1 00:00:00,400 --> 00:00:06,960 Hello. Welcome to Apple Park. Yesterday, 2 00:00:04,799 --> 00:00:14,000 we announced the most exciting product we've ever made. Big pants. 3 00:00:11,679 --> 00:00:20,560 Big pants. Next, we introduce the iPhone Air. The 4 00:00:17,680 --> 00:00:27,439 most anxietyinducing iPhone we've ever made. It's just 5.6 mm thin, except 5 00:00:25,119 --> 00:00:32,960 where we smooshed all the electronics into the camera plateau. We thought 6 00:00:30,320 --> 00:00:37,600 about calling it the camera ledge, but didn't want to give the iPhone factory 7 00:00:34,960 --> 00:00:42,879 workers any ideas. Yesterday, we mentioned that despite being as thin as 8 00:00:40,079 --> 00:00:48,559 my patience for insulence, the iPhone Air has all day battery life. We then 9 00:00:46,000 --> 00:00:54,559 immediately announced a magnetic iPhone air exclusive battery pack for no 10 00:00:51,600 --> 00:01:01,600 reason. At the heart of the iPhone Air is the brand new A19 Pro chip, the same 11 00:00:58,320 --> 00:01:04,879 one powering our new Pro models. I love 12 00:01:01,600 --> 00:01:08,000 using the iPhone Air and using the word 13 00:01:04,879 --> 00:01:12,159 same to mean different because it has 14 00:01:08,000 --> 00:01:16,080 five GPU cores instead of six. 15 00:01:12,159 --> 00:01:20,400 Haha. Speaking of pros, we also 16 00:01:16,080 --> 00:01:23,600 introduced the iPhone 17 Pro and Pro Max 17 00:01:20,400 --> 00:01:27,040 with a larger camera plateau in a new 18 00:01:23,600 --> 00:01:30,880 stunning orange color that just screams 19 00:01:27,040 --> 00:01:34,720 R2-D2 with a spray tan. Looking good, 20 00:01:30,880 --> 00:01:37,439 R2. The 17 Pros both have faster 21 00:01:34,720 --> 00:01:43,680 charging, better cameras, and support for ProRes RAW and Genlock. So, buy your 22 00:01:41,119 --> 00:01:49,040 filmmaker mom one. If you have a standard mom, we have the iPhone 17, 23 00:01:46,960 --> 00:01:56,960 which gets to share its upgrades with the rest of the lineup, including 256 GB 24 00:01:52,880 --> 00:01:59,840 of base storage, 120 Hz displays, 3000 25 00:01:56,960 --> 00:02:05,439 nits of peak brightness, simultaneous front and rear camera video recording, 26 00:02:02,320 --> 00:02:07,360 and the new center stage front camera 27 00:02:05,439 --> 00:02:12,080 that can automatically change to landscape mode, so you can keep your 28 00:02:09,599 --> 00:02:18,319 other hand where it is, clicking the buy button on more iPhones for every single 29 00:02:15,440 --> 00:02:24,560 one of your moms. While you're at it, buy her the new crossbody strap so she 30 00:02:21,360 --> 00:02:27,120 can wear her new iPhone like a purse. 31 00:02:24,560 --> 00:02:34,400 Great work. Here's what everything costs. Oh, and one more thing. The new 32 00:02:31,040 --> 00:02:36,879 AirPods Pro 3 have double the active 33 00:02:34,400 --> 00:02:42,720 noise cancellation, new heart rate sensors, and support live translation. 34 00:02:40,400 --> 00:02:48,080 But not if you're in the EU and your Apple account region is also in the EU. 35 00:02:45,519 --> 00:02:53,680 For that place shall remain a pit of anguish and despair for the regulatory 36 00:02:50,959 --> 00:03:00,720 sins of its corrupted and defiled elites. Oh, and one more thing again. 37 00:02:57,280 --> 00:03:03,040 Apple Watch Series 11 with 5G, Apple 38 00:03:00,720 --> 00:03:11,000 Watch Ultra 3 with texting via satellite, and Apple Watch SE3. 39 00:03:07,760 --> 00:03:11,000 It's cheap. 40 00:03:16,640 --> 00:03:23,200 What? I blacked out. What? Uh, what was 41 00:03:20,959 --> 00:03:27,760 I talking about? A new way for web publishers to easily 42 00:03:25,599 --> 00:03:32,319 license their content to AI companies has arrived. And maybe it can do 43 00:03:29,760 --> 00:03:36,000 something about that rapid decline of the open web that Google obviously 44 00:03:34,239 --> 00:03:40,959 contributed to and is suddenly concerned about. It's called really simple 45 00:03:37,920 --> 00:03:42,879 licensing or RSL and is an open 46 00:03:40,959 --> 00:03:47,519 decentralized protocol that like Cloudflare's payer crawl feature could 47 00:03:45,440 --> 00:03:52,000 ensure web crawlers only scrape a website if a publisher allows them to 48 00:03:49,840 --> 00:03:56,959 under a range of possible licensing options. For example, crawlers could be 49 00:03:54,239 --> 00:04:01,519 blocked if they don't have a valid RSL license token and a laminated card that 50 00:03:59,360 --> 00:04:06,480 says Mcloven just it's not going to work. For the scheme to really take off 51 00:04:03,920 --> 00:04:11,280 though, AI companies would have to be on board in some way. But maybe they'll be 52 00:04:09,280 --> 00:04:17,359 swayed by the fact that the group behind RSL, the RSL Collective, includes Echert 53 00:04:14,640 --> 00:04:23,600 Walther, one of the co-creators of the RSS standard, which stands for really 54 00:04:20,320 --> 00:04:26,080 simple syndication. Simple. This is just 55 00:04:23,600 --> 00:04:31,520 a guess, but he's probably also a big fan of Averil Lavine, a famous not liker 56 00:04:29,440 --> 00:04:36,880 of when you go and make things so complicated. Then she probably loves our 57 00:04:34,560 --> 00:04:41,680 sponsor, Delete Me, the privacy protection service that won't actually 58 00:04:38,720 --> 00:04:45,360 delete you, you'll be fine. But data brokers, the guys who collect personal 59 00:04:43,600 --> 00:04:49,520 info like your address, phone number, name, and the names of your relatives to 60 00:04:47,120 --> 00:04:53,840 sell to anyone who wants it, they won't be fine. They'll legally have to delete 61 00:04:51,919 --> 00:04:58,080 your personal info once delete me hits them with a barrage of data deletion 62 00:04:56,160 --> 00:05:02,240 requests. Gotcha. A service like delete me is more 63 00:05:00,479 --> 00:05:06,080 important than ever nowadays. Data breaches happen so often. I've started 64 00:05:04,320 --> 00:05:09,360 only reporting on the really big ones. I'm sorry. I just don't want to bring 65 00:05:07,520 --> 00:05:13,199 down the vibe. Thankfully, you can keep the vibe up with 20% off DeleteMe's 66 00:05:12,000 --> 00:05:17,360 consumer plans when you go to joindeleteme.com/techlink 67 00:05:15,120 --> 00:05:21,919 and use promo code techlink at checkout or use the QR code on screen. After 68 00:05:19,759 --> 00:05:28,479 you've bought an iPhone for each and every mom you have, you must buy one for 69 00:05:25,039 --> 00:05:30,880 me. And you must do this out of love, 70 00:05:28,479 --> 00:05:35,520 not obligation. Anyway, here's the quick bits. Remember that Windows update that 71 00:05:33,120 --> 00:05:40,639 everyone thought broke a bunch of SSDs? Well, turns out Microsoft may not have 72 00:05:38,000 --> 00:05:44,560 been the one to blame this time. Thanks to a lot of investigation done by 73 00:05:42,240 --> 00:05:50,240 Microsoft Fison, the maker of microcontrollers used in many SSDs, and 74 00:05:47,440 --> 00:05:54,639 a Chinese language group called PCDIY, it seems like most of the SSD issues 75 00:05:52,240 --> 00:06:00,000 were actually caused by manufacturers shipping consumer SSDs with unstable 76 00:05:57,680 --> 00:06:03,840 pre-release firmware installed instead of the consumer ready version. So, if 77 00:06:02,160 --> 00:06:08,160 you've been having issues, check if your model of SSD has updated firmware 78 00:06:06,000 --> 00:06:11,520 available and check your own biases while you're at it. I know we blamed 79 00:06:10,080 --> 00:06:15,919 Microsoft when this first went down, too, but I think you might still be the 80 00:06:13,680 --> 00:06:20,880 problem. Spotify is finally rolling out lossless streaming after teasing the 81 00:06:18,000 --> 00:06:25,680 feature for years. And even better, they aren't locking it behind a new, more 82 00:06:23,120 --> 00:06:30,000 expensive subscription tier. Conditions in the world are such that we cheer for 83 00:06:27,440 --> 00:06:37,280 this. Existing premium subscribers can stream music in a 24-bit 44.1 kHz flak 84 00:06:34,319 --> 00:06:41,759 format. Now, that's not as high as the 192 kHz options available from Apple 85 00:06:39,520 --> 00:06:46,639 Music and Tidal, but even more good news. You won't be able to tell the 86 00:06:44,479 --> 00:06:53,360 difference, but I will. No. NVIDIA has unveiled its 87 00:06:49,520 --> 00:06:55,440 first nextG Reuben GPU, but not the way 88 00:06:53,360 --> 00:07:03,360 you think. Oh, Reuben CPX is a specialized AI GPU 89 00:06:59,520 --> 00:07:05,759 with 128 GB of GDDDR7 memory as opposed 90 00:07:03,360 --> 00:07:12,000 to the HBM memory used in standard NVIDIA AI GPUs. The CPX module will 91 00:07:08,800 --> 00:07:14,319 serve as a co-processor for those larger 92 00:07:12,000 --> 00:07:18,319 nextG Reuben accelerators, making it better in some way that I frankly didn't 93 00:07:16,240 --> 00:07:21,840 have time to verify. Here's a diagram if you've ever wondered what it looks like 94 00:07:19,680 --> 00:07:27,919 inside your robot girlfriend or boyfriend's brain. Maybe go outside and 95 00:07:24,639 --> 00:07:29,919 take the Pocket Scion with you. It's a 96 00:07:27,919 --> 00:07:34,639 wacky new device that translates biological electrical activity into 97 00:07:32,800 --> 00:07:39,840 sound. It's the result of a collab between content creator Modern Biology, 98 00:07:37,440 --> 00:07:44,720 who does this stuff all the time, and a company called Instruo. The Pocket Scion 99 00:07:42,960 --> 00:07:50,479 can run these signals through four included digital instruments with names 100 00:07:46,800 --> 00:07:52,880 like fungal waves, or you can record the 101 00:07:50,479 --> 00:07:57,720 activity, plug it into a DAW, and make your own glypy sounds. 102 00:07:58,879 --> 00:08:03,840 >> Just connect the button again. 103 00:08:02,160 --> 00:08:09,360 If you end up buying this thing and it creeps you out, just calm down. Do not 104 00:08:06,479 --> 00:08:14,000 threaten it. You cannot kill it in any way that matters. What you can do is 105 00:08:11,759 --> 00:08:18,240 come back on Friday for more tech news. Hopefully nothing Apple related because 106 00:08:16,240 --> 00:08:23,759 I think we've done enough Tim Cook for the next year or so. Okay. I just I 107 00:08:21,360 --> 00:08:27,440 can't can't hold it. Can't keep it going. It's if he he gets