1 00:00:00,240 --> 00:00:07,040 AMD, I need you to try harder. I mean, it's not like you're actively 2 00:00:04,880 --> 00:00:12,320 antagonizing your partners, customers, and the media. That's more NVIDIA's jam. 3 00:00:09,840 --> 00:00:19,760 It's just that if you want to have your Ryzen moment in GPUs, now is the time to 4 00:00:16,720 --> 00:00:22,560 find the hunger that turned you from a 5 00:00:19,760 --> 00:00:28,320 player in the CPU space to the A player that you've become. I mean, don't get me 6 00:00:25,519 --> 00:00:33,520 wrong, the new Radeon 960 XT looks pretty good compared to NVIDIA's 7 00:00:30,240 --> 00:00:35,920 lukewarm 5060 series, and that might win 8 00:00:33,520 --> 00:00:40,960 you some sales, but I want you to look at the big picture. This is an 9 00:00:38,800 --> 00:00:46,079 opportunity while your main competitor is distracted by their rapidly growing 10 00:00:43,200 --> 00:00:52,000 AI business to change the perception of Radeon from that brand for scrub gamers 11 00:00:49,440 --> 00:00:57,120 to that brand that I never knew how much I liked until I tried it. It's an 12 00:00:54,399 --> 00:01:01,760 opportunity to build an army of loyal Radeon customers who through their sheer 13 00:00:59,600 --> 00:01:06,400 numbers will incentivize your board partners to build exciting solutions and 14 00:01:04,080 --> 00:01:10,640 incentivize developers to focus on Radeon when they're optimizing their 15 00:01:08,000 --> 00:01:14,400 games and software. But I'm getting ahead of myself a little bit. Adam just 16 00:01:12,720 --> 00:01:19,360 walked out of the keynote and he's got the details on everything from the new 17 00:01:16,479 --> 00:01:23,560 Radeon cards to AMD's fastest Thread Rippers ever. He's also got a segue to 18 00:01:22,479 --> 00:01:27,799 our sponsor. Touch me again. You're going to 19 00:01:25,520 --> 00:01:32,320 find out exactly who I am. I'm your sponsor, ODU. They have 20 00:01:30,479 --> 00:01:35,920 over 50 apps to help you cook up your business. Whether you want to put your 21 00:01:34,000 --> 00:01:42,240 hands on marketing, accounting, or even HR, they have you covered. The RX960 XT 22 00:01:39,920 --> 00:01:47,920 is AMD's attempt to appeal to gamers who reject NVIDIA's lackluster 8 GB cards 23 00:01:45,520 --> 00:01:52,880 while also offering a profit marginfriendly 8 GB option for 24 00:01:50,159 --> 00:01:56,720 shareholders. To their credit, unlike Team Green, who has a history of quietly 25 00:01:54,880 --> 00:02:02,079 downgrading their lower VRAMm variants in other ways, AMD has built both of 26 00:01:59,280 --> 00:02:08,879 these new cards using the same Na'vi 44 GPU with 32 compute units, up to 3.1 GHz 27 00:02:05,360 --> 00:02:12,400 boost clocks, and up to 821 AI tops 28 00:02:08,879 --> 00:02:14,640 running through a 16 lane PCIe Gen 5 29 00:02:12,400 --> 00:02:19,200 interface. Thank you AMD for understanding that budget cards often 30 00:02:16,879 --> 00:02:24,959 end up in budget systems with older gen PCIe slots and having those extra lanes 31 00:02:22,640 --> 00:02:30,400 makes a big difference in compensating for those lower speeds. Power targets 32 00:02:27,040 --> 00:02:33,120 are 150 and 180 watts for the 8 GB and 33 00:02:30,400 --> 00:02:40,280 16 GB cards respectively. And according to AMD, the 960 XT6 GB will be the 34 00:02:37,760 --> 00:02:44,480 world's best GPU under $350. and I'd like to believe them 35 00:02:42,560 --> 00:02:47,519 because is pretty dire for budget gamers right now, but there's a couple of red 36 00:02:45,920 --> 00:02:51,280 flags that I want to point out. AMD hasn't presented a clear path to ensure 37 00:02:48,959 --> 00:02:55,120 that the 960 XTs will be actually available at their MSRPs. And for 38 00:02:53,519 --> 00:02:59,440 another, I couldn't help but noting the way that AMD focused on comparisons 39 00:02:57,280 --> 00:03:04,560 between their 16 GB card and NVIDIA's 5060 Ti 8 GB. It's a valid comparison, 40 00:03:02,800 --> 00:03:09,360 and the numbers do look impressive with AMD claiming a roughly 15% better 41 00:03:06,879 --> 00:03:13,680 performance per dollar in raster and in rateracing at 1440p. 42 00:03:11,519 --> 00:03:21,480 How much of that margin comes from VRAM issues that will pop up on the 960 XT 8 43 00:03:17,040 --> 00:03:24,159 GB as well? Also, what is that? And 44 00:03:21,480 --> 00:03:28,480 hence, is that just three display outputs? AMD at least did confirm during 45 00:03:26,959 --> 00:03:35,760 the press briefing that these are DisplayPort 2.1A, UHPR 13.5, and HDMI 46 00:03:33,080 --> 00:03:41,120 2.1B. So, at least you'll be able to natively drive all but the highest 47 00:03:37,840 --> 00:03:42,640 bandwidth displays. And I guess if you 48 00:03:41,120 --> 00:03:46,959 really need more monitors, there's always DisplayPort multiream transport. 49 00:03:44,799 --> 00:03:52,000 But it just feels like a bit of a weird spot for them to cut costs. Although if 50 00:03:50,319 --> 00:03:59,280 it helps contribute to their competitive pricing, then maybe that's a good thing. 51 00:03:54,799 --> 00:04:01,120 Well, sort of. See, the 960 XT 16 gig is 52 00:03:59,280 --> 00:04:09,200 looking pretty good, undercutting the MSRP of the 5060Ti 16 gig and even the 8 53 00:04:05,200 --> 00:04:12,000 gig by 80 and $30, respectively. But the 54 00:04:09,200 --> 00:04:15,599 8 gig version of the 960 XT is stunningly 55 00:04:13,400 --> 00:04:20,239 non-competitive. Something that AMD tacitly acknowledges when they gave it 56 00:04:17,799 --> 00:04:25,259 approximately 2 seconds of screen time during their 57 00:04:26,919 --> 00:04:33,360 announcement. Yikes. I mean, sure, they 58 00:04:30,400 --> 00:04:37,680 price match NVIDIA's 5060, but this is exactly what I was getting at during the 59 00:04:35,199 --> 00:04:42,880 intro. price matching the guy that everyone hates for overcharging is not 60 00:04:40,400 --> 00:04:47,919 enough. And it doesn't seem like they're even trying to compete with Intel's B 61 00:04:45,120 --> 00:04:53,040 series GPUs. The whole thing even just feels like backwards progress compared 62 00:04:50,320 --> 00:04:58,520 to AMD's own lineup with gamers expected to pay $30 more than last gen's 63 00:04:56,000 --> 00:05:03,199 disappointing 8 gig card, the RX7600. Anyway, these cards will be 64 00:05:01,120 --> 00:05:07,440 launching on June 5th, so keep your eyes peeled for our upcoming coverage. While 65 00:05:05,520 --> 00:05:11,919 we don't know for sure if their prices will be fake, what we do know for sure 66 00:05:09,520 --> 00:05:15,759 is there will be fake frames. The latest version of FSR, AMD's AI upscaling tech, 67 00:05:14,160 --> 00:05:20,960 brought massive improvements earlier this year, and AMD plans to keep mining 68 00:05:18,080 --> 00:05:24,479 for extra performance with FSR Redstone, which focuses on improving path tracing 69 00:05:22,880 --> 00:05:28,160 workloads. Specifically, to demonstrate this, they showed off this unflattering 70 00:05:26,560 --> 00:05:33,199 demo that looks like it was ripped out of a Project Gotham Racing from Xbox 360 71 00:05:30,720 --> 00:05:37,120 era. Like I like, what is this? Why did Why does it look like this? I thought it 72 00:05:34,720 --> 00:05:42,560 was a tech demo. Anyways, the updates are one, neural radiance caching, which 73 00:05:40,320 --> 00:05:46,160 learns how light bounces within a scene to try and predict ray intersections 74 00:05:44,479 --> 00:05:49,840 before they happen. Two, ray regeneration, which is NVIDIA's ray 75 00:05:47,759 --> 00:05:53,680 reconstruction, but more AMD earer. Three, super resolution, which is super 76 00:05:51,919 --> 00:05:58,479 resolution. And four, frame gen, which is frame gen. Sounds 77 00:05:56,120 --> 00:06:04,560 cool. What would be cooler is having more games supporting the tech. Oh. Uh, 78 00:06:01,440 --> 00:06:06,720 okay. What next? We got AI. AI. Oh, 79 00:06:04,560 --> 00:06:12,639 right. Uh, new Threadripper. The king is back, baby. And the new Threadripper 80 00:06:08,880 --> 00:06:14,880 9000 lineup looks wild. While AMD isn't 81 00:06:12,639 --> 00:06:19,520 packing any more cores than last year, Shimata Peak seems to squeeze a lot of 82 00:06:17,440 --> 00:06:26,000 juice out of the move to AMD's more efficient Zen 5 architecture. Starting 83 00:06:21,840 --> 00:06:28,240 with a 300 MHz higher boost clock, which 84 00:06:26,000 --> 00:06:33,680 doesn't sound like much, but when it's across this many cores, it adds up to a 85 00:06:31,280 --> 00:06:37,759 lot. Now, if you were hoping for 3D Vcash on these models though, and let's 86 00:06:35,759 --> 00:06:42,080 be real, we were all hoping for 3D Vcash, you're going to have to keep 87 00:06:39,440 --> 00:06:47,360 waiting. But despite the minor changes to the on paper specs, AMD showed off a 88 00:06:45,199 --> 00:06:52,080 pretty decent performance uplift over their last gen Inbench before they 89 00:06:49,600 --> 00:06:56,960 pivoted to shaming Intel for a while. You know what? Fair enough AMD. Enjoy 90 00:06:54,720 --> 00:07:01,759 your victory lap. Now, naturally, given that these are workstation chips, AMD is 91 00:06:59,199 --> 00:07:05,599 also emphasizing how improved CPU performance will allow for improved AI 92 00:07:04,240 --> 00:07:10,479 performance when you're working with large models that require multiple GPUs, 93 00:07:08,000 --> 00:07:14,960 which is becoming more and more relevant as larger local models are gaining 94 00:07:12,680 --> 00:07:19,680 popularity. The best part, though, is these new chips are dropping compatible 95 00:07:17,120 --> 00:07:25,280 with existing 7000 series motherboards with just a BIOS update. Good guy AMD 96 00:07:23,440 --> 00:07:29,759 finally delivering on a Threadripper upgrade path just like we delivered 97 00:07:27,759 --> 00:07:33,479 these great cargo pants available in two inseam lengths for shorter and for 98 00:07:32,000 --> 00:07:38,000 taller kings ltstore.com. There is bad news though. 99 00:07:36,000 --> 00:07:41,759 If you want to get your fingers on a 96 core Threadripper Pro when they arrive 100 00:07:39,440 --> 00:07:45,599 in July, they will only be available through partners like Lenovo, meaning 101 00:07:43,599 --> 00:07:50,960 that enthusiasts are going to be stuck with the nonpro lineup that caps out at 102 00:07:48,000 --> 00:07:56,080 just 64 cores with fewer PCIe lanes, half the number of memory channels, and 103 00:07:52,880 --> 00:07:58,479 far less supported memory capacity. AMD 104 00:07:56,080 --> 00:08:03,919 has well and truly forgotten the Threadripper enthusiasts who supported them in 105 00:08:00,400 --> 00:08:06,240 the early days of Ryzen. Cool. Also, 106 00:08:03,919 --> 00:08:11,000 there's no pricing information today. It really is amazing how much AMD acts like 107 00:08:08,479 --> 00:08:16,080 Intel and NVIDIA when they are the top dog. Also coming to the workstation is 108 00:08:13,680 --> 00:08:20,240 some new AMD GPU tech. Earlier this week, we did a video on Intel's B60 GPU, 109 00:08:18,639 --> 00:08:24,560 and we talked about why it was their most important GPU yet, offering an 110 00:08:22,960 --> 00:08:29,280 affordable option for entry-level workstations that required certified 111 00:08:26,720 --> 00:08:34,000 drivers and creating a lowcost platform for running pretty large AI models 112 00:08:31,360 --> 00:08:39,200 locally. Meanwhile, AMD is hoping to wrigle their way into the ProGPU market 113 00:08:36,159 --> 00:08:43,039 by throwing a whopping 32 GB of VRAM on 114 00:08:39,200 --> 00:08:44,880 their new Radeon AI Pro R9700, a GPU 115 00:08:43,039 --> 00:08:48,000 name optimized for shareholder value. AMD is also making big strides to 116 00:08:46,640 --> 00:08:52,399 improve their software, bringing improved RockM support to Windows and 117 00:08:50,480 --> 00:08:56,880 Linux alike, which enables developers to bring their AI and HPC applications to 118 00:08:54,560 --> 00:09:00,160 Radeon. Get it away from CUDA is what they say. They say, "Please, please, no 119 00:08:58,399 --> 00:09:03,760 CUDA, sir." They didn't say how much this GPU would cost, but they did spend 120 00:09:02,160 --> 00:09:09,440 a fair amount of time comparing it to the 5080. So, a a thousand probably not. 121 00:09:08,399 --> 00:09:13,519 It's probably not It's probably not going to be a thousand. AMD's 122 00:09:11,440 --> 00:09:18,959 announcements this year then were a mixed bag of exciting and also 123 00:09:16,560 --> 00:09:22,480 underwhelming. I mean, compared to the NVIDIA keynote, at least there was 124 00:09:20,640 --> 00:09:30,240 something worth talking about. And we took this incredible GPU and we shrunk 125 00:09:26,240 --> 00:09:32,880 it in here. Does that make any sense? 126 00:09:30,240 --> 00:09:37,040 And AMD is clearly busting their buns to catch up to NVIDIA in the workstation 127 00:09:34,640 --> 00:09:40,480 and data center spheres. But like the rest of the industry, they seem to have 128 00:09:38,720 --> 00:09:46,000 forgotten about their customers who don't have six, seven, or eight figure 129 00:09:43,519 --> 00:09:51,839 annual budgets. I guess we're all just chopped liver. You know what isn't 130 00:09:47,920 --> 00:09:53,680 chopped liver though? Our sponsor. L is 131 00:09:51,839 --> 00:09:57,839 getting older and older. He really need to retire. That's why I use our sponsor 132 00:09:55,760 --> 00:10:02,080 Odu to help him reboot Lannis's cat tips. Odo has over 50 apps for business. 133 00:10:00,320 --> 00:10:06,160 So while using a project app to track our progress, Lance told me to try this 134 00:10:04,000 --> 00:10:10,480 method to lure the cats out. An hour later, only Noodle shake my hand to work 135 00:10:08,480 --> 00:10:14,640 together. In our brainstorm session, Missy and Brownie remain missing, but 136 00:10:12,399 --> 00:10:18,000 Noodle is one hardworking cat. We listed the ideas out and structure our 137 00:10:16,320 --> 00:10:22,000 workflow. Noodle agreed to letting me cook the cat. Cook with the cat. We 138 00:10:20,560 --> 00:10:25,760 scheduled the shoot within a couple of clicks, keeping things organized. 139 00:10:23,839 --> 00:10:29,519 Filming with him has been a blast, but this sneaky cat better not think I will 140 00:10:27,680 --> 00:10:33,279 work for free. Luckily, I can easily lock my time sheet along with the 141 00:10:31,200 --> 00:10:37,360 project or to keep test organized. But to be honest, Noodle didn't contribute 142 00:10:35,120 --> 00:10:40,720 much. Lance better not retired. If you guys enjoyed this video, maybe check out 143 00:10:39,040 --> 00:10:46,480 the one we did on Intel's most disruptive GPU yet, the Ark Pro B60.