these labels aren't just for food anymore you're now going to see them on
internet plans but why is it too hard to
understand here's the price per month and here's the speed you'll get well it
turns out that the answer is actually yes the American FCC is requiring isps
to provide these labels for most internet Plans offered to the public
starting this month precisely because between introductory rates and hidden
fees many consumers find Broadband advertising to be confusing the goal of
the labels is to provide a standardized way to inform consumers of the true cost
of their service and exactly what they'll be getting instead of allowing
isps to bury these important details in the fine print and although we're mostly
used to seeing the analogous nutrition facts labels on actual food packaging
the Broadband facts labels have to be displayed both online and in stores if
you're buying internet service that way I prefer my internet boxed let's take a
look at what exactly happened to be included up top you'll see the name of
the ISP and the name of the plan just below that you'll see the monthly price
prominently displayed similarly to how the calorie count is displayed on a
nutrition label below this you'll have a section of gotas you'll see immediately
if the monthly price is some kind of introductory promo rate and if it is how
long the rate is good for and what the new rate will be at the end of the intro
period if you have to sign a contract you'll see how long that contract is and
a link link to the full terms then you'll see another gotcha section
outlining additional charges everything from equipment rental fees installation
fees taxes and the penalty for backing out of a contract early it would be nice
if a total price including all of that junk was listed prominently at the top
of the label but as it is you'll have to do a little math to figure out the total
damage you do however get a link to any discounts you're eligible for if you're
bundling or using your own equipment but let's say money is No Object lucky you
and you're mostly concerned about how your connection performs we'll tell you
what the labels say about that right after we think I fix it the sponsor of
this video if your console is broken or acting funky forget going out and buying
a whole new one repair it with the help of I fix it their exhaustive selection
of console parts and comprehensive repair guides make opening your console
and fixing it easier than ever check out I fix it using the link below give your
busted console a new lease on life and get free shipping on orders of $100 or
more now below all this pricing information you'll see a section
outlining both the typical download and upload speeds and as a pleasant surprise
you also get a latency number in milliseconds although most people look
more at the raw megabits per second latency can be more important if you do
lots of online gaming or if you're frequently making video calls
unfortunately the FCC hasn't included specific requirements on how speeds and
latency should be measured while the FCC does run a pro program to help isps
determine typical speed and latency numbers participation isn't a
requirement hopefully in the future there will be a more standardized way to
provide these numbers but given that isps like Comcast are already unhappy
about just having to fill out a label whether that'll happen is anyone's guess
anywh who the bottom of the label also has to include any data caps and overage
charges a link to the isp's network management practices which is
essentially how well they adhere to net neutrality princi I and a link to their
privacy policy and Customer Support Services ISP websites are also required
to compile all their labels into a publicly available spreadsheet which
could be useful if you want to quickly compare plans and in case you were
wondering if you're one of those people who signs up for Internet service over
the phone the person on the other end is required to read the entire label to you
oh boy you want to get a snack of course there was some griping from isps about
how much time and energy it would take to create these labels but given how
much money isps spend on designing and sending out junk mail it's hard for me
to feel too bad for him but I feel good
about the fact that you watched this whole video thanks like the video if you
liked it dislike it if you disliked it check out our other videos comment below
with video suggestions don't forget to subscribe and follow so you can see more
of this what I what we're what what I'm doing right now pretty cool