{"video_id":"2CFLoVlrrJ4","title":"Why pros aren't using it yet - iPad Pro M1 Review","channel":"Mac Address","show":"Mac Address","published_at":"2022-05-05T14:58:16Z","duration_s":643,"segments":[{"start_s":1.76,"end_s":9.44,"text":"Whoa, that's really bright.","speaker":null,"is_sponsor":0},{"start_s":7.04,"end_s":13.599,"text":"The iPad Pro is one of Apple's more puzzling devices. The Pro moniker","speaker":null,"is_sponsor":0},{"start_s":11.679,"end_s":17.76,"text":"implies it's made for professionals, and it certainly would seem that way. It's a","speaker":null,"is_sponsor":0},{"start_s":15.599,"end_s":23.199,"text":"showcase of all the latest and greatest tech in the tablet world. And this one's","speaker":null,"is_sponsor":0},{"start_s":20.8,"end_s":27.519,"text":"no different. It's got Apple's famed M1 chip. It supports 5G wireless","speaker":null,"is_sponsor":0},{"start_s":25.279,"end_s":33.36,"text":"connectivity. And then if you get this bigger model, there's the screen. It's","speaker":null,"is_sponsor":0},{"start_s":30.48,"end_s":36.64,"text":"called the Liquid Retina XDR, and it's a vibrant, bright screen that makes all","speaker":null,"is_sponsor":0},{"start_s":35.2,"end_s":41.04,"text":"the difference on a device that's essentially all screen. Instead of being","speaker":null,"is_sponsor":0},{"start_s":38.879,"end_s":46.48,"text":"lit from the side like many screens are, this 12.9 in is lit from the back by","speaker":null,"is_sponsor":0},{"start_s":43.44,"end_s":49.6,"text":"over 10,000 miniLEDD lights, and they're","speaker":null,"is_sponsor":0},{"start_s":46.48,"end_s":51.6,"text":"controlled through 2500 dimming zones.","speaker":null,"is_sponsor":0},{"start_s":49.6,"end_s":58.399,"text":"It means each dimming zone gets about four LEDs and is about 812 micrometers","speaker":null,"is_sponsor":0},{"start_s":55.36,"end_s":60.399,"text":"squared. The result is that black areas","speaker":null,"is_sponsor":0},{"start_s":58.399,"end_s":66.159,"text":"of the screen become black and bright areas can get real bright to a peak of","speaker":null,"is_sponsor":0},{"start_s":62.64,"end_s":68.159,"text":"about 1,600 nits. In a dark room with","speaker":null,"is_sponsor":0},{"start_s":66.159,"end_s":73.24,"text":"dark dramatic footage, much like what you're watching right now, it really","speaker":null,"is_sponsor":0},{"start_s":70.24,"end_s":73.24,"text":"pops.","speaker":null,"is_sponsor":0},{"start_s":78.4,"end_s":85.6,"text":"If you put this screen right up next to last year's iPad Pro, you can see how","speaker":null,"is_sponsor":0},{"start_s":83.2,"end_s":89.84,"text":"stark the improvements are. On the older iPad, you can make out where the edge of","speaker":null,"is_sponsor":0},{"start_s":87.6,"end_s":96.32,"text":"the screen meets the border. On the new one, black is truly black. But this is","speaker":null,"is_sponsor":0},{"start_s":93.6,"end_s":99.6,"text":"an iPad professional, and that means you shouldn't be watching anything you're","speaker":null,"is_sponsor":0},{"start_s":97.6,"end_s":103.2,"text":"not making. The screen is great for professionals in the visual arts","speaker":null,"is_sponsor":0},{"start_s":101.119,"end_s":107.28,"text":"industry, like photographers or folk like me NVIDIA. But even if you're in","speaker":null,"is_sponsor":0},{"start_s":105.439,"end_s":110.88,"text":"another industry, we can all benefit from the increased performance. But","speaker":null,"is_sponsor":0},{"start_s":109.759,"end_s":115.84,"text":"first, let me tell you about our sponsor, Pulseway. Pulseway is the","speaker":null,"is_sponsor":1},{"start_s":113.68,"end_s":119.6,"text":"all-in-one place for those who manage IT infrastructure, desktops, servers,","speaker":null,"is_sponsor":1},{"start_s":117.92,"end_s":124.56,"text":"network drives, and all that cloud stuff. For Apple using IT professionals,","speaker":null,"is_sponsor":1},{"start_s":122.32,"end_s":128.399,"text":"they have macOS and iOS applications that even work on this iPad Pro that let","speaker":null,"is_sponsor":1},{"start_s":126.799,"end_s":132.64,"text":"you resolve the most critical of issues from killing high CPU processes and","speaker":null,"is_sponsor":1},{"start_s":130.8,"end_s":137.76,"text":"running PowerShell commands to managing low disk space and creating backups. Try","speaker":null,"is_sponsor":1},{"start_s":135.36,"end_s":144.68,"text":"it for free today at pulseway.com or through our link below.","speaker":null,"is_sponsor":1},{"start_s":140.879,"end_s":144.68,"text":"Now, back to the show.","speaker":null,"is_sponsor":0},{"start_s":154.16,"end_s":163.2,"text":"This iPad has the same M1 chip that's included in the new iMac, Mac Mini, and","speaker":null,"is_sponsor":0},{"start_s":160.0,"end_s":166.72,"text":"MacBooks Air and Pro. It is faster than","speaker":null,"is_sponsor":0},{"start_s":163.2,"end_s":168.879,"text":"the old A12Z chip in the last iPad Pro,","speaker":null,"is_sponsor":0},{"start_s":166.72,"end_s":174.0,"text":"but that's not what impresses most. RAM is up from 6 GB in the old model to 8","speaker":null,"is_sponsor":0},{"start_s":171.2,"end_s":179.599,"text":"GB. Or if you spec up the storage, like this one, to a terabyte or above, you","speaker":null,"is_sponsor":0},{"start_s":176.08,"end_s":183.599,"text":"get a whole 16 GB of memory.","speaker":null,"is_sponsor":0},{"start_s":179.599,"end_s":185.76,"text":"The USBC port is now a Thunderbolt port.","speaker":null,"is_sponsor":0},{"start_s":183.599,"end_s":191.76,"text":"Hook it up to a Thunderbolt dock and you can push some massive bandwidth to","speaker":null,"is_sponsor":0},{"start_s":187.92,"end_s":195.44,"text":"external SSDs, or better still, push 6K","speaker":null,"is_sponsor":0},{"start_s":191.76,"end_s":197.44,"text":"resolution to the Big Boy XDR display.","speaker":null,"is_sponsor":0},{"start_s":195.44,"end_s":202.56,"text":"Professionals working from home will also like the front-facing camera with","speaker":null,"is_sponsor":0},{"start_s":199.599,"end_s":207.2,"text":"center stage. It's got more megapixels, 12 now, but more interestingly, a wider","speaker":null,"is_sponsor":0},{"start_s":205.04,"end_s":210.959,"text":"field of view that lets the camera automatically pan and zoom on your Zoom","speaker":null,"is_sponsor":0},{"start_s":209.28,"end_s":214.319,"text":"calls. You don't have to be attached to a chair anymore, or you can demonstrate","speaker":null,"is_sponsor":0},{"start_s":212.879,"end_s":219.92,"text":"your whiteboard to your clients or something. And if you decide to do it in","speaker":null,"is_sponsor":0},{"start_s":216.879,"end_s":223.44,"text":"the park like I have, the iPad Pro has","speaker":null,"is_sponsor":0},{"start_s":219.92,"end_s":225.68,"text":"joined the race to 5G, which for me","speaker":null,"is_sponsor":0},{"start_s":223.44,"end_s":229.76,"text":"means I'm not getting it. I'm getting LTE. But when I did test at the office,","speaker":null,"is_sponsor":0},{"start_s":227.68,"end_s":237.68,"text":"I was able to get 99 megabits per second down on 5G and 130 megabits per second","speaker":null,"is_sponsor":0},{"start_s":233.12,"end_s":239.84,"text":"down on LTE. Man, is 5G overrated. So,","speaker":null,"is_sponsor":0},{"start_s":237.68,"end_s":243.84,"text":"the hardware is right up there with what professionals are looking for. Fast","speaker":null,"is_sponsor":0},{"start_s":241.519,"end_s":247.76,"text":"chip, fast connectivity, and amazing screen. But I'm not sure very many","speaker":null,"is_sponsor":0},{"start_s":245.84,"end_s":251.28,"text":"professionals are going to run out and get one.","speaker":null,"is_sponsor":0},{"start_s":249.599,"end_s":255.28,"text":"When it comes to professionals and technology, workflow is what matters.","speaker":null,"is_sponsor":0},{"start_s":253.439,"end_s":258.959,"text":"What is the process to do the work that needs to get done? Now, professionals","speaker":null,"is_sponsor":0},{"start_s":257.44,"end_s":263.199,"text":"try to optimize this all the time and will often buy things to help improve","speaker":null,"is_sponsor":0},{"start_s":260.959,"end_s":267.6,"text":"workflow. I'm a professional and the workflows that I'm familiar with are","speaker":null,"is_sponsor":0},{"start_s":264.8,"end_s":271.84,"text":"video editing, writing, and photography. App-wise, these are things that are","speaker":null,"is_sponsor":0},{"start_s":269.28,"end_s":276.96,"text":"easily done on the iPad, but it's the iPad operating system that lets things","speaker":null,"is_sponsor":0},{"start_s":274.0,"end_s":281.36,"text":"down everywhere else. Let's take video editing for example. Video editors use","speaker":null,"is_sponsor":0},{"start_s":279.68,"end_s":286.08,"text":"special codecs when editing because they're actually easier for the hardware","speaker":null,"is_sponsor":0},{"start_s":282.96,"end_s":288.639,"text":"to process. But the iPad doesn't support","speaker":null,"is_sponsor":0},{"start_s":286.08,"end_s":293.919,"text":"any of them, not even Apple's very own ProRes. Lumaf Fusion is a decent editor","speaker":null,"is_sponsor":0},{"start_s":291.759,"end_s":298.96,"text":"that works quite well, but if you shoot with anything that isn't an iPhone or","speaker":null,"is_sponsor":0},{"start_s":296.4,"end_s":303.919,"text":"basic DSLR, you won't be able to play it back unless you re-encode it, which you","speaker":null,"is_sponsor":0},{"start_s":301.04,"end_s":309.52,"text":"can't do on the iPad Pro. So, what's the point? The only supported codecs on iPad","speaker":null,"is_sponsor":0},{"start_s":307.12,"end_s":313.759,"text":"OS are the harder toit compressed codecs. And that means that even with","speaker":null,"is_sponsor":0},{"start_s":311.68,"end_s":319.44,"text":"this M1 chip, footage scrubbing can get choppy, especially going backwards. It's","speaker":null,"is_sponsor":0},{"start_s":316.8,"end_s":323.6,"text":"a shame, too, because it's really cool how when you're editing HDR video, the","speaker":null,"is_sponsor":0},{"start_s":321.759,"end_s":330.919,"text":"preview frame is so much brighter than the interface. It just glows, showing","speaker":null,"is_sponsor":0},{"start_s":326.16,"end_s":330.919,"text":"you how dramatic your video will be.","speaker":null,"is_sponsor":0},{"start_s":331.919,"end_s":338.08,"text":"Photo editing can pose similar challenges. Adobe's Lightroom app is","speaker":null,"is_sponsor":0},{"start_s":335.44,"end_s":342.24,"text":"great, and being able to use any USBC SD card reader is really convenient. File","speaker":null,"is_sponsor":0},{"start_s":340.639,"end_s":345.6,"text":"management has improved immensely over the years, but then there are still","speaker":null,"is_sponsor":0},{"start_s":343.68,"end_s":351.16,"text":"weird little things like no progress bars for some file transfers. They just","speaker":null,"is_sponsor":0},{"start_s":347.52,"end_s":351.16,"text":"happen. And","speaker":null,"is_sponsor":0},{"start_s":351.6,"end_s":357.12,"text":"hello. Hey, I just uploaded those photos onto Google Drive for you to edit. Could you","speaker":null,"is_sponsor":0},{"start_s":355.199,"end_s":360.56,"text":"get them back to me by end of day? Yeah, sure. We'll do.","speaker":null,"is_sponsor":0},{"start_s":358.24,"end_s":366.639,"text":"Thank you. Okay, so","speaker":null,"is_sponsor":0},{"start_s":363.68,"end_s":370.96,"text":"this is where things can get ugly. There are many professionals who use Google or","speaker":null,"is_sponsor":0},{"start_s":368.96,"end_s":375.12,"text":"situations where they have to use Google and that's going to cause some pain.","speaker":null,"is_sponsor":0},{"start_s":373.039,"end_s":381.44,"text":"Okay, I'll go into Lightroom and then I'll import the photos from files. Okay,","speaker":null,"is_sponsor":0},{"start_s":378.88,"end_s":385.28,"text":"uh Google Drive's here. I don't see the folder. Okay, it's probably cuz there's","speaker":null,"is_sponsor":0},{"start_s":383.199,"end_s":389.68,"text":"a shared folder. So, I got to go into Google Drive here. There's the folder.","speaker":null,"is_sponsor":0},{"start_s":388.319,"end_s":395.84,"text":"All right, I got all the photos selected. Move.","speaker":null,"is_sponsor":0},{"start_s":395.84,"end_s":402.24,"text":"I can't. Okay, let me go in the browser. There's","speaker":null,"is_sponsor":0},{"start_s":400.319,"end_s":406.639,"text":"the folder. Maybe I can download the folder.","speaker":null,"is_sponsor":0},{"start_s":403.919,"end_s":411.52,"text":"It's a good thing that this is 5G. Well, LTE,","speaker":null,"is_sponsor":0},{"start_s":408.319,"end_s":415.44,"text":"can't download file.","speaker":null,"is_sponsor":0},{"start_s":411.52,"end_s":418.16,"text":"Open the files app. Google Drive.","speaker":null,"is_sponsor":0},{"start_s":415.44,"end_s":424.96,"text":"They're all grayed out. Maybe Lightroom will sense it.","speaker":null,"is_sponsor":0},{"start_s":424.96,"end_s":432.039,"text":"I just want these files in my iPad. I think I have to go back to the office.","speaker":null,"is_sponsor":0},{"start_s":433.039,"end_s":440.4,"text":"There's more to iPad OS, too. Despite","speaker":null,"is_sponsor":0},{"start_s":437.039,"end_s":442.319,"text":"this model having 16 GB of RAM, apps","speaker":null,"is_sponsor":0},{"start_s":440.4,"end_s":447.36,"text":"can't use it all. The developers of Procreate recently revealed that they're","speaker":null,"is_sponsor":0},{"start_s":444.479,"end_s":451.28,"text":"only able to use 5 GB of RAM. Now, that's more than the old iPad Pro,","speaker":null,"is_sponsor":0},{"start_s":449.199,"end_s":458.479,"text":"meaning you get 95 layers on a letter sheet as opposed to 75, but it's still","speaker":null,"is_sponsor":0},{"start_s":454.96,"end_s":462.0,"text":"also 95 layers on an 8 gig model, too.","speaker":null,"is_sponsor":0},{"start_s":458.479,"end_s":465.36,"text":"So, what's all this RAM for?","speaker":null,"is_sponsor":0},{"start_s":462.0,"end_s":467.919,"text":"Good morning and welcome to WWDC. At","speaker":null,"is_sponsor":0},{"start_s":465.36,"end_s":472.4,"text":"this year's WWDC, I thought Apple was going to show off some awesome new","speaker":null,"is_sponsor":0},{"start_s":469.36,"end_s":473.919,"text":"capability for iPad OS, but all we're","speaker":null,"is_sponsor":0},{"start_s":472.4,"end_s":478.319,"text":"going to get are some improvements to multitasking, not even multi-user","speaker":null,"is_sponsor":0},{"start_s":476.16,"end_s":482.72,"text":"support. So, we're still dealing with the limitations that a car kids can","speaker":null,"is_sponsor":0},{"start_s":480.4,"end_s":491.44,"text":"drive brings. This model I have right here is $2,000.","speaker":null,"is_sponsor":0},{"start_s":487.52,"end_s":493.599,"text":"Add a pencil and this beautiful white","speaker":null,"is_sponsor":0},{"start_s":491.44,"end_s":498.08,"text":"magic keyboard and you're looking at an all-in cost of","speaker":null,"is_sponsor":0},{"start_s":495.52,"end_s":502.56,"text":"almost $2500. That's not chump change. And I realize","speaker":null,"is_sponsor":0},{"start_s":500.479,"end_s":507.68,"text":"professionals do spend more on things like say cameras,","speaker":null,"is_sponsor":0},{"start_s":505.919,"end_s":511.52,"text":"but these are specialized pieces of equipment and the purchases are","speaker":null,"is_sponsor":0},{"start_s":509.759,"end_s":520.88,"text":"thoughtfully considered in their workflow. This is still a computer. Even","speaker":null,"is_sponsor":0},{"start_s":515.76,"end_s":523.2,"text":"at $1,100 for a 128 GB 12.9 in iPad Pro,","speaker":null,"is_sponsor":0},{"start_s":520.88,"end_s":528.88,"text":"it's still a lot. And despite this beautiful screen, I think it's too big","speaker":null,"is_sponsor":0},{"start_s":526.08,"end_s":532.8,"text":"as an iPad. It works extremely well docked in the Magic Keyboard, really","speaker":null,"is_sponsor":0},{"start_s":530.399,"end_s":538.8,"text":"making computing quick, snappy, and desktop-like. But once you hold it in","speaker":null,"is_sponsor":0},{"start_s":535.2,"end_s":542.0,"text":"your hands, it's a lot. You're going to","speaker":null,"is_sponsor":0},{"start_s":538.8,"end_s":543.6,"text":"really have to need the big screen.","speaker":null,"is_sponsor":0},{"start_s":542.0,"end_s":549.279,"text":"Otherwise, there's really something to be said about the smaller one, which at","speaker":null,"is_sponsor":0},{"start_s":545.68,"end_s":552.399,"text":"$800 is a little easier to swallow. Then","speaker":null,"is_sponsor":0},{"start_s":549.279,"end_s":555.839,"text":"there's the iPad Air, which for $50 less","speaker":null,"is_sponsor":0},{"start_s":552.399,"end_s":558.16,"text":"will give you double the storage.","speaker":null,"is_sponsor":0},{"start_s":555.839,"end_s":562.64,"text":"The iPad tends to complement already established professional workflows","speaker":null,"is_sponsor":0},{"start_s":559.92,"end_s":567.12,"text":"rather than be the center of a workflow. It's usually connected to a professional","speaker":null,"is_sponsor":0},{"start_s":564.8,"end_s":572.56,"text":"device or piece of equipment. And so it's not clear that all this power and","speaker":null,"is_sponsor":0},{"start_s":569.839,"end_s":578.08,"text":"all this screen is entirely necessary even in those scenarios. In many ways,","speaker":null,"is_sponsor":0},{"start_s":575.36,"end_s":582.32,"text":"the iPad Pro is a luxury item. Beautifully crafted with the best","speaker":null,"is_sponsor":0},{"start_s":579.68,"end_s":588.0,"text":"technology at the highest price. It gets you the best screen, accessories, and","speaker":null,"is_sponsor":0},{"start_s":584.64,"end_s":590.0,"text":"processor. But for iPad OS, that is all","speaker":null,"is_sponsor":0},{"start_s":588.0,"end_s":594.08,"text":"headroom for the future. It's not something developers or professionals","speaker":null,"is_sponsor":0},{"start_s":591.839,"end_s":597.92,"text":"can really take advantage of today. Apple's big challenge with the iPad Pro","speaker":null,"is_sponsor":0},{"start_s":596.08,"end_s":602.72,"text":"is that they're adapting a book to a movie. It's fast-paced, fun, and","speaker":null,"is_sponsor":0},{"start_s":600.32,"end_s":607.839,"text":"engaging, but doesn't really reach to the depths of the platform that all the","speaker":null,"is_sponsor":0},{"start_s":605.12,"end_s":611.04,"text":"tech originates on. Maybe iPad OS will handle this translation better in the","speaker":null,"is_sponsor":0},{"start_s":609.519,"end_s":615.6,"text":"future. But until then, most professional workflows are still better","speaker":null,"is_sponsor":0},{"start_s":612.88,"end_s":621.079,"text":"served by macOS, which they can get on a much less expensive MacBook Air.","speaker":null,"is_sponsor":0},{"start_s":621.76,"end_s":627.76,"text":"Thanks for blazing through this Mac Address. Make sure to like if you can't","speaker":null,"is_sponsor":0},{"start_s":625.519,"end_s":633.04,"text":"afford the iPad Pro and subscribe if you'd accept one for free. And if you","speaker":null,"is_sponsor":0},{"start_s":630.48,"end_s":637.519,"text":"are a professional who's not an artist who has found a really great app and","speaker":null,"is_sponsor":0},{"start_s":635.36,"end_s":644.24,"text":"workflow that takes advantage of the iPad Pro, let me know in the comments","speaker":null,"is_sponsor":0},{"start_s":639.279,"end_s":644.24,"text":"below. I'm curious how it helps you.","speaker":null,"is_sponsor":0}],"full_text":"Whoa, that's really bright. The iPad Pro is one of Apple's more puzzling devices. The Pro moniker implies it's made for professionals, and it certainly would seem that way. It's a showcase of all the latest and greatest tech in the tablet world. And this one's no different. It's got Apple's famed M1 chip. It supports 5G wireless connectivity. And then if you get this bigger model, there's the screen. It's called the Liquid Retina XDR, and it's a vibrant, bright screen that makes all the difference on a device that's essentially all screen. Instead of being lit from the side like many screens are, this 12.9 in is lit from the back by over 10,000 miniLEDD lights, and they're controlled through 2500 dimming zones. It means each dimming zone gets about four LEDs and is about 812 micrometers squared. The result is that black areas of the screen become black and bright areas can get real bright to a peak of about 1,600 nits. In a dark room with dark dramatic footage, much like what you're watching right now, it really pops. If you put this screen right up next to last year's iPad Pro, you can see how stark the improvements are. On the older iPad, you can make out where the edge of the screen meets the border. On the new one, black is truly black. But this is an iPad professional, and that means you shouldn't be watching anything you're not making. The screen is great for professionals in the visual arts industry, like photographers or folk like me NVIDIA. But even if you're in another industry, we can all benefit from the increased performance. But first, let me tell you about our sponsor, Pulseway. Pulseway is the all-in-one place for those who manage IT infrastructure, desktops, servers, network drives, and all that cloud stuff. For Apple using IT professionals, they have macOS and iOS applications that even work on this iPad Pro that let you resolve the most critical of issues from killing high CPU processes and running PowerShell commands to managing low disk space and creating backups. Try it for free today at pulseway.com or through our link below. Now, back to the show. This iPad has the same M1 chip that's included in the new iMac, Mac Mini, and MacBooks Air and Pro. It is faster than the old A12Z chip in the last iPad Pro, but that's not what impresses most. RAM is up from 6 GB in the old model to 8 GB. Or if you spec up the storage, like this one, to a terabyte or above, you get a whole 16 GB of memory. The USBC port is now a Thunderbolt port. Hook it up to a Thunderbolt dock and you can push some massive bandwidth to external SSDs, or better still, push 6K resolution to the Big Boy XDR display. Professionals working from home will also like the front-facing camera with center stage. It's got more megapixels, 12 now, but more interestingly, a wider field of view that lets the camera automatically pan and zoom on your Zoom calls. You don't have to be attached to a chair anymore, or you can demonstrate your whiteboard to your clients or something. And if you decide to do it in the park like I have, the iPad Pro has joined the race to 5G, which for me means I'm not getting it. I'm getting LTE. But when I did test at the office, I was able to get 99 megabits per second down on 5G and 130 megabits per second down on LTE. Man, is 5G overrated. So, the hardware is right up there with what professionals are looking for. Fast chip, fast connectivity, and amazing screen. But I'm not sure very many professionals are going to run out and get one. When it comes to professionals and technology, workflow is what matters. What is the process to do the work that needs to get done? Now, professionals try to optimize this all the time and will often buy things to help improve workflow. I'm a professional and the workflows that I'm familiar with are video editing, writing, and photography. App-wise, these are things that are easily done on the iPad, but it's the iPad operating system that lets things down everywhere else. Let's take video editing for example. Video editors use special codecs when editing because they're actually easier for the hardware to process. But the iPad doesn't support any of them, not even Apple's very own ProRes. Lumaf Fusion is a decent editor that works quite well, but if you shoot with anything that isn't an iPhone or basic DSLR, you won't be able to play it back unless you re-encode it, which you can't do on the iPad Pro. So, what's the point? The only supported codecs on iPad OS are the harder toit compressed codecs. And that means that even with this M1 chip, footage scrubbing can get choppy, especially going backwards. It's a shame, too, because it's really cool how when you're editing HDR video, the preview frame is so much brighter than the interface. It just glows, showing you how dramatic your video will be. Photo editing can pose similar challenges. Adobe's Lightroom app is great, and being able to use any USBC SD card reader is really convenient. File management has improved immensely over the years, but then there are still weird little things like no progress bars for some file transfers. They just happen. And hello. Hey, I just uploaded those photos onto Google Drive for you to edit. Could you get them back to me by end of day? Yeah, sure. We'll do. Thank you. Okay, so this is where things can get ugly. There are many professionals who use Google or situations where they have to use Google and that's going to cause some pain. Okay, I'll go into Lightroom and then I'll import the photos from files. Okay, uh Google Drive's here. I don't see the folder. Okay, it's probably cuz there's a shared folder. So, I got to go into Google Drive here. There's the folder. All right, I got all the photos selected. Move. I can't. Okay, let me go in the browser. There's the folder. Maybe I can download the folder. It's a good thing that this is 5G. Well, LTE, can't download file. Open the files app. Google Drive. They're all grayed out. Maybe Lightroom will sense it. I just want these files in my iPad. I think I have to go back to the office. There's more to iPad OS, too. Despite this model having 16 GB of RAM, apps can't use it all. The developers of Procreate recently revealed that they're only able to use 5 GB of RAM. Now, that's more than the old iPad Pro, meaning you get 95 layers on a letter sheet as opposed to 75, but it's still also 95 layers on an 8 gig model, too. So, what's all this RAM for? Good morning and welcome to WWDC. At this year's WWDC, I thought Apple was going to show off some awesome new capability for iPad OS, but all we're going to get are some improvements to multitasking, not even multi-user support. So, we're still dealing with the limitations that a car kids can drive brings. This model I have right here is $2,000. Add a pencil and this beautiful white magic keyboard and you're looking at an all-in cost of almost $2500. That's not chump change. And I realize professionals do spend more on things like say cameras, but these are specialized pieces of equipment and the purchases are thoughtfully considered in their workflow. This is still a computer. Even at $1,100 for a 128 GB 12.9 in iPad Pro, it's still a lot. And despite this beautiful screen, I think it's too big as an iPad. It works extremely well docked in the Magic Keyboard, really making computing quick, snappy, and desktop-like. But once you hold it in your hands, it's a lot. You're going to really have to need the big screen. Otherwise, there's really something to be said about the smaller one, which at $800 is a little easier to swallow. Then there's the iPad Air, which for $50 less will give you double the storage. The iPad tends to complement already established professional workflows rather than be the center of a workflow. It's usually connected to a professional device or piece of equipment. And so it's not clear that all this power and all this screen is entirely necessary even in those scenarios. In many ways, the iPad Pro is a luxury item. Beautifully crafted with the best technology at the highest price. It gets you the best screen, accessories, and processor. But for iPad OS, that is all headroom for the future. It's not something developers or professionals can really take advantage of today. Apple's big challenge with the iPad Pro is that they're adapting a book to a movie. It's fast-paced, fun, and engaging, but doesn't really reach to the depths of the platform that all the tech originates on. Maybe iPad OS will handle this translation better in the future. But until then, most professional workflows are still better served by macOS, which they can get on a much less expensive MacBook Air. Thanks for blazing through this Mac Address. Make sure to like if you can't afford the iPad Pro and subscribe if you'd accept one for free. And if you are a professional who's not an artist who has found a really great app and workflow that takes advantage of the iPad Pro, let me know in the comments below. I'm curious how it helps you."}