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Boy, come hither. Yes, Papa. This new

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Color Soft Kindle from Amazon. It's incredible. It makes this look like

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this. Oh, joy. I can finally read Mr.

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Wat's comics without guessing Hobs's color.

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It is an incredible device to be sure, but it costs 280 shillings. And money

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doesn't grow on trees, my boy. Before we can make a decision whether to purchase

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it, we must determine its worth. But how could we do such a thing, Papa?

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>> There's only one way. You must go forth out into the land, gather all the

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Kindles, compare them, and compile a report for me.

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>> Right. So, but one more thing, Papa,

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where does money come from? >> Why, son? Money comes from this segue.

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>> To our sponsor. >> Okay. Um,

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uh, thank you, sir. Um, but there's no

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fancy segways needed for our sponsor

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War Thunder. [music]

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It's a free video game. Are you tired of boring screwdrivers? Boom. Four new

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colors of the brand new LT transparent screwdriver. Plasma purple, cryo teal,

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molten orange, and carbon black. They're see-through. They're awesome. And

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they're probably going to sell out because for a limited time only if you

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buy through YouTube shopping at the link in the video description, you will get

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20% off your driver, but only until December 30th. Collect them all or maybe

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pair them with our brand new case and all over print hoodie. It happened.

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[music] After 10 long years, Amazon has finally given me a fresh reason to be

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excited about the Kindle again. [music] The Color Soft introduces Color E ink,

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which made a great first impression on me and my kids with colors that I might

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not describe as vibrant, but I would certainly describe as more immersive.

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Compared to Amazon's monochromatic offerings, it really helps illustrations

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jump off the page and come to life. Other than that, well, it's a Kindle.

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You know, it's reasonably light at just 219 g. Feels pretty good in the hands.

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And this one stayed relatively smudge-free despite being handled for

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weeks by a teenage boy who eats constantly. and didn't bother to wipe

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down the screen before the shoot. During that time, it only needed to be charged

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once thanks to its beefy 2310 mAh battery. By the way, if like me, you

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haven't upgraded your Kindle in a while, charging has been via USBC ever since

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the Paper White 5. But why am I the one talking right now? The real reason we're

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doing this video, aside from me just wanting a new Kindle, was that my son

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finally took an interest in the family business, asking me if he could help

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write and host a video. Not wanting to nepotism him straight to the top, I gave

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him the least glamorous possible assignment, a Kindle review. Let's see

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how he does. Coming back to battery life, Amazon claims you can expect up to

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8 [music] weeks. I'm not sure I quite agree with that. Maybe if you read like

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a few chapters a day, but I will say that between the many hours of battery

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life, not to mention almost zero standby drain, it will comfortably outlast any

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reading device you have that isn't a black and white e-reader or a literal

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book. And when you finally need to charge it, you can do so in just a

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couple hours. [music] As for using it, how do I say this? Spec-wise, it should

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crush its black and white cousin, the Paper White 6. I mean, it's got twice

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the memory, a processor that runs at twice the speed. But while that's great

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on paper, it doesn't feel twice as strong in daily use. Look at this. While

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the double tap anywhere gesture is a convenient timesaver, the animation for

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page flipping takes noticeably longer than the Paperwhite. And while I wish

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Amazon could fix this by just adding a page turn speed setting, look at this.

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The store has the same issue. There's no way they want to slow down the process

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of selling more ebooks. So why is it so slow? Before you buy one, the Coloroft

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has another downside that could be a dealbreaker for you. See, one of the key

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benefits of e- in displays is their minimal eye fatigue. This is largely

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thanks to their lack of a backlight, but crisp, sharp text is a major bonus as

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well. And the Coloroft is no exception. Boasting a sharp 300 PPI black and white

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image. Wait, black and white image?

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Yeah, [music] it does color, of course, but only at 150 ppi. That's because it

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uses an extra color layer on top of your typical black and white layer that you

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might be used to. Some people might feel that enjoying books, comics, and manga

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in color isn't worth that trade-off, especially after they spent so much

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money. But for me, there's no going back. I think it's great and in some

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cases offers a clear benefit to clarity as well. Look at this comic cover. Sure,

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[music] the grayscale image is sharper, but to my eyes, the color image helps

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separate the various [music] characters, making it easier to see the artist's

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intent. It's obviously not as vibrant as reading on a phone, though. So, how does

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that compare? Honestly, if it's early in the day and my eyes aren't tired, I'd

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probably use the app. It's super similar to the Kindle experience without having

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to pay for a separate device. The interface runs faster. You get speakers

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so you can listen to your audiobooks out loud rather than over Bluetooth

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speakers. And there are even some extra features. I really like WordRunner. It

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lets you use a method of reading called RSVP reading, which helps you process

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information faster without sacrificing retention. The Kindle literally can't do

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this because of its low refresh rates. So, it's a nice little bonus. With that

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said, reading on a phone is full of downsides, too. Most phones can't get

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dim enough for your weary midnight eyes. A smaller screen means more page flips.

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You can't expect a super long battery life. And if you're anything like me,

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your phone is full of distracting apps and notifications.

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Sorry. That is a big part of why the Kindle has been such a success for

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Amazon over the years. They've managed to strike a great balance of being

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capable. It even has a web browser so you can scope out the latest deals at

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ltstore.com like our new colored transparent screwdrivers, but also slow

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enough that you can't really get a good doom scroll going. For that reason, the

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Coloroft alone has racked up over 4,000

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reviews. And [music] wait, but they aren't really that positive, are they?

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At just 3.8 stars for the signature edition. I mean, my son and I both like

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it. What's up with that? As it turns out, a lot of that negativity was

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actually back when it launched with users like Vinnie, [music] Michael, and

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Sam here reporting an ugly yellow gradient at the bottom of the display.

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[music] Amazon has promised to resolve the issue, but that was over a year ago,

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and you can find reports of it still happening as recently as a few months

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back, but maybe it's mostly fine now

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because the star rating has climbed since that time. It was actually still

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under three stars back when I first [music] ordered it, and I personally

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have never experienced the issue. Overall, I've [music] been pretty happy

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with this thing, and that's without even needing to test its rated resistance to

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both fresh and even salt water. But none

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of that makes it an obvious buy either. Sure, by comparison, the paper white

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feels like watching a fireworks show on a black and white TV, but Amazon is

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charging a lot of money for their color pictures. And adding insult to injury, I

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found multiple cases where books are more expensive on the Kindle than they

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are as [music] a paperback. For example, why the heck is Harry Potter pricier on

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a device I already paid $280 for? You paid for. That's not the point, Dad.

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What's important is this is a luxury device costing more than twice as much

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as a paper weight and the customers for it should be treated fairly. He's right.

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Even competing color e-readers like the Coobo Clara Color are marketkedly less

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expensive which makes the Color Soft a gorgeous device that I love to use but a

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tough sell from a value standpoint. [music] At the end of the day then the

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choice is yours. Kindle or alternative brand, color or black and white. Segue

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or sponsor. >> Okay. Um um I wanted to express how I

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feel about today's sponsor, War Thunder.

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But how?

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Maybe a little something like this. What's up, crew? It's your boy

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You want to join my convoy? Then get ready to deploy to the most

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comprehensive vehicle combat game ever made.

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This is not a decoy. [music] It's a real McCoy.

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Get ready to employ more than 2500 realistically detailed tanks, headlines,

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helicopters, ships. And you can say ahoy cuz ships and cry tears of soy right

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before I destroy all of your stuff, boy.

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Oh no. The last page didn't print. Um,

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turn off. Turn off. Uh. Um, so me and 70 million other

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players uh think War Thunder is tight. Um, come and play with us on PC,

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console, and your phone for free.

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Thanks for watching. If you guys like this video, make sure to check out the last e- NVIDIA we did. It went into a

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little bit more depth about how exactly these [music] super cool displays

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actually work.
