instantaneously cured by the 400 W UV
bulb that you can actually is right there in the print head giving it an
incredibly cool look as it's printing out because as you guys might know UV
light instantly Uber charges glow-in-the-dark materials so it looks
freaking bananas as it's coming out of the machine and this is it the finished
roll it has so much texture to it that I
bet you guys could probably even hear the sound of me scraping a nail over
it now as you can imagine machines like
this which by the way cost well north of six figures each not exactly intended
for creating cool textured skins for phones so what are they actually for
dbrand actually left us some example images
that wow weird but anyway let's say
hypothetically you wanted the customer outside your store to see this image but
you wanted the customer inside your store to see something else this is just
one layer and as you can see
it's pretty much completely see-through no good that's what you'd see from the
other side but if we do two layers ah
now we got a nice vibrant image from the one side oh no we can still basically
see that from the other side okay okay how about three
layers hey that's more like it Dennis
from the outside sweet sweet respit on the inside
but okay the inside customer is not really seeing anything that's where
layer 4 comes in nice white background and
finally a five layer print Dennis on the
outside of the store me on the inside of the store and basically completely
opaque from both sides cool right
wait why the heck did we contract
someone locally to do the window prints for our badminton land Center I could
have just asked dbrand to print them before we get to what dbrand calls the
bread and butter of their operation there's a couple quick things behind me
are the design stations the file for circuit board contains 70,000 individual
Vector objects and was designed with a team of actual PCB Engineers with the
goal of having something that perfectly repeats but is also plausibly the first
layer of a high performance PCB design
super cool and they left some samples here of what happened when they were
using a laminate layer that didn't bond well with the UV Inc you can see the
whole thing just comes right off pretty brutal who says there's no research and
development in stickers maybe they're not so overpriced after all and here
they are the glorified crickets or industrial flatbed Cutters that are the
Beating Heart of D Brand's operation they produce T of thousands of different
SKS and if they didn't do this onsite there's absolutely no way that they
could operate with the agility that they do you can see right now one week before
launch they are in mass production of all three different colorways of short
circuit so we've got the orange and white the glow as well as the blackon
black with each of these machines capable of outputting 5,000 units per
day here let's find one that's running and have a look wow I can barely even
see where it cuts that is flipping
wild also this is cool they pointed out in their notes that some vinyl cutters
will just have the blade on a rotating head and it'll just kind of drag it
around as it cuts but on theirs it's a
programmable axis which I guess gives you better
Precision plus or minus 0.05 mm Precision very precise once the
finished Skins are manufactured they come to assembly for what they call
weeding every single one of their designs contains anywhere between one
and dozens of parts that need to be
manually removed from the finished output before they can be sent to the
customer one of the most tedious is
apparently the top of the Xbox series X
where you have to remove every single one of these vent holes before it can be
sent to the customer okay again maybe not that
overpriced de brand estimates that they weed roughly 1.4 million cutouts per
month in this facility and all I have to say about that is when I'm done this
Xbox series X top you better apply it
properly don't screw it up so I have to do this
again let's get out of here and head to order packing these markings on the floor give
me the impression that I'm not supposed to hang out here this feels a little
more like arts and craft stations than order packing stations but that makes
sense because d has their thing right where they do their little handdrawn
Post-it notes and stuff they've apparently created hundreds of LTT
themed Post-it notes in advance of the launch to distribute with circuit board
ERS and oh
no this one in particular is a little on
the nose
today oh man oh my goodness these are so
funny there's so many of them every one
of them these operators gets a machine optimized pick path in the morning so
they go out and you can see inventory land is all around us get everything
they're going to need for the day and then they plunk down at their station to
pack everything securely and of course either pick a pre-drawn Post-It note or
even create custom ones according to the requests of their customers oh my
goodness how is every single person who works here so much better at Art than me
I've been asked to do a couple myself but guys if you get mine you're going to
be disappointed I'll tell you that much line of Shrek tips featuring Shrek the
lineros why don't we do a couple Glenn do you art not I'm not anymore not
anymore well that's a lot better than me so I think we're going to do some roll
reversal here give me that camera see if you can figure out the workflow here
yeah there we go
nice giving a thumbs up
that's a thumbs up right yeah I well it's either that or a middle finger I
mean either would be on brand for debrand anyway so that was it that's
their workflow right that's the whole thing looks like it oh dude okay all
right all right all right all right I'm going to I'm going to add some embellishments I I'll add some
embellishments all right oh man I don't know okay well here let's try and give
the shirt a bit of like an aqua okay you know what we're going to
count that Glenn and Linus
collab okay one more I'll do one more
I'm going to I'm going to try and do Sarah's whale you know what if it's not
going to be accurate anyway screw it it's an orca
now there and uh there you go if you get
one of those then I'm sorry I realized we never really took a
look at inventory land there you go that's a that's a dbrand skin all
right wow are a lot of these uh but my
focus is dinner time we flew in this morning and we're flying back to
Vancouver tonight so we haven't really had a chance to have a um oh okay wow
this is quite the lunchroom hey I'm sure this is some kind of coded
insult so uh you guys are more than
welcome to try to interpret it I have no idea what any of that
means no way this is so cool I assumed
that this was vinyl it's not this is all hand
done that is
incredible fliping love it uh apparently this is our dinner
Glenn I feel like both of our dinner is not going to fit under here that
well delicious and nutritious dinner
lunch Le Fiesta
nachos stop five time to leave
that that's our
dinner I I have never tried lunch Le Glenn have you tried lunch Le no I'm not
oh boy if it's anywhere near as bad as it
looks
um I'd write them about an eight out of 10 for
stess so that's something I
mean it's tasty uh I really don't like
fake cheese I like my cheese drippy
bro I'm checking the fridge you want to raid the fridge Glenn let's raid the
fridge Glenn you want anything from here I don't even feel bad about stopping
their print oh my gosh they actually stock Lun Le the nacho that wasn't just
a meme okay step five you know what I
agree it is time to
leave let's get out of here
lunch Le oh cool blank vinyl rolls if you're
ever wondering do they actually use genuine 3M vinyl I saw this I'm like is
this part of their day-to-day meing or is this part of today's specific meing
and I'm actually not sure should we should we poke our head out
here uh-huh is this a Lambo Power
Wheels that that is freaking sick and it
has a little phone hookup in here so you can crank your tunes oh man with my
ankle being the way it is
okay by the way the other major project we're promoting right now is of
course our day pack which conveniently
has pockets on both sides for your water bottle and your fold up travel cane
there you go
I'm possibly not going to succeed at
this okay no I'm in I'm in all right
time to go home see you later